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Innokin Coolfire

Maybe

The products selling today average only 3.3★. But the top 5 brands take 97% of clicks, so Innokin Coolfire is a Maybe.

Flapen Score
53
53 / 100
Top 14% of 1,488 Electronics & Photo niches · +9 vs the category median of 44
Market size
£60K/yr37K searches / yr
90-day growth
+4.0%search demand this quarter
Competition
53%top-5 click share · 7 brands · 11 sellers

Flapen Score

Innokin Coolfire against its category

The dotted line is the Electronics & Photo average. Past it, Innokin Coolfire is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Innokin Coolfire market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Innokin Coolfire 37K times last year and spent an estimated £60K. The top 5 brands take 97% of clicks. Demand peaks in Sep. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

5.8% of searches ended in a purchase last week.

Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £60K a year.

Searches, last 12 months
37K
Growth, 90 days vs prior 90
+4.0%
Conversion, latest week
5.8%
Market size, estimated
£60Ka year
Peak month
September1.7× the quietest month
Top search term
innokin coolfire z8010K searches a year

02 · Price

A sale here is worth £27.57.

Listings sell for £27.57 on average, from £21.95 to £37.39. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £27.57 that is £0 to £3K a year per listing.

Average price
£27.57inside the $15 to $100 sweet spot
Price range
£21.95–£37.39
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
2.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 19.6% of listings are out of stock. The average listing ranks #0 within E-Cigarettes, E-Shisha & Heat-Not-Burn. It carries 22 reviews at 3.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
84%
Out of stock, average day
19.6%
Average rank
#0in E-Cigarettes, E-Shisha & Heat-Not-Burn
Average rating
3.28 starsAmazon United Kingdom average 4.36 stars
Average reviews
22per listing
Listings tracked
25

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Innokin Coolfire products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£9K£12K110100 Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

11

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

53%

Top 20: 94%

Open market

1%

  • INNOKIN36%
  • TVDC19%
  • W-Direct17%
  • TILLELOT16%
  • Vampire Vape9%
  • Travel CubeX2%
  • Open — no brand owns it (1 brand, 1%)

Demand

Innokin Coolfire search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 1.7×

Search terms

Top Innokin Coolfire search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • innokin coolfire z8010K/yr
  • innokin coolfire11K/yr
  • coolfire z605K/yr
  • innokin coolfire z604K/yr
  • coolfire3K/yr
  • coolfire iv plus3K/yr
  • innokin coolfire z502K/yr

Reviews and returns

What reviews say buyers love and hate about Innokin Coolfire

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability23%−0.48

Broken and not even 10 months old

that one looks to be failing now

Only lasted 4 weeks

Leak-Proof18%

liquid is leaking

It just leaks out all over the vape

Charging15%−0.31

Stops charging

the charging point is broke

Fault on charging point

Functionality-Overall14%−0.27

Doesn't work

Then, when I returned to it. was bought as a rotation/backup box., just wouldn't work

Quality-Overall9%+1.61

Terribly made

Love

Value For Money35%+1.09

It works, and the price is competitive

Good price

reasonably priced

Quality-Overall20%+1.61

Superb quality

Good product

Leak-Proof15%

Works well and doesnt leak

have used this several weeks now, and no leaking frustrations. even in pocket i make sure it is upright, and when it's not, there is no leak., charges reasonably fast, simple to use, comes with extra coil and tank glass and is a well designed and quality vape sub ohm

have used this several weeks now, and no leaking frustrations. even in pocket i make sure it is upright, and when it's not, there

Design-Overall10%+1.03

Very nice and works perfectly nice design

Adjustability/Rotatability/Reclining5%+0.50

adjustable air flow

Return

2.6% Return rate 8% Fixable by listing

Leak-Proof25%█▂▄▇▇▃

liquid is leaking

It just leaks out all over the vape

Charging20%█▃▃█▃▇

Stops charging

the charging point is broke

Fault on charging point

Functionality-Overall19%▂█▃▅▂▅

Doesn't work

Then, when I returned to it. was bought as a rotation/backup box., just wouldn't work

Defective Material/Parts9%▃▃█▁▅▂
Size-Overall8%▄▁▁▄█▅

FAQ

Common Innokin Coolfire questions

Answered from the same tracked data.