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Fitbit Ace 3 Strap for Kids

Fail

Prices span $4.07–$11.06, mostly outside the sweet spot, so Fitbit Ace 3 Strap for Kids is a Fail.

Flapen Score
47
47 / 100
Top 35% of 1,488 Electronics & Photo niches · +3 vs the category median of 44
Market size
£17K/yr39K searches / yr
90-day growth
-17.0%search demand this quarter
Competition
47%top-5 click share · 15 brands · 18 sellers

Flapen Score

Fitbit Ace 3 Strap for Kids against its category

The dotted line is the Electronics & Photo average. Past it, Fitbit Ace 3 Strap for Kids is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fitbit Ace 3 Strap for Kids market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Fitbit Ace 3 Strap for Kids 39K times last year and spent an estimated £17K. The top 5 brands take 74% of clicks. Demand peaks in Sep–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 6.9% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.9% of those searches ended in a purchase. Searches in the last 90 days moved -17.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £17K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
-17.0%
Conversion, latest week
6.9%
Market size, estimated
£17Ka year
Peak month
December2.0× the quietest month
Top search term
fitbit ace 3 strap for kids17K searches a year

02 · Price

A sale here is worth £6.49.

Listings sell for £6.49 on average, from £4.07 to £11.06. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £6.49 that is £0 to £649 a year per listing.

Average price
£6.49under the $15 to $100 sweet spot
Price range
£4.07–£11.06
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£649
Returns
1.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.0% of listings are out of stock. The average listing ranks #496 within Wearable Technology. It carries 436 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
13.0%
Average rank
#496in Wearable Technology
Average rating
4.12 starsAmazon United Kingdom average 4.36 stars
Average reviews
436per listing
Listings tracked
28

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Fitbit Ace 3 Strap for Kids products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.

£0£689£1K£2K£3K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

18

Est. top-5 brand share

74%

Top 20: 100%

Est. top-5 click share

47%

Top 20: 92%

Open market

19%

  • TopPerfekt26%
  • BexidoIera19%
  • honecumi12%
  • Watlikeup9%
  • Chofit9%
  • BTTNG6%

Demand

Fitbit Ace 3 Strap for Kids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Fitbit Ace 3 Strap for Kids search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • fitbit ace 3 strap for kids17K/yr
  • fitbit ace 3 strap10K/yr
  • ace 3 fitbit strap for kids3K/yr
  • kids fitbit strap3K/yr
  • fitbit kids strap2K/yr
  • fitbit kids ace 3 strap1K/yr
  • fitbit ace strap936/yr
  • fitbit ace 3 straps990/yr
  • kids fitbit straps ace 3494/yr

Reviews and returns

What reviews say buyers love and hate about Fitbit Ace 3 Strap for Kids

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Strap/String Quality”
25%of negative reviews mention “Strap/String Quality”
1.8%of orders come back
“Strap broke on inserting Fitbit into face”
A buyer, on “Strap/String Quality”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Fitbit Ace 3 Strap for Kids questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data