Skip to content

Iphone 12 Magsafe Case

Fail

Prices span $3.50–$14.87, mostly outside the sweet spot, so Iphone 12 Magsafe Case is a Fail.

Flapen Score
33
33 / 100
Ranks 1,337 of 1,488 Electronics & Photo niches · −11 vs the category median of 44
Market size
£44K/yr115K searches / yr
90-day growth
-21.6%search demand this quarter
Competition
69%top-5 click share · 17 brands · 22 sellers

Flapen Score

Iphone 12 Magsafe Case against its category

The dotted line is the Electronics & Photo average. Past it, Iphone 12 Magsafe Case is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Iphone 12 Magsafe Case market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Iphone 12 Magsafe Case 115K times last year and spent an estimated £44K. The top 5 brands take 79% of clicks. Demand peaks in Dec. Flapen scores it 33 out of 100, a Fail.

01 · Demand

4.8% of searches ended in a purchase last week.

Shoppers searched for this 115K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -21.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.

Searches, last 12 months
115K
Growth, 90 days vs prior 90
-21.6%
Conversion, latest week
4.8%
Market size, estimated
£44Ka year
Peak month
December2.2× the quietest month
Top search term
iphone 12 magsafe case35K searches a year

02 · Price

A sale here is worth £7.96.

Listings sell for £7.96 on average, from £3.50 to £14.87. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £7.96 that is £2K to £4K a year per listing.

Average price
£7.96under the $15 to $100 sweet spot
Price range
£3.50–£14.87
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
1.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #1,045 within Cases & Covers. It carries 16,944 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
5.6%
Average rank
#1,045in Cases & Covers
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
16,944per listing
Listings tracked
20

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
28 months

Products

Top Iphone 12 Magsafe Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£7K£9K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 rising

Sellers

22

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

18%

  • TOCOL28%
  • JETech25%
  • TQIAHF17%
  • Mugust5%
  • SuydanBox4%
  • Spigen3%
  • Open — no brand owns it (11 brands, 18%)

Demand

Iphone 12 Magsafe Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KHoliday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 2.2×

Search terms

Top Iphone 12 Magsafe Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • iphone 12 magsafe case35K/yr
  • iphone 12 case magsafe21K/yr
  • iphone 12 pro case magsafe17K/yr
  • iphone 12 magnetic case9K/yr
  • iphone 12 pro magsafe case10K/yr
  • magsafe iphone 12 case7K/yr
  • magsafe case iphone 124K/yr
  • iphone 12 case magnetic4K/yr
  • magsafe phone case iphone 124K/yr
  • magnetic phone case iphone 124K/yr

Reviews and returns

What reviews say buyers love and hate about Iphone 12 Magsafe Case

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability18%−0.12

Fell in pieces after a year

Phone broke first day of use with this case

The circle on the case fell out after ten months

Size-Overall16%−0.06

Not fit for purpose

Way too small for the phone it was designed for

The small camera hole is too small

Magnetic Strength/Adsorption11%−0.05

Rubbish magnet

The magnet isnt strong enough

Not magnet

Quality-Overall11%+2.38

Rubbish phone

Absolute garbage

Poor quality

Thickness8%−0.01

The case itself is average—neither particularly slim nor bulky

Very slim

Love

Quality-Overall33%+2.38

Very good case and good quality

Amazing Quality

Great Product

Size-Overall16%−0.06

Excellent fit

Easy to fit

Fits iphone 12 perfectly

Value For Money11%+0.51

Excellent value for money

Worth the money

Great value

Advertised Vs Actual Product8%+0.44

Just what I needed thank you

As described

Its the same as the one in the picture

Drop/Impact Protection6%+0.38

strong great protection case

Protection

its protecting my phone well

Return

1.6% Return rate 68% Fixable by listing

Size-Overall53%███▇▇▇

Not fit for purpose

Way too small for the phone it was designed for

The small camera hole is too small

Compatibility-Overall10%▅▇▆██▇

Does not fit iPhone 12 Pro model listed

Quality-Overall6%█▇▄▃▄▆

Rubbish phone

Absolute garbage

Poor quality

Color5%█▆▄▃▁▁
Touch/Button Controls3%█▄▃▁▇▅

FAQ

Common Iphone 12 Magsafe Case questions

Answered from the same tracked data.