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Iphone 15 Charger Plug and Cable

Fail

Prices span $7.91–$14.42, mostly outside the sweet spot, so Iphone 15 Charger Plug and Cable is a Fail.

Flapen Score
46
46 / 100
Top 38% of 1,488 Electronics & Photo niches · +2 vs the category median of 44
Market size
£70K/yr42K searches / yr
90-day growth
-10.9%search demand this quarter
Competition
65%top-5 click share · 15 brands · 27 sellers

Flapen Score

Iphone 15 Charger Plug and Cable against its category

The dotted line is the Electronics & Photo average. Past it, Iphone 15 Charger Plug and Cable is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Iphone 15 Charger Plug and Cable market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Iphone 15 Charger Plug and Cable 42K times last year and spent an estimated £70K. The top 5 brands take 70% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

16.8% of searches ended in a purchase last week.

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.8% of those searches ended in a purchase. Searches in the last 90 days moved -10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £70K a year.

Searches, last 12 months
42K
Growth, 90 days vs prior 90
-10.9%
Conversion, latest week
16.8%
Market size, estimated
£70Ka year
Peak month
December1.5× the quietest month
Top search term
iphone 15 charger plug and cable34K searches a year

02 · Price

A sale here is worth £9.89.

Listings sell for £9.89 on average, from £7.91 to £14.42. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £9.89 that is £2K to £5K a year per listing.

Average price
£9.89under the $15 to $100 sweet spot
Price range
£7.91–£14.42
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
£2K–£5K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #108 within Chargers. It carries 4,056 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
2.3%
Average rank
#108in Chargers
Average rating
4.33 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,056per listing
Listings tracked
19

04 · Newcomers

Amazon counts 6 of last year's 6 launches as successful.

6 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
6Amazon's first-year sales bar
Average brand age
19 months

Products

Top Iphone 15 Charger Plug and Cable products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£14K£21K£28K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 rising

Sellers

27

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

24%

  • Poukey23%
  • CHLANT20%
  • LOUPRESS11%
  • DiHines9%
  • SFVest7%
  • Bufunto6%

Demand

Iphone 15 Charger Plug and Cable search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K600Holiday '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Iphone 15 Charger Plug and Cable search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • iphone 15 charger plug and cable34K/yr
  • iphone 15 fast charger cable and plug6K/yr
  • iphone 15 charger and plug2K/yr

Reviews and returns

What reviews say buyers love and hate about Iphone 15 Charger Plug and Cable

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Charging32%+2.18

Slow charge

doesnt charge quickly at all

Doesnt charge my iPhone

Durability20%−0.22

Didn't last

Broke within a week

Broke in a month

Quality-Overall11%+0.69

Bad quality

The build quality is clearly poor

Must be cheap poorly made product being passed off as being quality

Functionality-Overall6%−0.07

Stopped working

Didnt work

Dont work properly

Heating6%−0.05

it has overheated

very hot to touch

gets super hot

Love

Charging46%+2.18

charges iPhone quickly

Fast charge

Great Charger

Quality-Overall17%+0.69

Good Quality

Build quality is solid

Solid quality

Value For Money12%+0.94

Great value

Good Price

Excellent value for money

Advertised Vs Actual Product11%+0.76

As advertised

Was as described

Works as it should

Compatibility-Overall2%−0.02

Compatible

Great Adapter

Perfect for my new iPad

Return

0.5% Return rate 6% Fixable by listing

Charging43%▇█▇▆██

Slow charge

doesnt charge quickly at all

Doesnt charge my iPhone

Functionality-Overall13%█▆▅▅▆▅

Stopped working

Didnt work

Dont work properly

Compatibility-Overall12%▆▇▆██▇

sadly it doesnt work with any other devices

Seller advised it would work for my phone-it doesnt

adapter is not compatable

Size-Overall6%▄▅█▇▄▄
Socket/Port/Plug4%▄█▆▇▂▆

big hole burnt thru the top of plug

Plug doesn't work

Plug fell apart

FAQ

Common Iphone 15 Charger Plug and Cable questions

Answered from the same tracked data.