iphone xr case
Skip itPrices mostly outside the sweet spot ($2.65–$11.27) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Brand share
Great59%top-5 brand share — no brand owns this niche
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Competition
Okay59%top-5 click share — leaders hold, buyers still browse
Market size
Okay£190K£190K/yr · 596K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad5,483.57avg incumbent reviews — the moat a new listing must climb
Growth
Bad-14.4%90-day search growth — must beat 0% to launch
Avg price
Bad£6.39avg listing price — sweet spot $15–$100
Price range
Bad£2.65–£11.27cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, iphone xr case is a £190K/yr Amazon United Kingdom market (596K searches/yr). The top 5 brands hold 59% of demand. Demand peaks in Aug–Sep–Dec. Verdict: Skip it — 43/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
iphone xr case market data
- Units sold / yr
- 25K–30K
- avg 750–1,000/product
- Revenue / yr
- £160K–£192K
- units × avg price
- Conversion rate
- 5.0%
- Avg BSR
- #1,783
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 78%
- Out of stock
- 3.9%
- Avg brand age
- 46 months
- Avg seller age
- 199 days
Competition & brand share
The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.Brands
21 falling
Sellers
29
Top-5 brand share
59%
Top 20: 99%
Top-5 click share
59%
Top 20: 97%
Open market
35%
- TOCOL20%
- Voyahülle11%
- YATWIN10%
- Mugust9%
- Kuafcase8%
- Hually6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -14.4% search growth over the last 90 days.Peak months: Aug, Sep, Dec · busiest ÷ quietest = 1.9×
Top iphone xr case search terms
- iphone xr phone cases273K/yr
- iphone xr case147K/yr
- iphone xr phone case37K/yr
- xr phone case30K/yr
- phone case iphone xr19K/yr
- i phone xr case17K/yr
- phone case xr10K/yr
- iphone xr cases7K/yr
- phone case for iphone xr7K/yr
- iphone xr case and screen protector6K/yr
Top iphone xr case products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 23 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share![TOCOL Magnetic for iPhone XR Case 6.1-Inch Fit for MagSafe [14FT Military Grade Drop Tested] Shockproof Slim Anti-Fingerprint Translucent Matte Back Protective Phone Cover (Black)](https://m.media-amazon.com/images/I/41MCAmRHmqL.jpg)
TOCOL Magnetic for iPhone XR Case 6.1-Inch Fit for MagSafe [14FT Military Grade Drop Tested] Shockproof Slim Anti-Fingerprint Translucent Matte Back Protective Phone Cover (Black)
TOCOL£8.184.5★65,851 rev
Voyahülle Clear Case for iPhone XR Ultra Thin Shockproof TPU Cover Anti-Yellowing Crystal Clear Phone Case for Apple iPhone XR - Clear
Voyahülle£5.504.4★1,155 rev
YATWIN Silicone Case for iPhone XR Soft-Touch Shockproof DustProof Antiskid Full Body Armour Phone Cover for Apple iPhone XR - Dark Green
YATWIN£6.194.5★461 rev
Mugust Matte Case for iPhone XR Shockproof Military Grade Drop Protection Frosted Translucent Back IPhone Cover Anti-Fingerprint for IPhone XR (Black)
Mugust£4.504.5★135 rev
Kuafcase Compatible for iPhone XR Case with 4 Card Slots Magnetic Closure Kickstand Shockproof Protective Phone Case Compatible for iPhone XR - Black
Kuafcase£7.424.5★7,337 rev
Newest
by launch date
Zuvirelx Silicone Case for iPhone XR Soft Grip Thin Minimalist Shockproof Non-Slip Pocket-Friendly - Burgundy
Zuvirelx£7.631 rev
Oumida Matte Case for iPhone XR Case 6.1-Inch Shockproof Drop Protection Anti-Fingerprint Frosted Translucent Back Phone Cover for iPhone XR Black
Oumida£6.025 rev
Yisica Silicone Case for iPhone XR case Premium Soft Liquid Silicone Rubber Full-Body Protective Shockproof Back Cover for iPhone XR 6.1 inch Black
Yisica£4.9725 rev
Yisica Matte Case for iPhone XR Case 6.1-Inch Shockproof Drop Protection Anti-Fingerprint Frosted Translucent Back Phone Cover for iPhone XR
Yisica£5.0418 rev
Voyahülle Clear Case for iPhone XR Ultra Thin Shockproof TPU Cover Anti-Yellowing Crystal Clear Phone Case for Apple iPhone XR - Clear
Voyahülle£5.501,155 rev
Trending
90-day click momentumOumida Matte Case for iPhone XR Case 6.1-Inch Shockproof Drop Protection Anti-Fingerprint Frosted Translucent Back Phone Cover for iPhone XR Black
Oumida£6.024.8★
Zuvirelx Silicone Case for iPhone XR Soft Grip Thin Minimalist Shockproof Non-Slip Pocket-Friendly - Burgundy
Zuvirelx£7.635.0★
![Totill 4 in 1 Case for iPhone xr with [3 Pack] Tempered Glass Screen Protectors Crystal Clear Phone Cover Scratchproof and Shockproof Transparent Basic Case coque funda](https://m.media-amazon.com/images/I/41aglrTjDdL.jpg)
Totill 4 in 1 Case for iPhone xr with [3 Pack] Tempered Glass Screen Protectors Crystal Clear Phone Cover Scratchproof and Shockproof Transparent Basic Case coque funda
Totill£3.554.7★
Yisica Silicone Case for iPhone XR case Premium Soft Liquid Silicone Rubber Full-Body Protective Shockproof Back Cover for iPhone XR 6.1 inch Black
Yisica£4.974.6★
Voyahülle Clear Case for iPhone XR Ultra Thin Shockproof TPU Cover Anti-Yellowing Crystal Clear Phone Case for Apple iPhone XR - Clear
Voyahülle£5.504.4★
What buyers say about iphone xr case
What buyers praise and complain about, mined from review topics.What buyers love
“Good for the price”
“Good fit”
“Case feels decent”
“GOOD PROTECTION”
“Great solid case”
“Buttons remain easy to press and the raised edges provide a bit of extra protection around the screen and camera”
“Nice smart looking case”
“so everything remains easy to use”
“As described”
“Well protected”
What buyers complain about
“doesnt fit to the edge”
“side buttons are hard to press”
“Broke after 3 weeks”
“Poor protection”
“Goes yellow after abit”
“is beyond awkward to use”
“Very low quality”
“Complete waste of money”
Top return reasons
Common questions
- Is iphone xr case profitable to sell on Amazon United Kingdom?
- The niche generates £190K/yr across 23 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -14.4%. Flapen's verdict: Skip it (43/100).
- How competitive is the iphone xr case niche?
- 21 brands and 29 sellers compete. The top 5 products take 59% of clicks and top 5 brands hold 59% of demand.
- What do buyers complain about in iphone xr case?
- Top complaints mined from reviews: Size-Overall, Touch/Button Controls, Durability. The return rate is 1.3%.
- When does demand for iphone xr case peak?
- Demand peaks in Aug–Sep–Dec; the busiest month runs 1.9× the quietest.
- What does it cost to enter the iphone xr case niche?
- Listings span £2.65–£11.27; the average listing price is £6.39 (sweet spot $15–$100). The average incumbent carries 5,484 reviews — the moat a new listing must climb.