Girls Headphones
FailShoppers spend only $66K a year here, so Girls Headphones is a Fail.
- Flapen Score
- 46 / 100Top 38% of 1,488 Electronics & Photo niches · +2 vs the category median of 4446
- Market size
- £66K/yr104K searches / yr
- 90-day growth
- -3.5%search demand this quarter
- Competition
- 49%top-5 click share · 13 brands · 22 sellers
Flapen Score
Girls Headphones against its category
The dotted line is the Electronics & Photo average. Past it, Girls Headphones is stronger. Inside it, weaker.
Market
The Girls Headphones market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Girls Headphones 104K times last year and spent an estimated £66K. The top 5 brands take 85% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
3.9% of searches ended in a purchase last week.
Shoppers searched for this 104K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £66K a year.
- Searches, last 12 months
- 104K
- Growth, 90 days vs prior 90
- -3.5%
- Conversion, latest week
- 3.9%
- Market size, estimated
- £66Ka year
- Peak month
- December3.1× the quietest month
- Top search term
- girls headphones42K searches a year
02 · Price
A sale here is worth £16.12.
Listings sell for £16.12 on average, from £7.96 to £33.90. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £16.12 that is £0 to £2K a year per listing.
- Average price
- £16.12inside the $15 to $100 sweet spot
- Price range
- £7.96–£33.90
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
70% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #97 within Headphones, Earphones & Accessories. It carries 3,276 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 70%
- Prime listings
- 93%
- Out of stock, average day
- 10.5%
- Average rank
- #97in Headphones, Earphones & Accessories
- Average rating
- 4.47 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,276per listing
- Listings tracked
- 27
04 · Newcomers
Amazon counts 2 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Girls Headphones products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
tonies Bluetooth Headphones - (Tropical Teal)
- Price
- £19.05
- Rating
- 4.2/5
- Reviews
- 17
- Age
- 10mo ago
EarFun Kids Headphones Wireless Bluetooth 5.4 Headphone for Child with Mic 85/94dB Volume Limited Foldable Over Ear Hi-Fi Stereo Sound 40H Playtime Gifts for Girl Tablet/Phone/PC School/Travel
- Price
- £11.89
- Rating
- 4.6/5
- Reviews
- 3,455
- Age
- 3y ago
iClever HS26 Kids Headphones Wired 3.5mm Childrens Headphones for Kids
- Price
- £8.72
- Rating
- 4.6/5
- Reviews
- 3,446
- Age
- 2y ago
Olyre Kids Wired Headphones with Mic LED Cat Ears Headset Toddlers Girls
- Price
- £9.53
- Rating
- 4.2/5
- Reviews
- 2,290
- Age
- 4y ago
tonies Bluetooth Headphones - (Sky Blue)
- Price
- £22.26
- Rating
- 4.2/5
- Reviews
- 17
- Age
- 10mo ago
Trending
90-day click momentum
Jaffzora Carry Case Compatible with Toniebox 1 & 2 Portable Storage Bag for Tonies Figures Headphones and Accessories Pink
- Price
- £25.16
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 6mo ago
Jaffzora Carry Bag Compatible with Toniebox Starter Set Travel Storage Bag Suitable for Tonies Figures Tonies Headphones and Accessories pink 9 x 5 x 11.6
- Price
- £22.37
- Rating
- 4.8/5
- Reviews
- 68
- Age
- 11mo ago
Jaffzora Carrying Backpack Compatible with Toniebox Starter Set Travel Storage Bag Fits for Tonies Figures Characters Tonies Headphones & Accessories Blue (Bag Only)
- Price
- £22.71
- Rating
- 4.8/5
- Reviews
- 68
- Age
- 11mo ago
iClever HS26 Kids Headphones Wired 3.5mm Childrens Headphones for Kids
- Price
- £11.50
- Rating
- 4.6/5
- Reviews
- 3,446
- Age
- 2y ago
tonies Bluetooth Headphones - (Tropical Teal)
- Price
- £19.05
- Rating
- 4.2/5
- Reviews
- 17
- Age
- 10mo ago
Newest
by launch dateJaffzora Carry Case Compatible with Toniebox 1 & 2 Portable Storage Bag for Tonies Figures Headphones and Accessories Pink
- Price
- £25.16
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 6mo ago
Tonies Bluetooth Headphones - Tropical Teal
- Price
- £33.90
- Rating
- 4.7/5
- Reviews
- 243
- Age
- 8mo ago
tonies Bluetooth Headphones - (Tropical Teal)
- Price
- £19.05
- Rating
- 4.2/5
- Reviews
- 17
- Age
- 10mo ago
tonies Bluetooth Headphones - (Sky Blue)
- Price
- £22.26
- Rating
- 4.2/5
- Reviews
- 17
- Age
- 10mo ago
tonies Bluetooth Headphones - (Sunset Red)
- Price
- £21.85
- Rating
- 4.2/5
- Reviews
- 17
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 flat
Sellers
22
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
49%
Top 20: 93%
Open market
8%
- tonies31%
- iClever24%
- EarFun13%
- Usoun9%
- Olyre8%
- Jaffzora7%
- Open — no brand owns it (7 brands, 8%)
Demand
Girls Headphones search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.1×
Search terms
Top Girls Headphones search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- girls headphones42K/yr
- tonies headphones20K/yr
- tonie headphones9K/yr
- headphones for girls8K/yr
- headphones girls7K/yr
- girl headphones5K/yr
- headphones kids girls5K/yr
- girls headphones for kids7K/yr
Reviews and returns
What reviews say buyers love and hate about Girls Headphones
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Broke easily, repeatedly
doesn't last
Broken
The base is not the best
Rubbish
Poor quality not built to last
Poor sound quality
Don't buy unless u want a very low sound
Bad sound quality and extremely lightweight and easily breakable
Not holding charge
shy of 6 months later these no longer charge
Dont keep charge
battery doesnt last long though
the batteries cant be changed once run out
you need to change batteries every so often
Love
Quality at affordable cost
Great headphones really good quality
Good quality
Excellent value
Good value
Good value for the money
Good sound quality
sound is clear
Exceptional sound
Comfy and easy to use, arrived on time
Great price and comfortable
Comfy and easy to use
with the fact they are adjustable they fit her perfectly
true size
Perfect fit
Return
1.4% Return rate 28% Fixable by listing
then keeps dropping the connection not fit for purpose
Great when first got had for one day then was struggling to connect
Weak connection- broke after a few months
Did not work
dont work
Poor sound quality
Don't buy unless u want a very low sound
Bad sound quality and extremely lightweight and easily breakable
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Girls Headphones questions
Answered from the same tracked data.