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Dvd Player

Maybe

Products sell for $26.15 on average, inside the sweet spot. But demand is soft, at -17.3% this quarter, so Dvd Player is a Maybe.

Flapen Score
54
54 / 100
Top 12% of 1,488 Electronics & Photo niches · +10 vs the category median of 44
Market size
£1.3M/yr1.4M searches / yr
90-day growth
-17.3%search demand this quarter
Competition
72%top-5 click share · 14 brands · 33 sellers

Flapen Score

Dvd Player against its category

The dotted line is the Electronics & Photo average. Past it, Dvd Player is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dvd Player market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dvd Player 1.4M times last year and spent an estimated £1.3M. The top 5 brands take 74% of clicks. Demand peaks in Nov–Dec. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

3.7% of searches ended in a purchase last week.

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.3M a year.

Searches, last 12 months
1.4M
Growth, 90 days vs prior 90
-17.3%
Conversion, latest week
3.7%
Market size, estimated
£1.3Ma year
Peak month
December2.2× the quietest month
Top search term
dvd player746K searches a year

02 · Price

A sale here is worth £26.15.

Listings sell for £26.15 on average, from £14.83 to £68.30. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 3,000 to 4,000 of them. At £26.15 that is £78K to £105K a year per listing.

Average price
£26.15inside the $15 to $100 sweet spot
Price range
£14.83–£68.30
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
50K–60K
Units per listing a year
3,000–4,000
Revenue per listing a year
£78K–£105K
Returns
2.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 17.8% of listings are out of stock. The average listing ranks #11 within Home Cinema, TV & Video. It carries 1,979 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
93%
Out of stock, average day
17.8%
Average rank
#11in Home Cinema, TV & Video
Average rating
4.23 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,979per listing
Listings tracked
15

04 · Newcomers

Amazon counts 2 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
45 months

Products

Top Dvd Player products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

£0£133K£266K£399K£532K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

33

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

21%

  • MAJORITY29%
  • Oakcastle14%
  • Sony14%
  • punghan9%
  • WOLFANG7%
  • DBPOWER5%

Demand

Dvd Player search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.2×

Search terms

Top Dvd Player search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dvd player746K/yr
  • dvd player for tv320K/yr
  • dvd players76K/yr
  • multi region dvd player32K/yr
  • region free dvd player21K/yr
  • dvd-player24K/yr
  • dvd player hdmi21K/yr
  • sony dvd player22K/yr
  • dvd players for tv16K/yr
  • dvd player for smart tv22K/yr

Reviews and returns

What reviews say buyers love and hate about Dvd Player

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall21%−0.24

Did not work

Product does not function well

Did not work properly

Quality-Overall15%−0.04

All in all, it's cheap and bad quality

Not great quality

Absolute garbage

Durability11%−0.12

Stopped working after less than 2 weeks of very occasional use

Broke after only a few months

Didn't work after a few months

Audio Quality4%

no sound

lost sound on the TV

the sound output is not great

Touch/Button Controls3%−0.02

it takes multiple attempts to get a button to work

The ON/OFF button on unit doesn't work also

Doesnt even switch on

Love

Value For Money25%+1.91

Excellent value

Excellent price

Great value

Assembly/Installation13%+0.83

Easy set up

Easy to assemble

Easy to install

Quality-Overall12%−0.04

Compact Quality

Fabulous product

Excellent construction quality

Ease Of Use9%+0.64

Easy to use

Easy to operate

the remote is easy to use

Compactness8%+0.66

Compact, easy to set up

Compact size

Compact and easy to use

Return

2.6% Return rate 2% Fixable by listing

Functionality-Overall38%▇█▇▆▇▇

Did not work

Product does not function well

Did not work properly

Compatibility-Overall21%▆▅▇█▇▆

Mental compatibility issues

Not compatible with MacBook as advertised

Doesnt play them - says incompatible region

Defective Material/Parts6%▆█▅▅█▅
Connectivity-Overall5%▆▆█▆▅▆
Noise Level4%▇▄▆▅▄█

Other than the noise

Very noisy

Had a loud bang

FAQ

Common Dvd Player questions

Answered from the same tracked data.