Skip to content

Iphone 8 Plus Case

Fail

Shoppers spend only $51K a year here, so Iphone 8 Plus Case is a Fail.

Flapen Score
46
46 / 100
Top 38% of 1,488 Electronics & Photo niches · +2 vs the category median of 44
Market size
£51K/yr142K searches / yr
90-day growth
-18.2%search demand this quarter
Competition
41%top-5 click share · 25 brands · 32 sellers

Flapen Score

Iphone 8 Plus Case against its category

The dotted line is the Electronics & Photo average. Past it, Iphone 8 Plus Case is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Iphone 8 Plus Case market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Iphone 8 Plus Case 142K times last year and spent an estimated £51K. The top 5 brands take 56% of clicks. Demand peaks in Aug–Sep–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

5.1% of searches ended in a purchase last week.

Shoppers searched for this 142K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -18.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.

Searches, last 12 months
142K
Growth, 90 days vs prior 90
-18.2%
Conversion, latest week
5.1%
Market size, estimated
£51Ka year
Peak month
September2.2× the quietest month
Top search term
iphone 8 plus phone case64K searches a year

02 · Price

A sale here is worth £7.02.

Listings sell for £7.02 on average, from £2.66 to £21.66. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £7.02 that is £702 to £2K a year per listing.

Average price
£7.02under the $15 to $100 sweet spot
Price range
£2.66–£21.66
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£702–£2K
Returns
1.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #3,644 within Cases & Covers. It carries 5,497 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
8.0%
Average rank
#3,644in Cases & Covers
Average rating
4.41 starsAmazon United Kingdom average 4.36 stars
Average reviews
5,497per listing
Listings tracked
35

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
48 months

Products

Top Iphone 8 Plus Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£3K£5K£6K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

25 falling

Sellers

32

Top-5 brand share

56%

Top 20: 97%

Top-5 click share

41%

Top 20: 86%

Open market

39%

  • kwmobile14%
  • JETech11%
  • 4youquality11%
  • DN-Technology11%
  • DUEDUE10%
  • Whioltl5%

Demand

Iphone 8 Plus Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KHoliday '24Spike '25SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Iphone 8 Plus Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • iphone 8 plus phone case64K/yr
  • iphone 8 plus case29K/yr
  • iphone 7 plus phone case24K/yr
  • iphone 7 plus case17K/yr
  • iphone 8plus phone case5K/yr
  • iphone 7plus phone case3K/yr

Reviews and returns

What reviews say buyers love and hate about Iphone 8 Plus Case

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability23%−0.13

Broke

Broken after few months use

Didnt hold up for too long

Compatibility-Overall18%−0.11

Doesn't fit iPhone 8+ Does not fit iPhone 8+

Not suitable for iPhone 8+ Doesn't fit iPhone 8+

Size-Overall18%+1.00

Too big

Slightly to small

Far too big for our iPhone 8S

Weight Heavy9%−0.02

Heavy

heavy

Ease Of Use9%−0.05

The prop ring is fiddly to use

Love

Quality-Overall27%+2.00

Great, quality case with a good grip

Good quality and value case

Good quality

Size-Overall22%+1.00

Fits perfectly

Its very easy to fit

This case fits perfectly

Value For Money11%+0.18

Value for money

Good value for money

Good value

Strength9%−0.02

It feels sturdy

Good strong cover

the sturdiness is amazing

Advertised Vs Actual Product7%+0.51

Does the job

Exactly what I wanted

Return

1.9% Return rate 76% Fixable by listing

Size-Overall61%▄▇▆▆▇█

Too big

Slightly to small

Far too big for our iPhone 8S

Compatibility-Overall8%▆▄▃█▅▁

Doesn't fit iPhone 8+ Does not fit iPhone 8+

Not suitable for iPhone 8+ Doesn't fit iPhone 8+

Advertised Vs Actual Product5%█▁▄▁▇▄
Color4%▁▁██▁▁
Quality-Overall3%▁▁▆▆█▁

FAQ

Common Iphone 8 Plus Case questions

Answered from the same tracked data.