Is gaming accessories profitable to sell on Amazon United Kingdom?

The niche generates £396K/yr across 103 tracked products. 7 of 19 products launched in the last 360 days are still selling. 90-day search growth is -16.7%. Flapen's verdict: Worth a look (56/100).

How competitive is the gaming accessories niche?

86 brands and 271 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 28% of demand.

What do buyers complain about in gaming accessories?

Top complaints mined from reviews: Charging, Durability, Quality-Overall. The return rate is 1.3%.

When does demand for gaming accessories peak?

Demand peaks in Nov–Dec; the busiest month runs 4.0× the quietest.

What does it cost to enter the gaming accessories niche?

Listings span £1.71–£596.43; the average listing price is £32.62 (sweet spot $15–$100). The average incumbent carries 4,459 reviews — the moat a new listing must climb.

gaming accessories

Worth a look

Shows no brand lock-in (top 5 brands take 28% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Brand share

Incredible28%

top-5 brand share — no brand owns this niche

Competition

Incredible20%

top-5 click share — an open shelf

Avg price

Incredible£32.62

avg listing price — sweet spot $15–$100

Returns

Great1.3%

return rate — above 5% kills the launch gate

Market size

Good£396K

£396K/yr · 2.9M searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Bad4,459.12

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-16.7%

90-day search growth — must beat 0% to launch

Price range

Bad£1.71–£596.43

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.4%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand

According to Flapen's Amazon United Kingdom niche tracking, gaming accessories is a £396K/yr Amazon United Kingdom market (2.9M searches/yr). The top 5 brands hold 28% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 56/100.

Data updated Jul 25, 2026 · scored weekly · How we score niches

gaming accessories market data

Units sold / yr: 20K–25K; avg 100–250/product
Revenue / yr: £652K–£816K; units × avg price
Conversion rate: 0.4%
Avg BSR: #121
Page quality: 0%
Prime: 90%
Sponsored: 91%
Out of stock: 5.8%
Avg brand age: 30 months
Avg seller age: 175 days

Competition & brand share

Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.

Brands

86 falling

Sellers

271

Top-5 brand share

28%

Top 20: 62%

Top-5 click share

20%

Top 20: 50%

Open market

68%

KDD10%
Ziffs Vision5%
VELENTI5%
Get Trend5%
Fringoo4%
Coleshome4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -16.7% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 4.0×

Open Trend

Top gaming accessories search terms

gaming738K/yr -9.6%0.1% conv.
gaming accessories561K/yr -21.0%0.2% conv.
pc accessories318K/yr -14.8%0.3% conv.
gaming desk accessories123K/yr -23.0%0.3% conv.
gaming stuff112K/yr -21.6%0.1% conv.
gaming room accessories106K/yr -14.0%0.4% conv.
gaming setup accessories84K/yr -15.4%0.2% conv.
gaming accessories for desk92K/yr -25.1%0.2% conv.
gaming gifts105K/yr -13.0%0.9% conv.
pc accessories gaming69K/yr -16.8%0.2% conv.

All search terms

Top gaming accessories products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Ziffs Vision Blue Light Blocking Glasses - Gaming Glasses - Premium Magnetic case & Accessories - Blue Light Glasses Women & Men - British Brand

Ziffs Vision£8.644.2★6,194 rev

VELENTI Gamer Chair Phone Stand - Phone Holder for Smartphones Kindles Up to 19 cm Tall - Fun Gaming Accessories for Gamers - Useful Gamer Gadgets - Lovely Birthday Gift for Gamers

VELENTI£8.394.2★679 rev

AMERIERGO Under Desk Footrest with Memory Foam - 2 Adjustable Heights Ergonomic Support for Office Chair and Gaming Chair

AMERIERGO£19.274.5★879 rev

Kangtaixin Hexagon LED Lights 8 Pack Hex Wall Light RGB Gaming Panels Hexagonal Smart Light Sync to Music for Room Decor Bar Gaming Setup Bedroom Wall

Kangtaixin£19.724.3★2,018 rev

KDD Headset Stand with Charging Station - Detachable Headset Controller Holder Stand with 9 Light Modes Rotatable Headphone Hanger with USB Charging Ports for PC Gaming Accessories Storage (Black)

KDD£20.694.5★1,086 rev

Newest

by launch date

Fringoo Gamer Hoodie Grey for Boys Cotton Rich Soft Hooded Sweatshirt for Boys Gaming Pullover Jumper with Kangaroo Pocket Age 5-13 (UK Age 7 Years 8 Years Regular Black - EAT Game)

Fringoo£15.013 rev

5mo ago

Fringoo Gamer Hoodie Grey for Boys Cotton Rich Soft Hooded Sweatshirt for Boys Gaming Pullover Jumper with Kangaroo Pocket Age 5-13 (UK Age 9 Years 11 Years Regular Black - EAT Game)

Fringoo£16.803 rev

5mo ago

Get Trend Fortnite Baseball Cap Sunglasses Set for Boys Adjustable Sun Hat 100% UV Shades Kids Holiday Essentials Boys Gaming Gifts (Blue Fortnite)

Get Trend£13.20174 rev

7mo ago

MATEIN 55L Gaming Backpack with Rain Cover Fit 18 Inch Laptop Waterproof

MATEIN£42.0468 rev

8mo ago

Get Trend Minecraft Baseball Cap Sunglasses Set for Boys Adjustable Sun Hat 100% UV Shades Kids Holiday Essentials Boys Gaming Gifts (Multi Minecraft)

Get Trend£15.08174 rev

9mo ago

What buyers say about gaming accessories

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Amazing quality”

Value For Money10%

“Good for price”

Charging7%

“Great charger”

Assembly/Installation6%

“Easy to install”

Advertised Vs Actual Product5%

“As advertised”

Strength5%

“The case is sturdy”

Brightness/Shine/Glow4%

“Bright lights”

Ease Of Use4%

“easy to follow”

Microphone3%

“BEST MICROPHONE”

Audio Quality3%

“Decent sound quality”

What buyers complain about

Charging13%

“Will not charge”

Durability10%

“broke after a month”

Quality-Overall9%

“Average quality”

Functionality-Overall6%

“not working properly”

Size-Overall5%

“It's small”

Strength3%

“The plastic is really weak”

Value For Money3%

“A bit pricey”

Advertised Vs Actual Product3%

“False advertising”

Adhesion/Stickiness2%

“Awful - terrible adhesive”

Color2%

“no other colours”

Top return reasons

Charging15%

Functionality-Overall13%

Size-Overall12%

Compatibility-Overall11%

Defective Material/Parts5%

Quality-Overall4%

Strength4%

Connectivity-Overall3%