How competitive is the Humax Freesat Box niche on Amazon United Kingdom?

5 brands and 53 sellers compete in Humax Freesat Box on Amazon United Kingdom. The top 5 Humax Freesat Box products take 64% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Humax Freesat Box?

Humax Freesat Box buyers on Amazon United Kingdom complain most about Durability, Compatibility-Overall, Product Condition, the themes mined from the niche's reviews. Its return rate is 7.4% — above our launch gate.

What does it cost to enter the Humax Freesat Box niche?

Humax Freesat Box sells for £198.42 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £53.54–£397.79. The average incumbent carries 1,222 reviews — the moat a new listing must climb.

Humax Freesat Box

brand-locked demand (top 5 brands take 100% of clicks) — Humax Freesat Box doesn't clear our bar today.

Signals High Returns High Price

Flapen Score

Skip it

This niche Category average

Is Humax Freesat Box profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Humax Freesat Box is a £74K/yr Amazon United Kingdom market (31K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb–Oct–Nov. Verdict: Skip it — 26/100.

Humax Freesat Box: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -40.2% over the last 90 days and 1.2% of searches end in a purchase.

£74K

revenue / yr

Units sold / yr500

Search volume / yr-40.2%31K

Conversion rate1.2%

Avg price£198.42

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers5 · 53

Top-5 product click share64%

Open market0%

Avg brand age63 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.

0/100

page quality · 16 products

Top Humax Freesat Box products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

HUMAX HDR-1100S 500 GB Freesat with Freetime HD TV Recorder - Black

Price: £308.60
Rating: 4.1/5
Reviews: 1,916
Age: 11y ago

Humax HDR-1100S 500 GB Freesat with Freetime HD TV Recorder - Black (Renewed)

Price: £184.03
Rating: 3.9/5
Reviews: 179
Age: 8y ago

Humax HDR-1100S 1TB Freesat with Freetime HD TV Recorder - Black

Price: £234.96
Rating: 4.2/5
Reviews: 549
Age: 10y ago

Humax HDR-1100S 2TB Freesat with Freetime HD TV Recorder - Black

Price: £328.57
Rating: 3.9/5
Reviews: 26
Age: 6y ago

Humax Foxsat HDR 500GB Freesat HD Digital TV Recorder (Requires Satellite Dish) (Old model)

Price: £106.71
Rating: 4.1/5
Reviews: 737
Age: 16y ago

Newest

by launch date

HUMAX HDR-1100S 1TB 5 Year SSD Warranty Freesat with Freetime HD TV Recorder - Black

Price: £363.76
Rating: 4.1/5
Reviews: 4
Age: 4y ago

HUMAX HDR-1100S 500GB 5 Year SSD Warranty Freesat with Freetime HD TV Recorder - Black

Price: £397.79
Rating: 4.1/5
Reviews: 13
Age: 4y ago

Freesat Recordable 4K TV Box 1TB

Price: £183.31
Rating: 4.3/5
Reviews: 1,637
Age: 5y ago

Humax HDR-1100S 2TB Freesat with Freetime HD TV Recorder - Black

Price: £328.57
Rating: 3.9/5
Reviews: 26
Age: 6y ago

Freesat Recordable 4K TV Box 500GB

Price: £172.73
Rating: 4.2/5
Reviews: 1,881
Age: 6y ago

Competition: brands, sellers & click share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

HUMAX81%
Freesat7%
Q-View6%
Manhattan4%
Humax3%
Open — no brand owns it (0%)

Humax Freesat Box demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume31KCVR1.2%Products16Brands5Top 5 Brands100%OOS Rate0.0%Rating4.1★Reviews1,222Avg BSR#93

Peak months: Feb, Oct, Nov · busiest ÷ quietest = 1.8×

Top Humax Freesat Box search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

humax freesat box with recorder15K/yr -44.6%1.8% conv.
humax freesat box12K/yr -43.7%1.1% conv.
humax freesat4K/yr -1.8%2.0% conv.

What reviews say buyers love and hate about Humax Freesat Box

What buyers mention most, as a share of all reviews.

What buyers love

85% of reviews

Assembly/Installation34%

“Quick set up”

Value For Money16%

“Value for money”

Advertised Vs Actual Product9%

“Does its job”

Ease Of Use8%

“Very easy to use”

Quality-Overall5%

“Great product, great service”

What buyers complain about

73% of reviews

Durability17%

“will breakdown in about 5 years”

Compatibility-Overall11%

“It will not connect to wif is it compatible with 5g”

Product Condition9%

“this is an old model”

Quality-Overall7%

“Utter junk”

Connectivity-Overall7%

“This is an old model that does not connect to demand services on TV”

Humax Freesat Box return rate & reasons

Why buyers send it back, as a share of all return requests.

7.4%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Compatibility-Overall

36%

2Functionality-Overall

18%

3Connectivity-Overall

15%

4Signal Strength

5Product Condition

Common Humax Freesat Box questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Humax Freesat Box 26/100 on Amazon United Kingdom — Skip it. The niche generates £74K/yr across 16 tracked products. Search demand moved -40.2% over the last 90 days.