Kids Music Players
FailShoppers spend only $33K a year here, so Kids Music Players is a Fail.
- Flapen Score
- 47 / 100Top 35% of 1,488 Electronics & Photo niches · +3 vs the category median of 4447
- Market size
- £33K/yr88K searches / yr
- 90-day growth
- -16.8%search demand this quarter
- Competition
- 51%top-5 click share · 19 brands · 23 sellers
Flapen Score
Kids Music Players against its category
The dotted line is the Electronics & Photo average. Past it, Kids Music Players is stronger. Inside it, weaker.
Market
The Kids Music Players market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Kids Music Players 88K times last year and spent an estimated £33K. The top 5 brands take 67% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
1.1% of searches ended in a purchase last week.
Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -16.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £33K a year.
- Searches, last 12 months
- 88K
- Growth, 90 days vs prior 90
- -16.8%
- Conversion, latest week
- 1.1%
- Market size, estimated
- £33Ka year
- Peak month
- November3.7× the quietest month
- Top search term
- kids mp3 player24K searches a year
02 · Price
A sale here is worth £32.98.
Listings sell for £32.98 on average, from £13.26 to £61.58. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £32.98 that is £0 to £3K a year per listing.
- Average price
- £32.98inside the $15 to $100 sweet spot
- Price range
- £13.26–£61.58
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£3K
- Returns
- 3.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 30.2% of listings are out of stock. The average listing ranks #84 within Portable Sound & Video. It carries 1,074 reviews at 3.95 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 30.2%
- Average rank
- #84in Portable Sound & Video
- Average rating
- 3.95 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,074per listing
- Listings tracked
- 32
04 · Newcomers
Amazon counts 8 of last year's 19 launches as successful.
19 products launched here in the last 12 months. Amazon counts 8 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 19
- Successful launches
- 8Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Kids Music Players products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
64GB MP3 Player with Bluetooth 5.2 AiMoonsa Music Player with Built-in HD Speaker FM Radio Voice Recorder HiFi Sound E-Book Function Earphones Included
- Price
- £20.91
- Rating
- 4.0/5
- Reviews
- 11,349
- Age
- 4y ago
128GB MP3 Player with Bluetooth 5.4 2.4 inch Full Touchscreen Portable Music Player HiFi Lossless Digital Audio Player with Speaker FM Radio E-Book Earphones Included (Purple)
- Price
- £32.87
- Rating
- 4.1/5
- Reviews
- 13
- Age
- 4d ago
MP3 Player with Bluetooth 1.8 Touch Screen Digital Audio Player with Speaker FM Radio Voice Recorder 32GB Mini Music Player for Running Travel Kids Gift Pink
- Price
- £19.89
- Rating
- 4.0/5
- Reviews
- 21
- Age
- 6mo ago
TIMMKOO MP3 Player for Kids 2.4 Touch Screen MP3 Players with Bluetooth 65H Playback Portable Music Player with Speaker Support TF Card Up to 128GB
- Price
- £17.18
- Rating
- 4.6/5
- Reviews
- 26
- Age
- 3mo ago
Globluum 80GB MP3 Player for Kids Parental Controls Supports Spotify Kids Audible LibriVox Amazon Music and Kindle MP4 Player Gift with 4 Touchscreen WiFi and Bluetooth(Mint Green)
- Price
- £52.41
- Rating
- 4.0/5
- Reviews
- 94
- Age
- 3mo ago
Trending
90-day click momentum
TIMMKOO Kids Phone for age 3-7 Toddler Toy with Camera & Parental Control
- Price
- £45.05
- Rating
- 4.5/5
- Reviews
- 111
- Age
- 3mo ago
MP3 Player for Kids Parental Controls 16GB Supports Spotify and Audible Bluetooth and WiFi(Mint Green) UK
- Price
- £50.00
- Rating
- 4.4/5
- Reviews
- 135
- Age
- 4mo ago
TIMMKOO MP3 Player for Kids 2.4 Touch Screen MP3 Players with Bluetooth 65H Playback Portable Music Player with Speaker Support TF Card Up to 128GB
- Price
- £17.18
- Rating
- 4.6/5
- Reviews
- 26
- Age
- 3mo ago
96GB MP3 Player with Bluetooth 5.0 and WiFi Music Player with Spotify Audible Amazon Music Pandora Libby Spotify Kids 4 Touchscreen Android MP4 Player with HiFi Sound FM Radio (Glossy Black)
- Price
- £51.69
- Rating
- 4.5/5
- Reviews
- 161
- Age
- 4mo ago
Globluum 80GB MP3 Player for Kids Parental Controls Supports Spotify Kids Audible LibriVox Amazon Music and Kindle MP4 Player Gift with 4 Touchscreen WiFi and Bluetooth(Mint Green)
- Price
- £52.41
- Rating
- 4.0/5
- Reviews
- 94
- Age
- 3mo ago
Newest
by launch date128GB MP3 Player with Bluetooth 5.4 2.4 inch Full Touchscreen Portable Music Player HiFi Lossless Digital Audio Player with Speaker FM Radio E-Book Earphones Included (Purple)
- Price
- £32.87
- Rating
- 4.1/5
- Reviews
- 13
- Age
- 4d ago
TIMMKOO Kids Phone for age 3-7 Toddler Toy with Camera & Parental Control
- Price
- £45.05
- Rating
- 4.5/5
- Reviews
- 111
- Age
- 3mo ago
TIMMKOO MP3 Player for Kids 2.4 Touch Screen MP3 Players with Bluetooth 65H Playback Portable Music Player with Speaker Support TF Card Up to 128GB
- Price
- £17.18
- Rating
- 4.6/5
- Reviews
- 26
- Age
- 3mo ago
Globluum 80GB MP3 Player for Kids Parental Controls Supports Spotify Kids Audible LibriVox Amazon Music and Kindle MP4 Player Gift with 4 Touchscreen WiFi and Bluetooth(Mint Green)
- Price
- £52.41
- Rating
- 4.0/5
- Reviews
- 94
- Age
- 3mo ago
MP3 Player for Kids Parental Controls 16GB Supports Spotify and Audible Bluetooth and WiFi(Mint Green) UK
- Price
- £50.00
- Rating
- 4.4/5
- Reviews
- 135
- Age
- 4mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 falling
Sellers
23
Top-5 brand share
67%
Top 20: 100%
Top-5 click share
51%
Top 20: 90%
Open market
28%
- Globluum21%
- Foeuyte12%
- AiMoonsa12%
- ZAQE11%
- TIMMKOO11%
- AGPTEK5%
Demand
Kids Music Players search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.7×
Search terms
Top Kids Music Players search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kids mp3 player24K/yr
- music player for kids21K/yr
- kids music players22K/yr
- kids music player8K/yr
- mp3 player kids5K/yr
- ipod for kids3K/yr
- audio book player devices for kids4K/yr
Reviews and returns
What reviews say buyers love and hate about Kids Music Players
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
It won't connect at all
Bluetooth does not work
Difficult To Connect
Broke within the first hour
Broken within 2 weeks
Failed within 2 months
Not good quality
Very cheap quality
Poor quality - failed immediately
Poor charging
slow to charge
Does not charge
Didn't work
Never worked
the device will not switch on
Love
Easy to use
easy to operate
the simple controls make it easy to use
The sound quality is clear
Great sound
good sound through headphones
Good for the price
Reasonable price
Excellent value
Good quality
The school quality is great
The build quality feels great
Battery life is excellent
with solid battery life
Long battery life
Return
3.2% Return rate 6% Fixable by listing
It won't connect at all
Bluetooth does not work
Difficult To Connect
Didn't work
Never worked
the device will not switch on
Poor charging
slow to charge
Does not charge
Not good quality
Very cheap quality
Poor quality - failed immediately
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Disposable Cameras Multipack
£2.4M/yr+56.2%
Magsafe Charger
£1.4M/yr-13.4%
Wireless Power Bank
£1.8M/yr+22.5%
Spy Camera
£762K/yr-2.8%
Solar Power Bank
£716K/yr+5.7%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kids Music Players questions
Answered from the same tracked data.