Eleaf Istick Power 2

Shoppers searched for this 125K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.8% of those searches ended in a purchase. Searches in the last 90 days moved -8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £93K a year.

Searches, last 12 months

125K

Growth, 90 days vs prior 90

-8.2%

Conversion, latest week

4.8%

Market size, estimated

£93Ka year

Peak month

September1.2× the quietest month

Top search term

vape battery85K searches a year

Listings sell for £15.69 on average, from £7.86 to £29.15. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £15.69 that is £2K to £4K a year per listing.

Average price

£15.69inside the $15 to $100 sweet spot

Price range

£7.86–£29.15

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

£2K–£4K

Returns

1.3%of orders · Amazon United Kingdom median 0.6%

25% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.9% of listings are out of stock. The average listing ranks #67 within E-Cigarettes, E-Shisha & Heat-Not-Burn. It carries 275 reviews at 4.09 stars, so a new listing needs social proof before a better product.

Sponsored listings

25%

Prime listings

100%

Out of stock, average day

7.9%

Average rank

#67in E-Cigarettes, E-Shisha & Heat-Not-Burn

Average rating

4.09 starsAmazon United Kingdom average 4.36 stars

Average reviews

275per listing

Listings tracked

24

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

4Amazon's first-year sales bar

Average brand age

53 months