Kids Phone

Shoppers searched for this 406K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -8.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £225K a year.

Searches, last 12 months

406K

Growth, 90 days vs prior 90

-8.1%

Conversion, latest week

1.6%

Market size, estimated

£225Ka year

Peak month

December3.4× the quietest month

Top search term

kids phone123K searches a year

Listings sell for £34.23 on average, from £16.50 to £180.77. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £34.23 that is £3K to £9K a year per listing.

Average price

£34.23inside the $15 to $100 sweet spot

Price range

£16.50–£180.77

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£3K–£9K

Returns

1.6%of orders · Amazon United Kingdom median 0.6%

92% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 24.6% of listings are out of stock. The average listing ranks #112 within Mobile Phones & Smartphones. It carries 500 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

97%

Out of stock, average day

24.6%

Average rank

#112in Mobile Phones & Smartphones

Average rating

4.12 starsAmazon United Kingdom average 4.36 stars

Average reviews

500per listing

Listings tracked

37

19 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

19

Successful launches

2Amazon's first-year sales bar

Average brand age

27 months