Iphone 12 Case

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £685K a year.

Searches, last 12 months

2.1M

Growth, 90 days vs prior 90

-16.3%

Conversion, latest week

4.6%

Market size, estimated

£685Ka year

Peak month

December1.9× the quietest month

Top search term

iphone 12 case1.2M searches a year

Listings sell for £7.05 on average, from £2.73 to £13.39. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,000 to 2,500 of them. At £7.05 that is £14K to £18K a year per listing.

Average price

£7.05under the $15 to $100 sweet spot

Price range

£2.73–£13.39

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

80K–100K

Units per listing a year

2,000–2,500

Revenue per listing a year

£14K–£18K

Returns

1.3%of orders · Amazon United Kingdom median 0.6%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #270 within Cases & Covers. It carries 20,535 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#270in Cases & Covers

Average rating

4.47 starsAmazon United Kingdom average 4.36 stars

Average reviews

20,535per listing

Listings tracked

26

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

37 months