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Iphone 11 Pro Max Case

Fail

Prices span $3.22–$13.78, mostly outside the sweet spot, so Iphone 11 Pro Max Case is a Fail.

Flapen Score
40
40 / 100
Ranks 975 of 1,488 Electronics & Photo niches · −4 vs the category median of 44
Market size
£74K/yr268K searches / yr
90-day growth
-17.3%search demand this quarter
Competition
53%top-5 click share · 20 brands · 26 sellers

Flapen Score

Iphone 11 Pro Max Case against its category

The dotted line is the Electronics & Photo average. Past it, Iphone 11 Pro Max Case is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Iphone 11 Pro Max Case market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Iphone 11 Pro Max Case 268K times last year and spent an estimated £74K. The top 5 brands take 60% of clicks. Demand peaks in Sep–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

3.9% of searches ended in a purchase last week.

Shoppers searched for this 268K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £74K a year.

Searches, last 12 months
268K
Growth, 90 days vs prior 90
-17.3%
Conversion, latest week
3.9%
Market size, estimated
£74Ka year
Peak month
September1.9× the quietest month
Top search term
iphone 11 pro max case198K searches a year

02 · Price

A sale here is worth £7.07.

Listings sell for £7.07 on average, from £3.22 to £13.78. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £7.07 that is £2K to £4K a year per listing.

Average price
£7.07under the $15 to $100 sweet spot
Price range
£3.22–£13.78
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
2.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #2,143 within Cases & Covers. It carries 7,308 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
13.3%
Average rank
#2,143in Cases & Covers
Average rating
4.43 starsAmazon United Kingdom average 4.36 stars
Average reviews
7,308per listing
Listings tracked
23

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
38 months

Products

Top Iphone 11 Pro Max Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£15K£22K£30K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

20 falling

Sellers

26

Top-5 brand share

60%

Top 20: 100%

Top-5 click share

53%

Top 20: 96%

Open market

35%

  • TOCOL23%
  • ORDA12%
  • YATWIN9%
  • Voyahülle8%
  • HGH8%
  • Kuafcase5%

Demand

Iphone 11 Pro Max Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSepDecMarJunAugNovMarMay

Peak months: Sep, Dec · busiest ÷ quietest = 1.9×

Search terms

Top Iphone 11 Pro Max Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • iphone 11 pro max case198K/yr
  • iphone 11 pro max phone case23K/yr
  • 11 pro max phone case17K/yr
  • phone case iphone 11 pro max11K/yr
  • phone case 11 pro max5K/yr
  • i phone 11 pro max case5K/yr
  • 11 pro max case4K/yr
  • iphone 11promax phone case5K/yr

Reviews and returns

What reviews say buyers love and hate about Iphone 11 Pro Max Case

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall31%−0.18

Cheap quality

Really cheaply made and bad quality

Poor quality

Size-Overall15%+0.57

didnt fit on the phone

Dont buy too large for phone

Dont buy its too small for Pro Max

Durability10%−0.07

Screen of case cracked within a week

Doesnt last

it just peels off

Advertised Vs Actual Product5%+0.10

the listing is a bit misleading

Drop/Impact Protection5%+0.60

Its not drop proof

Love

Size-Overall29%+0.57

Great fit

Its actually nice fits like glove

Fits the phone well

Value For Money13%+1.11

Worth it

Value for money

great for the price

Quality-Overall13%−0.18

This is a great quality case, looks the business, with its armoured appearance and although plain black in colour, it seemed very smart and seek

Great quality case

The quality is great

Strength10%+1.07

Solid case

its also incredibly sturdy, looks really professional and cleans well

Strong suitable case for the iPhone

Color8%0.00

nice colour

Nice colour and slim

Will definitely be ordering different colours

Return

2.3% Return rate 71% Fixable by listing

Size-Overall58%▇▇▇▆▇█

didnt fit on the phone

Dont buy too large for phone

Dont buy its too small for Pro Max

Compatibility-Overall9%▃▃▄█▄▄
Quality-Overall5%▄▁▅▆█▅

Cheap quality

Really cheaply made and bad quality

Poor quality

Magnetic Strength/Adsorption3%▄▄▁▄█▃
Charging3%▁█▆▄▆▆

FAQ

Common Iphone 11 Pro Max Case questions

Answered from the same tracked data.