Skip to content
38

iphone 12 pro max screen protector

Skip it

A deep review moat (99,282 avg reviews) — this niche doesn't clear our bar today.

Market size 25Growth 24Conversion 100Competition 13Returns 94Price range 0Avg price 13Brand share 20Review moat 0Quality gap 67

Conversion

Incredible23.0%

search→purchase rate — share of searches ending in a sale

Returns

Great1.1%

return rate — above 5% kills the launch gate

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Market size

Bad£98K

£98K/yr · 89K searches

Growth

Bad-1.9%

90-day search growth — must beat 0% to launch

Brand share

Bad92%

top-5 brand share — brand-locked demand

Competition

Bad85%

top-5 click share — a locked-up shelf

Avg price

Bad£4.81

avg listing price — sweet spot $15–$100

Review moat

Bad99,282.17

avg incumbent reviews — the moat a new listing must climb

Price range

Bad£2.47–£10.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, iphone 12 pro max screen protector is a £98K/yr Amazon United Kingdom market (89K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Sep. Verdict: Skip it — 38/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

iphone 12 pro max screen protector market data

Units sold / yr
15K–20K
avg 1,250–1,500/product
Revenue / yr
£72K–£96K
units × avg price
Conversion rate
23.0%
Avg BSR
#404
Page quality
0%
Prime
100%
Sponsored
75%
Out of stock
0.0%
Avg brand age
36 months
Avg seller age
232 days

Competition & brand share

The top 5 products capture 85% of clicks — a locked-up shelf that new listings rarely crack.

Brands

9 rising

Sellers

13

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

85%

Top 20: 100%

Open market

6%

  • 4youquality48%
  • NEW'C18%
  • TOCOL15%
  • JETech8%
  • Whioltl3%
  • MAYtobe2%
  • Open — no brand owns it (3 brands, 6%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -1.9% search growth over the last 90 days.
4K3KSepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 1.8×

Top iphone 12 pro max screen protector search terms

  • iphone 12 pro max screen protector69K/yr
  • 12 pro max screen protector8K/yr
  • screen protector iphone 12 pro max6K/yr
  • screen protector 12 pro max5K/yr
All search terms

Top iphone 12 pro max screen protector products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£10K20%£20K30%£29K40%£39K101001K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

What buyers say about iphone 12 pro max screen protector

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall41%

“Good quality, easy to apply”

Drop/Impact Protection17%

“Great protector”

Size-Overall12%

“Correct size”

Ease Of Use12%

“Easy to use”

Value For Money6%

“Great value for money”

Assembly/Installation4%

“Easy to install”

Security2%

“Privacy works well”

Comfort-Overall2%

“Rare combination of supportive and comfortable”

Material Quality1%

“it seems to be a strong material”

Durability1%

“Durable and easy to use”

What buyers complain about

Quality-Overall33%

“Bad quality”

Durability19%

“can break or shatter easily after one drop”

Defective Material/Parts14%

“Cut out part incorrect”

Instructions/User Manual/Troubleshooting14%

“The instructions were extremely unclear”

Value For Money12%

“Not worth the money at all”

Adhesion/Stickiness7%

“Two wouldnt stick in the corners, one snapped and one was scratched”

Top return reasons

Size-Overall66%
Compatibility-Overall9%
Advertised Vs Actual Product4%
Functionality-Overall4%
Display-Overall3%
Quality-Overall3%
Adhesion/Stickiness2%
Instructions/User Manual/Troubleshooting2%
Drop/Impact Protection2%
Speaker1%

Common questions

Is iphone 12 pro max screen protector profitable to sell on Amazon United Kingdom?
The niche generates £98K/yr across 12 tracked products. 90-day search growth is -1.9%. Flapen's verdict: Skip it (38/100).
How competitive is the iphone 12 pro max screen protector niche?
9 brands and 13 sellers compete. The top 5 products take 85% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in iphone 12 pro max screen protector?
Top complaints mined from reviews: Quality-Overall, Durability, Defective Material/Parts. The return rate is 1.1%.
When does demand for iphone 12 pro max screen protector peak?
Demand peaks in Sep; the busiest month runs 1.8× the quietest.
What does it cost to enter the iphone 12 pro max screen protector niche?
Listings span £2.47–£10.80; the average listing price is £4.81 (sweet spot $15–$100). The average incumbent carries 99,282 reviews — the moat a new listing must climb.