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Disney Dvd

soft demand (-22.6% this quarter) — Disney Dvd doesn't clear our bar today.

Flapen Score

37
Skip it
Market size 15Growth 14Conversion 52Competition 47Returns 98Price range 33Avg price 17Brand share 33Review moat 46Quality gap 24
This niche Category average

Is Disney Dvd profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Disney Dvd is a £58K/yr Amazon United Kingdom market (221K searches/yr). The top 5 brands hold 85% of demand. Demand peaks in Aug–Nov–Dec. Verdict: Skip it — 37/100.

Disney Dvd: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -22.6% over the last 90 days and 4.2% of searches end in a purchase.

£58K

revenue / yr

Units sold / yr8K
Search volume / yr-22.6%221K
Conversion rate4.2%
Avg price£6.29

Who owns the niche?

The top 5 brands hold 85% of demand, so 15% of the market is open.

15%

open market share

Brands · sellers9 · 106
Top-5 product click share57%
Open market15%
Avg brand age107 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 21 products

Sponsored placement5%
New entrants (1y)0· 0 succeeded
Avg rating4.6★
Avg reviews1,905

Top Disney Dvd products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.

£0£6K£12K£18K£23K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

106

Top-5 brand share

85%

Top 20: 98%

Top-5 click share

57%

Top 20: 100%

Open market

10%

  • Walt Disney43%
  • Sony Pictures21%
  • Disney10%
  • Warner Home Video7%
  • Universal Pictures5%
  • LIOVODE4%
  • Open — no brand owns it (3 brands, 10%)

Disney Dvd demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume221KCVR4.2%Products21Brands9Top 5 Brands85%OOS Rate0.0%Rating4.6★Reviews1,905Avg BSR#619
9K7KHoliday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Aug, Nov, Dec · busiest ÷ quietest = 2.1×

Top Disney Dvd search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • disney dvd65K/yr
  • kids dvds39K/yr
  • disney dvds32K/yr
  • kids dvd19K/yr
  • disney dvd films7K/yr
  • childrens dvds14K/yr
  • dvd kids8K/yr
  • disney films10K/yr
  • kids dvds under 5 pounds8K/yr
  • childrens dvd8K/yr

What reviews say buyers love and hate about Disney Dvd

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Quality-Overall30%

Great condition Great quality Great for my money Great film

Value For Money30%

Great price

Design-Overall20%

looks like it will do the job it is designed for

Strength10%

The folder is very sturdy and holds so many discs, great

Storage Capacity10%

Great way to store all those box sets

What buyers complain about

100% of reviews
Smell100%

Like other reviews have said - It really does smell awful

Disney Dvd return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

20%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
30%
2Smell
20%
3Size-Overall
10%
4Product Condition
10%
5Compatibility-Overall
10%

Common Disney Dvd questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Disney Dvd 37/100 on Amazon United Kingdom — Skip it. The niche generates £58K/yr across 21 tracked products. Search demand moved -22.6% over the last 90 days.
Search demand for Disney Dvd on Amazon United Kingdom peaks in Aug–Nov–Dec, where the busiest month runs 2.1× the quietest.