Kids Projector

Shoppers searched for this 398K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -26.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £155K a year.

Searches, last 12 months

398K

Growth, 90 days vs prior 90

-26.8%

Conversion, latest week

2.4%

Market size, estimated

£155Ka year

Peak month

December3.3× the quietest month

Top search term

baby projector light52K searches a year

Listings sell for £16.33 on average, from £9.78 to £28.20. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £16.33 that is £4K to £8K a year per listing.

Average price

£16.33inside the $15 to $100 sweet spot

Price range

£9.78–£28.20

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

£4K–£8K

Returns

1.9%of orders · Amazon United Kingdom median 0.6%

96% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 12.9% of listings are out of stock. The average listing ranks #53 within Portable Sound & Video. It carries 1,276 reviews at 4.25 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

96%

Out of stock, average day

12.9%

Average rank

#53in Portable Sound & Video

Average rating

4.25 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,276per listing

Listings tracked

23

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

33 months