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51

hdmi splitter

Worth a look

Shows searches that convert (7.9% search→purchase), but soft demand (-19.5% this quarter) keeps it on the watch list.

Market size 75Growth 15Conversion 79Competition 46Returns 37Price range 45Avg price 33Brand share 58Review moat 24Quality gap 78

Conversion

Great7.9%

search→purchase rate — share of searches ending in a sale

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Market size

Good£844K

£844K/yr · 1.1M searches

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Competition

Okay57%

top-5 click share — leaders hold, buyers still browse

Price range

Okay£5.11–£23.14

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay4.0%

return rate — above 5% kills the launch gate

Avg price

Okay£9.93

avg listing price — sweet spot $15–$100

Review moat

Bad6,381.12

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-19.5%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, hdmi splitter is a £844K/yr Amazon United Kingdom market (1.1M searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Jan–Dec. Verdict: Worth a look — 51/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

hdmi splitter market data

Units sold / yr
80K–100K
avg 3,000–4,000/product
Revenue / yr
£794K–£993K
units × avg price
Conversion rate
7.9%
Avg BSR
#13
Page quality
0%
Prime
100%
Sponsored
88%
Out of stock
2.9%
Avg brand age
35 months
Avg seller age
208 days

Competition & brand share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 rising

Sellers

35

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

57%

Top 20: 94%

Open market

26%

  • Fokky21%
  • UGREEN20%
  • GANA15%
  • Anker9%
  • NEWCARE6%
  • WARRKY4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -19.5% search growth over the last 90 days.
35K25KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 1.7×

Top hdmi splitter search terms

  • hdmi splitter664K/yr
  • hdmi switch142K/yr
  • hdmi splitter 1 in 2 out88K/yr
  • hdmi switcher52K/yr
  • hdmi switch 2 in 1 out16K/yr
  • hdmi splitter 2 in 1 out19K/yr
  • 4k hdmi splitter16K/yr
  • hdmi splitter 2 port11K/yr
  • hdmi-splitter6K/yr
  • best hdmi switcher8K/yr
All search terms

Top hdmi splitter products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£84K20%£169K30%£253K40%£337K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about hdmi splitter

What buyers praise and complain about, mined from review topics.

What buyers love

Advertised Vs Actual Product19%

“Exactly as described and pictured”

Quality-Overall17%

“Looks well made feels well made”

Value For Money14%

“Excellent value for money”

Ease Of Use7%

“Ease of use”

Assembly/Installation6%

“Simple installation”

Connectivity-Overall6%

“had no connectivity issues”

Socket/Port/Plug4%

“Plug and go easy to use”

Compatibility-Overall3%

“Compatibility is good”

Functionality-Overall3%

“it works flawlessly”

Design-Overall2%

“Build quality is nice”

What buyers complain about

Functionality-Overall22%

“Didn't work”

Durability13%

“Stopped working after about 4/5 uses”

Quality-Overall10%

“Sadly cheaply produced so poor quality performance”

Compatibility-Overall7%

“Unfortunately, it didn't work well with my laptop”

Connectivity-Overall5%

“No cable to connect”

Advertised Vs Actual Product4%

“Item simply doesn't do what is advertised”

Signal Strength3%

“Bad signal”

Socket/Port/Plug3%

“It glitches from every single port”

Display Resolution3%

“Must just flicker in the 4k resolution”

Touch/Button Controls3%

“Issue with button”

Top return reasons

Functionality-Overall37%
Compatibility-Overall25%
Connectivity-Overall11%
Defective Material/Parts5%
Advertised Vs Actual Product4%
Socket/Port/Plug3%
Size-Overall2%
Signal Strength2%
Quality-Overall1%
Assembly/Installation1%

Common questions

Is hdmi splitter profitable to sell on Amazon United Kingdom?
The niche generates £844K/yr across 25 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -19.5%. Flapen's verdict: Worth a look (51/100).
How competitive is the hdmi splitter niche?
18 brands and 35 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 70% of demand.
What do buyers complain about in hdmi splitter?
Top complaints mined from reviews: Functionality-Overall, Durability, Quality-Overall. The return rate is 4.0%.
When does demand for hdmi splitter peak?
Demand peaks in Jan–Dec; the busiest month runs 1.7× the quietest.
What does it cost to enter the hdmi splitter niche?
Listings span £5.11–£23.14; the average listing price is £9.93 (sweet spot $15–$100). The average incumbent carries 6,381 reviews — the moat a new listing must climb.