Instax Mini 12 Case
FailShoppers spend only $20K a year here, so Instax Mini 12 Case is a Fail.
- Flapen Score
- 37 / 100Ranks 1,159 of 1,488 Electronics & Photo niches · −7 vs the category median of 4437
- Market size
- £20K/yr79K searches / yr
- 90-day growth
- -4.3%search demand this quarter
- Competition
- 58%top-5 click share · 13 brands · 23 sellers
Flapen Score
Instax Mini 12 Case against its category
The dotted line is the Electronics & Photo average. Past it, Instax Mini 12 Case is stronger. Inside it, weaker.
Market
The Instax Mini 12 Case market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Instax Mini 12 Case 79K times last year and spent an estimated £20K. The top 5 brands take 83% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 37 out of 100, a Fail.
01 · Demand
2.1% of searches ended in a purchase last week.
Shoppers searched for this 79K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -4.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £20K a year.
- Searches, last 12 months
- 79K
- Growth, 90 days vs prior 90
- -4.3%
- Conversion, latest week
- 2.1%
- Market size, estimated
- £20Ka year
- Peak month
- December3.1× the quietest month
- Top search term
- instax mini 12 case31K searches a year
02 · Price
A sale here is worth £12.23.
Listings sell for £12.23 on average, from £6.72 to £18.25. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £12.23 that is £1K to £3K a year per listing.
- Average price
- £12.23under the $15 to $100 sweet spot
- Price range
- £6.72–£18.25
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 1.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #207 within Camera & Photo. It carries 412 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 100%
- Out of stock, average day
- 4.5%
- Average rank
- #207in Camera & Photo
- Average rating
- 4.60 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 412per listing
- Listings tracked
- 24
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Instax Mini 12 Case products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Riosin Instant Mini 12 Protective Case for Fujifilm Instax Mini 12/11 Camera Premium Leather Camera Bag Cover with Pocket and Removable&Adjustable Strap (Lilac Purple)
- Price
- £11.44
- Rating
- 4.7/5
- Reviews
- 288
- Age
- 2y ago

INSTAX mini 12 Camera case Blossom Pink
- Price
- £12.54
- Rating
- 4.7/5
- Reviews
- 2,596
- Age
- 3y ago

HIYQIN Fuji Instax Mini 12 Case and Album PU Leather Protective Case with Photo Pocket for Instax Mini 12 Instant Camera - Adjustable Shoulder Strap & 32 Pockets Photo Album - Mint Green
- Price
- £13.97
- Rating
- 4.6/5
- Reviews
- 659
- Age
- 3y ago

AONKE Hard Carry Case Compatibie with Fujifilm instax Mini 12/ Mini 11 Instant Camera (Gray)
- Price
- £14.16
- Rating
- 4.4/5
- Reviews
- 19
- Age
- 10mo ago

Rieibi Clear Case Compatible with Fuji Instax Mini 12 Hard Carrying Case Bag for Fujifilm Instax Mini 12 Instant Camera PC Cover with Photo Storage Pocket & Clear Strap
- Price
- £9.84
- Rating
- 4.7/5
- Reviews
- 303
- Age
- 3y ago
Trending
90-day click momentum
Riosin Camera Case for Instax Mini 13/12 - Film Pocket Adjustable Strap Premium Material - Dreamy Purple
- Price
- £11.28
- Rating
- 4.6/5
- Reviews
- 29
- Age
- 2mo ago

AONKE Hard Carry Case Compatibie with Fujifilm instax Mini 12/ Mini 11 Instant Camera (Gray)
- Price
- £14.16
- Rating
- 4.4/5
- Reviews
- 19
- Age
- 10mo ago

CULLMANN - 98864 - Rio Fit 110 Camera bag for Fuji Instax Mini 11 apricot
- Price
- £6.72
- Rating
- 4.4/5
- Reviews
- 142
- Age
- 5y ago

TONYLAIJIANTAO Camera Case Compatible with Fujifilm Instax Mini 12 11 9 8 Instant Camera PU Leather Carrying Bag with 64 Pockets 2 x 3 Mini Photo Album. (Green)
- Price
- £12.84
- Rating
- 4.7/5
- Reviews
- 54
- Age
- 2y ago

Riosin Instant Mini 12 Protective Case for Fujifilm Instax Mini 12/11 Camera Premium PU Leather Camera Bag Cover with Pocket and Removable&Adjustable Strap (Blossom Pink)
- Price
- £11.60
- Rating
- 4.7/5
- Reviews
- 288
- Age
- 2y ago
Newest
by launch date
Riosin Camera Case for Instax Mini 13/12 - Film Pocket Adjustable Strap Premium Material - Dreamy Purple
- Price
- £11.28
- Rating
- 4.6/5
- Reviews
- 29
- Age
- 2mo ago

RIYADAone Hard Case Compatible with Fujifilm INSTAX Mini 12/11 / 13 Instant Camera (Light Green)
- Price
- £16.08
- Rating
- 4.6/5
- Reviews
- 118
- Age
- 10mo ago

AONKE Hard Carry Case Compatibie with Fujifilm instax Mini 12/ Mini 11 Instant Camera (Gray)
- Price
- £14.16
- Rating
- 4.4/5
- Reviews
- 19
- Age
- 10mo ago

Clear Case Compatible with Fujifilm Instax Mini 12 Instant Camera with Mini Magnetic Photo Frames And 30pcs Lovely Mini Film Border Stickers (Case+Frames+Films Border Sticker)
- Price
- £11.94
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

Clear Camera Case for Fujifilm Instax Mini 12/11/9/8 Instant Camera with Adjustable Shoulder Straps (Transparent Daisy)
- Price
- £11.46
- Rating
- 4.4/5
- Reviews
- 12
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
23
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
58%
Top 20: 97%
Open market
13%
- Riosin28%
- INSTAX26%
- HIYQIN14%
- AONKE7%
- Rieibi7%
- XANAD4%
- Open — no brand owns it (7 brands, 13%)
Demand
Instax Mini 12 Case search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.1×
Search terms
Top Instax Mini 12 Case search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- instax mini 12 case31K/yr
- instax mini case19K/yr
- instax camera case13K/yr
- instax case6K/yr
- instax mini camera case6K/yr
- instax mini 12 camera case4K/yr
Reviews and returns
What reviews say buyers love and hate about Instax Mini 12 Case
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
expensive film
Removing this to take a photo is a bit clumsy
Love
Good quality camera case
Good quality
high quality branded item
Fits perfectly
Fits camera perfectly
It fits the camera snugly
Love the colour
I also like that it matches the colour of the camera
Perfect colour match
Perfect, exactly as described
Just what we were looking for, very good
Lots of fun items
Return
1.3% Return rate 68% Fixable by listing
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Instax Mini 12 Case questions
Answered from the same tracked data.









