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iphone 6

Skip it

A concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.

Market size 8Growth 13Conversion 6Competition 0Returns 86Price range 95Avg price 83Brand share 0Review moat 24Quality gap 90

Price range

Incredible£74.38–£83.96

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Returns

Great1.5%

return rate — above 5% kills the launch gate

Avg price

Great£78.04

avg listing price — sweet spot $15–$100

Review moat

Bad6,640.6

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-24.3%

90-day search growth — must beat 0% to launch

Market size

Bad£31K

£31K/yr · 90K searches

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Competition

Bad100%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, iphone 6 is a £31K/yr Amazon United Kingdom market (90K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 31/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

iphone 6 market data

Units sold / yr
250–500
avg 0–100/product
Revenue / yr
£20K–£39K
units × avg price
Conversion rate
0.4%
Avg BSR
#395
Page quality
0%
Prime
20%
Sponsored
0%
Out of stock
0.0%
Avg brand age
49 months
Avg seller age
188 days

Competition & brand share

The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.

Brands

2 falling

Sellers

44

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • iPhone67%
  • Apple33%

Demand

Weekly Amazon search volume, last 25 weeks — -24.3% search growth over the last 90 days.
2K1KFeb '26Mar '26Mar '26Apr '26May '26Jun '26

Top iphone 6 search terms

  • iphone 654K/yr
  • iphone 6s26K/yr
  • apple iphone 68K/yr
  • i phone 63K/yr
All search terms

Top iphone 6 products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%20%£6K40%£12K60%£19K80%£25K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 5 tracked products in this niche — three views at once, no toggling.

What buyers say about iphone 6

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money27%

“Good price”

Product Condition21%

“Looks like new”

Quality-Overall13%

“Good quality”

Battery Life9%

“great battery life”

Advertised Vs Actual Product6%

“Exactly as described”

Charging5%

“Battery charged to 100%”

Gifting Purpose4%

“Gift”

Assembly/Installation2%

“It is easy to set up and use”

Add-Ons/Attachments1%

“it comes with complete accessories”

Functionality-Overall1%

“it worked really well it had all the features on it like camera scratch resistance”

What buyers complain about

Battery Life36%

“battery dies fast :”

Charging15%

“charger sent doesnt work at all”

Quality-Overall10%

“They sell them cheap”

Software/Application8%

“Seriously disappointed with my phone3 apps dont work its glitchy Ive had to trade in for a newer version i did email”

Size-Overall8%

“They are only small”

Functionality-Overall8%

“Not working to me”

Microphone4%

“Very disappointed poor battery life having purchased this item in good faith based upon the seller description from day one began having issues with the microphone sound quality when making a call very quite”

Top return reasons

Functionality-Overall17%
Battery Life14%
Charging10%
Size-Overall10%
Connectivity-Overall7%
Heating5%
Software/Application5%
Touch Screen4%
Compatibility-Overall4%
Defective Material/Parts3%

Common questions

Is iphone 6 profitable to sell on Amazon United Kingdom?
The niche generates £31K/yr across 5 tracked products. 90-day search growth is -24.3%. Flapen's verdict: Skip it (31/100).
How competitive is the iphone 6 niche?
2 brands and 44 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in iphone 6?
Top complaints mined from reviews: Battery Life, Charging, Quality-Overall. The return rate is 1.5%.
What does it cost to enter the iphone 6 niche?
Listings span £74.38–£83.96; the average listing price is £78.04 (sweet spot $15–$100). The average incumbent carries 6,641 reviews — the moat a new listing must climb.