honor 400 smart case
Skip itPrices mostly outside the sweet spot ($3.82–$10.92) — this niche doesn't clear our bar today.
Returns
Great1.3%return rate — above 5% kills the launch gate
Review moat
Great328.23avg incumbent reviews — the moat a new listing must climb
Brand share
Great56%top-5 brand share — no brand owns this niche
Competition
Great39%top-5 click share — an open shelf
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Avg price
Bad£6.68avg listing price — sweet spot $15–$100
Growth
Bad-19.2%90-day search growth — must beat 0% to launch
Market size
Bad£36K£36K/yr · 124K searches
Price range
Bad£3.82–£10.92cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, honor 400 smart case is a £36K/yr Amazon United Kingdom market (124K searches/yr). The top 5 brands hold 56% of demand. Verdict: Skip it — 48/100.
Data updated Jul 25, 2026 · scored weekly · How we score niches
honor 400 smart case market data
- Units sold / yr
- 5K–6K
- avg 100–250/product
- Revenue / yr
- £33K–£40K
- units × avg price
- Conversion rate
- 4.4%
- Avg BSR
- #2,517
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 92%
- Out of stock
- 3.9%
- Avg brand age
- 12 months
- Avg seller age
- 192 days
Competition & brand share
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.Brands
25
Sellers
30
Top-5 brand share
56%
Top 20: 97%
Top-5 click share
39%
Top 20: 84%
Open market
38%
- LYJERRY16%
- TTYSHTT14%
- LeYi10%
- PIXFAB8%
- Leacckl8%
- TQLGY6%
Demand
Weekly Amazon search volume, last 30 weeks — -19.2% search growth over the last 90 days.Top honor 400 smart case search terms
- honor 400 smart case76K/yr
- honor 400 smart phone case23K/yr
- honour 400 smart phone case7K/yr
- honor 400 smart 5g case11K/yr
- honor 400 smart 5g phone case8K/yr
Top honor 400 smart case products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
LYJERRY Case for Honor 400 Smart 5G Phone Case with 9H Hardness Tempered Glass Screen Protector TPU Shockproof Cover Soft Slim Fit Anti-Scratch Protection Black
LYJERRY£5.264.6★176 rev
Leacckl for Honor 400 Smart Case Leather Wallet Case Flip Case with Card Holder and Magnetic Buckle Black
Leacckl£6.794.4★1,237 rev
LeYi for Honor 400 Smart 5G/X7d 4G/5G Phone Case with Camera Cover Slider 2 Tempered Glass Screen Protectors Ring Stand Holder Rugged Protective Tough Armor Cover for Honour 400 Smart 5G Black
LeYi£4.584.6★1,067 rev
TTYSHTT for Honor 400 Smart Case Wallet with Tempered Glass Screen Protector &Camera Lens Card Holder Slots Wrist Strap TPU Interior Protective Shockproof PU Leather Folio Flip Cases Cover Blue
TTYSHTT£5.304.4★66 rev
![PIXFAB for Honor 400 Smart Clear Case with 2 x Screen Protector Tempered Glass Shockproof [Ultra Slim] Scratch Resistant Gel Rubber Silicone [Protective Case] Clear Phone Cover for Honor 400 Smart](https://m.media-amazon.com/images/I/51Tg8pOh3zL.jpg)
PIXFAB for Honor 400 Smart Clear Case with 2 x Screen Protector Tempered Glass Shockproof [Ultra Slim] Scratch Resistant Gel Rubber Silicone [Protective Case] Clear Phone Cover for Honor 400 Smart
PIXFAB£5.814.7★14 rev
Newest
by launch date
Tentoki for Honor 400 Smart Case and 2 Screen Protector Clear Soft TPU Cover Shockproof Protective Prevents Yellowing Ultra-Slim Transparent
Tentoki£6.69132 rev
for Honor 400 Smart Wallet Case Flip Turquoise
CaseGla£8.441 rev
![Junruijia Case for Honor 400 Smart (6.77) Camera Lens Protector 360 Metal Stand Protective Case [ Dual Layer PC + TPU ] Cell Phone Case-Orange](https://m.media-amazon.com/images/I/41Pn0kb2nUL.jpg)
Junruijia Case for Honor 400 Smart (6.77) Camera Lens Protector 360 Metal Stand Protective Case [ Dual Layer PC + TPU ] Cell Phone Case-Orange
Junruijia£6.7014 rev
LeYi for Honor 400 Smart 5G Case Invisible Ring Stand Holder with 2 Tempered Glass Screen Protectors Tough Protective Shockproof Mobile Phone Cover for Honour 400 Smart 5G Black
LeYi£5.0813 rev
LeYi for Honor 400 Smart 5G/X7d 4G/5G Phone Case with Camera Cover Slider 2 Tempered Glass Screen Protectors Ring Stand Holder Rugged Protective Tough Armor Cover for Honour 400 Smart 5G Black
LeYi£4.581,067 rev
Trending
90-day click momentumfor Honor 400 Smart Wallet Case Flip Turquoise
CaseGla£8.445.0★
Tentoki for Honor 400 Smart Case and 2 Screen Protector Clear Soft TPU Cover Shockproof Protective Prevents Yellowing Ultra-Slim Transparent
Tentoki£6.694.8★
Junruijia Case for Honor 400 Smart (6.77) Camera Lens Protector 360 Metal Stand Protective Case [ Dual Layer PC + TPU ] Cell Phone Case-Orange
Junruijia£6.704.2★
LeYi for Honor 400 Smart 5G/X7d 4G/5G Phone Case with Camera Cover Slider 2 Tempered Glass Screen Protectors Ring Stand Holder Rugged Protective Tough Armor Cover for Honour 400 Smart 5G Black
LeYi£4.584.6★
PIXFAB for Honor 400 Smart Clear Case with 2 x Screen Protector Tempered Glass Shockproof [Ultra Slim] Scratch Resistant Gel Rubber Silicone [Protective Case] Clear Phone Cover for Honor 400 Smart
PIXFAB£5.814.7★
What buyers say about honor 400 smart case
What buyers praise and complain about, mined from review topics.What buyers love
“Fits perfectly”
“Fantastic quality”
“Good value”
“this is easy”
“Strong and durable”
“Strong and durable”
“So far it seems to protect the phone well”
“As advertised”
“I can use the buttons with no problem”
“Very good product solid case”
What buyers complain about
“To big and looks gross”
“The ring fell off within 2 days”
“Poor quality”
“Phone case very sturdy only complaint is the camera cover bit fiddly to open and close”
“I ended up with a corner that wouldnt stick down properly”
“Heavy”
“Not worth the money”
“Does not line up with the power/fingerprint button so was no use”
“It's look rather cheap plastic”
“thought the front cover is very flimsy”
Top return reasons
Common questions
- Is honor 400 smart case profitable to sell on Amazon United Kingdom?
- The niche generates £36K/yr across 39 tracked products. 0 of 37 products launched in the last 360 days are still selling. 90-day search growth is -19.2%. Flapen's verdict: Skip it (48/100).
- How competitive is the honor 400 smart case niche?
- 25 brands and 30 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 56% of demand.
- What do buyers complain about in honor 400 smart case?
- Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 1.3%.
- What does it cost to enter the honor 400 smart case niche?
- Listings span £3.82–£10.92; the average listing price is £6.68 (sweet spot $15–$100). The average incumbent carries 328 reviews — the moat a new listing must climb.