How competitive is the Iphone 17 Pro Max Wallet Case niche on Amazon United Kingdom?

39 brands and 44 sellers compete in Iphone 17 Pro Max Wallet Case on Amazon United Kingdom. The top 5 Iphone 17 Pro Max Wallet Case products take 23% of clicks and its top 5 brands hold 33% of demand.

What does it cost to enter the Iphone 17 Pro Max Wallet Case niche?

Iphone 17 Pro Max Wallet Case sells for £13.48 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £3.79–£28.78. The average incumbent carries 921 reviews — the moat a new listing must climb.

Iphone 17 Pro Max Wallet Case

Iphone 17 Pro Max Wallet Case shows no brand lock-in (top 5 brands take 33% of clicks), but a small market ($56K/yr) keeps it on the watch list.

Signals No Dominant Brand

Flapen Score

Worth a look

This niche Category average

Is Iphone 17 Pro Max Wallet Case profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Iphone 17 Pro Max Wallet Case is a £56K/yr Amazon United Kingdom market (153K searches/yr). The top 5 brands hold 33% of demand. Verdict: Worth a look — 54/100.

Iphone 17 Pro Max Wallet Case: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +4.3% over the last 90 days and 2.7% of searches end in a purchase.

£56K

revenue / yr

Units sold / yr4K

Search volume / yr+4.3%153K

Conversion rate2.7%

Avg price£13.48

Who owns the niche?

The top 5 brands hold 33% of demand, so 67% of the market is open.

67%

open market share

Brands · sellers39 · 44

Top-5 product click share23%

Open market67%

Avg brand age13 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 63 products

Top Iphone 17 Pro Max Wallet Case products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

ACOCOBUY for iPhone 17 Pro Max Case with Card Holder Sliding Cover Hidden Pocket IDs Credit Cards Slot Heavy Duty Shockproof Protective Dual Layer Wallet Phone Cover Back Shell for Women 6.9 orange

Price: £8.10
Rating: 4.3/5
Reviews: 100
Age: 10mo ago

Kuafcase Compatible for iPhone 17 Pro Max Case with 4 Card Slots Magnetic Closure Kickstand Shockproof Protective Phone Case Compatible for iPhone 17 Pro Max - Black

Price: £8.57
Rating: 4.6/5
Reviews: 278
Age: 10mo ago

TORRO Leather Case Compatible with iPhone 17 Pro Max 6.9 2025 - Premium Leather Wallet Flip Case with Kickstand and Card Slots (Compatible with Official MagSafe Chargers) - Black

Price: £28.49
Rating: 4.4/5
Reviews: 1,783
Age: 1y ago

TUCCH Wallet Case with 4 Card Holders for iPhone 17 Pro Max (6.9) Black

Price: £16.33
Rating: 4.7/5
Reviews: 1,027
Age: 1y ago

DEFBSC Compatible with iPhone 17 Pro Max Transparent Back Card Holder Phone Case Ultra Slim Soft TPU Shockproof Clear Case with Card Slot for Back of Phone White

Price: £7.59
Rating: 4.3/5
Reviews: 218
Age: 10mo ago

Newest

by launch date

TUCCH Wallet Folio Case for iPhone 17 Pro Max (6.9) 2025 Orange

Price: £17.38
Rating: 4.7/5
Reviews: 1,027
Age: 8mo ago

TUCCH for Magsafe Wallet 6 Card Holders with RFID Blocking Orange

Price: £19.73
Rating: 4.2/5
Reviews: 1,077
Age: 8mo ago

Coolden for iPhone 17 Pro Max Case Wallet with Card Holder Shockproof Flip Folio Soft PU Leather Magnetic Closure Heavy Duty Durable Protective Cases Cover for iPhone 17 Pro Max Phone Case (Black)

Price: £10.05
Rating: 4.4/5
Reviews: 156
Age: 9mo ago

Unichthy Magnetic Flip Case for iPhone 17 Pro Max Clear Cover |RFID Blocking| Wallet Purse Shockproof Leather Individual Protection for Each Lens Phone Skin for iPhone 17 Pro Max Cosmic Orange

Price: £12.36
Rating: 4.2/5
Reviews: 148
Age: 10mo ago

DEFBSC Compatible with iPhone 17 Pro Max Transparent Back Card Holder Phone Case Ultra Slim Soft TPU Shockproof Clear Case with Card Slot for Back of Phone White

Price: £7.59
Rating: 4.3/5
Reviews: 218
Age: 10mo ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

Sellers

Top-5 brand share

33%

Top 20: 84%

Top-5 click share

23%

Top 20: 66%

Open market

62%

TUCCH8%
Oterkin7%
Vihibii7%
ACOCOBUY6%
Kuafcase5%
DEFBSC5%

Iphone 17 Pro Max Wallet Case demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume153KCVR2.7%Products63Brands39Top 5 Brands33%OOS Rate0.8%Rating4.4★Reviews921Avg BSR#1,279

Top Iphone 17 Pro Max Wallet Case search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

iphone 17 pro max case with card holder49K/yr +19.8%2.0% conv.
iphone 17 pro max wallet case39K/yr -8.6%1.3% conv.
iphone 17 pro max flip case22K/yr -7.5%2.0% conv.
iphone 17 pro max case card holder18K/yr +3.3%2.3% conv.
iphone 17 pro max case wallet17K/yr +1.5%1.5% conv.
iphone 17 pro max wallet7K/yr +12.5%1.1% conv.

What reviews say buyers love and hate about Iphone 17 Pro Max Wallet Case

What buyers mention most, as a share of all reviews.

What buyers love

85% of reviews

Quality-Overall24%

“Good quality”

Size-Overall14%

“Nice & slim fit”

Drop/Impact Protection9%

“Pros: Well made, good protection”

Value For Money9%

“Good value”

Strength8%

“Sturdy case”

What buyers complain about

72% of reviews

Durability15%

“it has already fallen apart”

Compatibility-Overall11%

“This doesnt fit the iPhone 17 pro max like stated at all”

Size-Overall9%

“To small for the phone”

Quality-Overall9%

“Bad quality”

Strength9%

“Flimsy plastic - do not recommend”

Iphone 17 Pro Max Wallet Case return rate & reasons

Why buyers send it back, as a share of all return requests.

3.0%

Return rate

59%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

41%

2Quality-Overall

11%

3Color

4Functionality-Overall

5Compatibility-Overall

Common Iphone 17 Pro Max Wallet Case questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Iphone 17 Pro Max Wallet Case 54/100 on Amazon United Kingdom — Worth a look. The niche generates £56K/yr across 63 tracked products. 3 of 55 products launched in the last 360 days are still selling. Search demand moved +4.3% over the last 90 days.

Iphone 17 Pro Max Wallet Case buyers on Amazon United Kingdom complain most about Durability, Compatibility-Overall, Size-Overall, the themes mined from the niche's reviews. Its return rate is 3.0%.