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Humax Freesat Box

Fail

The top 5 brands take 100% of clicks, so Humax Freesat Box is a Fail.

Flapen Score
26
26 / 100
Ranks 1,452 of 1,488 Electronics & Photo niches · −18 vs the category median of 44
Market size
£74K/yr31K searches / yr
90-day growth
-40.2%search demand this quarter
Competition
64%top-5 click share · 5 brands · 53 sellers

Flapen Score

Humax Freesat Box against its category

The dotted line is the Electronics & Photo average. Past it, Humax Freesat Box is stronger. Inside it, weaker.

26Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Humax Freesat Box market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Humax Freesat Box 31K times last year and spent an estimated £74K. All 5 brands take every click. Demand peaks in Feb–Oct–Nov. Flapen scores it 26 out of 100, a Fail.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -40.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £74K a year.

Searches, last 12 months
31K
Growth, 90 days vs prior 90
-40.2%
Conversion, latest week
1.2%
Market size, estimated
£74Ka year
Peak month
February1.8× the quietest month
Top search term
humax freesat box with recorder15K searches a year

02 · Price

A sale here is worth £198.42.

Listings sell for £198.42 on average, from £53.54 to £397.79. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £198.42 that is £0 to £20K a year per listing.

Average price
£198.42above the $15 to $100 sweet spot
Price range
£53.54–£397.79
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
£0–£20K
Returns
7.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 6% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #93 within Home Cinema, TV & Video. It carries 1,222 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
6%
Out of stock, average day
0.0%
Average rank
#93in Home Cinema, TV & Video
Average rating
4.13 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,222per listing
Listings tracked
16

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
63 months

Products

Top Humax Freesat Box products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 64% of clicks. Leaders hold, but buyers still shop past them.

£0£7K£15K£22K£30K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 rising

Sellers

53

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

64%

Top 20: 100%

Open market

0%

  • HUMAX81%
  • Freesat7%
  • Q-View6%
  • Manhattan4%
  • Humax3%
  • Open — no brand owns it (0%)

Demand

Humax Freesat Box search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700Prime Day '25Spike '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Oct, Nov · busiest ÷ quietest = 1.8×

Search terms

Top Humax Freesat Box search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • humax freesat box with recorder15K/yr
  • humax freesat box12K/yr
  • humax freesat4K/yr

Reviews and returns

What reviews say buyers love and hate about Humax Freesat Box

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Assembly/Installation”
17%of negative reviews mention “Durability”
7.4%of orders come back
“will breakdown in about 5 years”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Humax Freesat Box questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data