Skip to content

Iphone 13 Mini Case

Fail

The average product has 31,163 reviews to catch up to, so Iphone 13 Mini Case is a Fail.

Flapen Score
40
40 / 100
Ranks 975 of 1,488 Electronics & Photo niches · −4 vs the category median of 44
Market size
£151K/yr462K searches / yr
90-day growth
-14.0%search demand this quarter
Competition
57%top-5 click share · 16 brands · 22 sellers

Flapen Score

Iphone 13 Mini Case against its category

The dotted line is the Electronics & Photo average. Past it, Iphone 13 Mini Case is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Iphone 13 Mini Case market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Iphone 13 Mini Case 462K times last year and spent an estimated £151K. The top 5 brands take 65% of clicks. Demand peaks in Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

3.8% of searches ended in a purchase last week.

Shoppers searched for this 462K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £151K a year.

Searches, last 12 months
462K
Growth, 90 days vs prior 90
-14.0%
Conversion, latest week
3.8%
Market size, estimated
£151Ka year
Peak month
December1.7× the quietest month
Top search term
iphone 13 mini case304K searches a year

02 · Price

A sale here is worth £8.54.

Listings sell for £8.54 on average, from £2.66 to £16.89. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £8.54 that is £4K to £6K a year per listing.

Average price
£8.54under the $15 to $100 sweet spot
Price range
£2.66–£16.89
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
£4K–£6K
Returns
1.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.9% of listings are out of stock. The average listing ranks #1,019 within Cases & Covers. It carries 31,163 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
100%
Out of stock, average day
6.9%
Average rank
#1,019in Cases & Covers
Average rating
4.51 starsAmazon United Kingdom average 4.36 stars
Average reviews
31,163per listing
Listings tracked
24

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Iphone 13 Mini Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

£0£8K£15K£23K£30K1101001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 falling

Sellers

22

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

57%

Top 20: 95%

Open market

27%

  • TOCOL19%
  • JETech17%
  • YATWIN11%
  • Voyahülle10%
  • ORNARTO8%
  • Spigen7%

Demand

Iphone 13 Mini Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KHoliday '24Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.7×

Search terms

Top Iphone 13 Mini Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • iphone 13 mini case304K/yr
  • iphone 13 mini phone case46K/yr
  • iphone 13 mini magsafe case23K/yr
  • iphone mini 13 case20K/yr
  • phone case iphone 13 mini14K/yr
  • iphone 13mini case11K/yr
  • iphone 13 mini case magsafe13K/yr
  • i phone 13 mini case9K/yr
  • case for iphone 13 mini4K/yr
  • iphone13 mini case5K/yr

Reviews and returns

What reviews say buyers love and hate about Iphone 13 Mini Case

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability17%−0.02

Very disappointed that it broke so easily despite being inside this case

Did not last long

that fell apart after a few weeks

Magnetic Strength/Adsorption14%−0.07

Magnet isnt particularly strong

Weak magnet

This case has a weak magnet

Drop/Impact Protection11%−0.02

DOES NOT PROTECT PHONE

Not protective

Product Condition7%−0.06

Not brand new

Definitely not brand new

Size-Overall7%+1.14

its not a snug fit

Love

Size-Overall21%+1.14

Excellent fit

The phone fits perfectly

Fits the phone perfectly

Quality-Overall21%+1.48

Good quality, delivered on time

Fabulous product

It's a nice high quality case

Value For Money12%+1.04

Excellent price

definitely worth the price

Excellent value for money

Advertised Vs Actual Product8%+0.51

As advertised good quality

Does the job

Exactly as described

Drop/Impact Protection8%−0.02

Nice case good protection

Excellent protection

the phone is really well protected

Return

1.9% Return rate 55% Fixable by listing

Size-Overall38%█▇▄▇▆▆

its not a snug fit

Grip9%▄▆█▄▆▃

VERY hard to grip surface

Color7%▂▂▃▂▂█

yellowing over time

It It has gone slightly yellow too

Quality-Overall5%▄▃▅█▃▆

I expected low quality

Strength4%██▄▇▅▁

FAQ

Common Iphone 13 Mini Case questions

Answered from the same tracked data.