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Dji Osmo Action 4 Battery

Fail

Shoppers spend only $52K a year here, so Dji Osmo Action 4 Battery is a Fail.

Flapen Score
45
45 / 100
Top 44% of 1,488 Electronics & Photo niches · +1 vs the category median of 44
Market size
£52K/yr36K searches / yr
90-day growth
+16.3%search demand this quarter
Competition
58%top-5 click share · 12 brands · 46 sellers

Flapen Score

Dji Osmo Action 4 Battery against its category

The dotted line is the Electronics & Photo average. Past it, Dji Osmo Action 4 Battery is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dji Osmo Action 4 Battery market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dji Osmo Action 4 Battery 36K times last year and spent an estimated £52K. The top 5 brands take 83% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

4.2% of searches ended in a purchase last week.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.2% of those searches ended in a purchase. Searches in the last 90 days moved +16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £52K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
+16.3%
Conversion, latest week
4.2%
Market size, estimated
£52Ka year
Top search term
dji osmo action 4 battery10K searches a year

02 · Price

A sale here is worth £34.87.

Listings sell for £34.87 on average, from £13.84 to £144.25. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £34.87 that is £0 to £3K a year per listing.

Average price
£34.87inside the $15 to $100 sweet spot
Price range
£13.84–£144.25
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£3K
Returns
4.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 11.8% of listings are out of stock. The average listing ranks #353 within Camera & Photo. It carries 277 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
94%
Out of stock, average day
11.8%
Average rank
#353in Camera & Photo
Average rating
4.47 starsAmazon United Kingdom average 4.36 stars
Average reviews
277per listing
Listings tracked
18

04 · Newcomers

Amazon counts 2 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 21 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
2Amazon's first-year sales bar
Average brand age
21 months

Products

Top Dji Osmo Action 4 Battery products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

£0£5K£10K£16K£21K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 rising

Sellers

46

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

14%

  • K&F CONCEPT37%
  • DJI24%
  • HUAENG11%
  • TQTHL7%
  • PoweLyt4%
  • LYONGTECH3%
  • Open — no brand owns it (6 brands, 14%)

Search terms

Top Dji Osmo Action 4 Battery search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dji osmo action 4 battery10K/yr
  • dji action 4 battery8K/yr
  • dji action 6 battery3K/yr
  • dji osmo action 6 battery3K/yr
  • dji osmo battery4K/yr
  • dji osmo action 5 pro battery4K/yr
  • dji action 5 pro battery4K/yr

Reviews and returns

What reviews say buyers love and hate about Dji Osmo Action 4 Battery

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Charging25%−0.11

Charger feels cheap

very disappointed the battery charger doesn't work unless plugged in

Doesnt charge up batteries

Battery Life16%−0.10

It shows up as battery is abnormal

the battery life is poor

worrying battery drain straight out of the box

Quality-Overall11%+0.51

looks cheap product

Rubbish

not very well made for a branded product

Functionality-Overall7%−0.03

I cannot make it work at all

Doesnt work reliably

Value For Money3%+1.69

Not worth the price

For what youre getting its not worth the price tag

An absolute waste of money

Love

Value For Money19%+1.69

Worth money

Good Value

Good value for money

Battery Life18%−0.10

The battery life has been good

significant longer battery time

Really good batteries

Quality-Overall16%+0.51

the overall build is really good

It's well made

Good Quality

Charging11%−0.11

Fast charging

They charge quickly

The charger works well

Durability3%+0.26

durable

The included cable felt durable

last a good while

Return

4.1% Return rate 0% Fixable by listing

Charging14%▅▃▃█▂▃

Charger feels cheap

very disappointed the battery charger doesn't work unless plugged in

Doesnt charge up batteries

Quality-Overall9%▂▁█▃▃▁

looks cheap product

Rubbish

not very well made for a branded product

Battery Life8%▅▇▃▅█▄

It shows up as battery is abnormal

the battery life is poor

worrying battery drain straight out of the box

Functionality-Overall8%█▇▇▃▅▅

I cannot make it work at all

Doesnt work reliably

Camera Quality8%▁█▆▁▃▄

FAQ

Common Dji Osmo Action 4 Battery questions

Answered from the same tracked data.