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Iphone 16 Pro Wallet Case

Fail

Shoppers spend only $23K a year here, so Iphone 16 Pro Wallet Case is a Fail.

Flapen Score
49
49 / 100
Top 26% of 1,488 Electronics & Photo niches · +5 vs the category median of 44
Market size
£23K/yr60K searches / yr
90-day growth
-9.2%search demand this quarter
Competition
37%top-5 click share · 28 brands · 31 sellers

Flapen Score

Iphone 16 Pro Wallet Case against its category

The dotted line is the Electronics & Photo average. Past it, Iphone 16 Pro Wallet Case is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Iphone 16 Pro Wallet Case market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Iphone 16 Pro Wallet Case 60K times last year and spent an estimated £23K. The top 5 brands take 49% of clicks. Demand peaks in Aug–Dec. Flapen scores it 49 out of 100, a Fail.

01 · Demand

3.2% of searches ended in a purchase last week.

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.2% of those searches ended in a purchase. Searches in the last 90 days moved -9.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £23K a year.

Searches, last 12 months
60K
Growth, 90 days vs prior 90
-9.2%
Conversion, latest week
3.2%
Market size, estimated
£23Ka year
Peak month
December2.0× the quietest month
Top search term
iphone 16 pro case with card holder32K searches a year

02 · Price

A sale here is worth £11.85.

Listings sell for £11.85 on average, from £5.20 to £28.65. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £11.85 that is £0 to £1K a year per listing.

Average price
£11.85under the $15 to $100 sweet spot
Price range
£5.20–£28.65
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
3.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #1,543 within Cases & Covers. It carries 1,409 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
1.6%
Average rank
#1,543in Cases & Covers
Average rating
4.23 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,409per listing
Listings tracked
42

04 · Newcomers

Amazon counts 0 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
20 months

Products

Top Iphone 16 Pro Wallet Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

£0£687£1K£2K£3K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

28 falling

Sellers

31

Top-5 brand share

49%

Top 20: 94%

Top-5 click share

37%

Top 20: 79%

Open market

45%

  • ACOCOBUY15%
  • Coolden10%
  • kwmobile10%
  • Vihibii8%
  • VENA6%
  • Aolcev6%

Demand

Iphone 16 Pro Wallet Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Iphone 16 Pro Wallet Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • iphone 16 pro case with card holder32K/yr
  • iphone 16 pro wallet case15K/yr
  • iphone 16 pro case card holder7K/yr
  • iphone 16 pro case wallet6K/yr

Reviews and returns

What reviews say buyers love and hate about Iphone 16 Pro Wallet Case

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Magnetic Strength/Adsorption13%−0.15

Magnet strength not that good

have now lost one of the magnets

The magnetic catch flaps have split

Durability11%−0.09

I have ordered so many as it breaks quite easily

Broke after 5 days of use

have been generally happy with them so was very surprised this one didn't even last 8 months

Leather Quality7%−0.08

The leather did begin to come off after a few months of use

Functionality-Overall7%−0.08

Doesn't work

Ease Of Use6%

But it is very hard to remove a card

virtually impossible if two cards are added

can't easily remove cards

Love

Quality-Overall17%+1.27

Good quality case

Good quality

Both items as described, very satisfied

Value For Money14%+0.36

Good value for money

Good value

Worth the price

Strength9%−0.01

Practical and sturdy

Great case - very sturdy

Robust and good looking

Advertised Vs Actual Product7%+0.75

Does the job

Exactly as described

works as described

Drop/Impact Protection7%+0.70

Good protection

Great protection for your phone

This is about the best screen protector I have bought it is so easy to apply and no bubbles

Return

3.3% Return rate 54% Fixable by listing

Size-Overall41%▆▄█▇▇▄
Quality-Overall10%▅█▆▁▁▁

Bad quality

Compatibility-Overall6%▁▂▃▁▂█
Functionality-Overall5%▄▃▁█▅▃

Doesn't work

Strength5%▆▄▄█▃▇

FAQ

Common Iphone 16 Pro Wallet Case questions

Answered from the same tracked data.