Dash Cam
MaybeShoppers spend $6.5M a year here. But demand is soft, at -13.9% this quarter, so Dash Cam is a Maybe.
- Flapen Score
- 56 / 100Top 8% of 1,488 Electronics & Photo niches · +12 vs the category median of 4456
- Market size
- £6.5M/yr5.8M searches / yr
- 90-day growth
- -13.9%search demand this quarter
- Competition
- 54%top-5 click share · 18 brands · 31 sellers
Flapen Score
Dash Cam against its category
The dotted line is the Electronics & Photo average. Past it, Dash Cam is stronger. Inside it, weaker.
Market
The Dash Cam market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dash Cam 5.8M times last year and spent an estimated £6.5M. The top 5 brands take 67% of clicks. Demand peaks in Nov–Dec. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
2.2% of searches ended in a purchase last week.
Shoppers searched for this 5.8M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £6.5M a year.
- Searches, last 12 months
- 5.8M
- Growth, 90 days vs prior 90
- -13.9%
- Conversion, latest week
- 2.2%
- Market size, estimated
- £6.5Ma year
- Peak month
- December1.9× the quietest month
- Top search term
- dash cam2.1M searches a year
02 · Price
A sale here is worth £50.60.
Listings sell for £50.60 on average, from £19.66 to £107.07. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 3,000 to 4,000 of them. At £50.60 that is £152K to £202K a year per listing.
- Average price
- £50.60inside the $15 to $100 sweet spot
- Price range
- £19.66–£107.07
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 100K–125K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- £152K–£202K
- Returns
- 3.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.0% of listings are out of stock. The average listing ranks #45 within Car & Vehicle Electronics. It carries 3,340 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 4.0%
- Average rank
- #45in Car & Vehicle Electronics
- Average rating
- 4.30 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,340per listing
- Listings tracked
- 29
04 · Newcomers
Amazon counts 8 of last year's 9 launches as successful.
9 products launched here in the last 12 months. Amazon counts 8 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 9
- Successful launches
- 8Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Dash Cam products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Dash Cam Front and Rear 4K+1080P 5GHz WiFi Dual Dashcam with 64GB Card App Control G-Sensor Emergency Recording Loop Recording 24H Parking Mode Supports Dash Camera for Cars
- Price
- £38.48
- Rating
- 4.4/5
- Reviews
- 285
- Age
- 6mo ago
TINAZEOK Dash Cam Front and Rear 4K+1080P 5GHz WiFi Dual Dashcam with 64GB Card App Control 1.47 IPS Screen 24H Parking Mode Night Vision 170 Wide Angle G-Sensor WDR Car Camera (C3)
- Price
- £40.65
- Rating
- 4.4/5
- Reviews
- 365
- Age
- 12mo ago
GKU 4K Dash Cam Front and Rear 5GHz WiFi Dashcam with 64GB SD Card Dual Car Camera Dash Cam with Parking Monitor Night Vision WDR 170 Wide Angle G-Sensor Loop Recording APP Control Max 256GB
- Price
- £47.37
- Rating
- 4.3/5
- Reviews
- 10,153
- Age
- 2y ago
iZEEKER 2.5K Dash Cam 1440P QHD Car Camera with Free 32GB Card 3 IPS Display Night Vision WDR 170Wide Angle Loop Recording G-Sensor Emergency Recording 24H Parking Mode Type C
- Price
- £24.18
- Rating
- 4.4/5
- Reviews
- 3,610
- Age
- 3y ago
ORSKEY Dash Cam for Cars Front and Rear and SD Card Included 1080P Full HD In Car Camera Dual Lens Dashcam for Cars 170 Wide Angle Sony Sensor with Loop Recording and G-sensor
- Price
- £30.75
- Rating
- 4.3/5
- Reviews
- 11,772
- Age
- 6y ago
Trending
90-day click momentum
70mai 4K Dash Cam Front and Rear A810 Lite 5Ghz WiFi 6 Dash Cam Support 4G LTE Remote Access GPS Tracking HDR Night Vision 24H Parking Mode Voice Control Emergency Lock Loop Recording
- Price
- £97.87
- Rating
- 4.4/5
- Reviews
- 109
- Age
- 3mo ago
70mai Dash Cam M310 Plus 4K 2160P Mini Wi-Fi Car Camera 4K Dash Cam for Parking Monitor Night Vision Voice Control Time-Lapse Wide Angle G-Sensor Loop Recording APP Control Supports 256GB
- Price
- £46.17
- Rating
- 4.3/5
- Reviews
- 1,098
- Age
- 3mo ago
4K Dash Cam Front and Rear 5GHz WiFi Dashcam with 64GB SD Card 4K+1080P Dual Car Dash Camera Full HD Dash Cam with APP Control G-Sensor WDR Loop Recording Easy Setup
- Price
- £87.81
- Rating
- 4.3/5
- Reviews
- 54
- Age
- 8mo ago
Dash Cam Front and Rear 4K+1080P 5GHz WiFi Dual Dashcam with 64GB Card App Control G-Sensor Emergency Recording Loop Recording 24H Parking Mode Supports Dash Camera for Cars
- Price
- £38.48
- Rating
- 4.4/5
- Reviews
- 285
- Age
- 6mo ago
iZEEKER 4K Dash Cam Front and Rear WiFi 6 Dashcam with FREE 32GB Card 4K+1080P Dual Dash Camera 2.99 IPS Display APP Night Vision WDR G-Sensor Loop Recording 24H Parking Mode Voice Prompt
- Price
- £30.80
- Rating
- 4.2/5
- Reviews
- 441
- Age
- 1y ago
Newest
by launch date70mai Dash Cam M310 Plus 4K 2160P Mini Wi-Fi Car Camera 4K Dash Cam for Parking Monitor Night Vision Voice Control Time-Lapse Wide Angle G-Sensor Loop Recording APP Control Supports 256GB
- Price
- £46.17
- Rating
- 4.3/5
- Reviews
- 1,098
- Age
- 3mo ago
70mai 4K Dash Cam Front and Rear A810 Lite 5Ghz WiFi 6 Dash Cam Support 4G LTE Remote Access GPS Tracking HDR Night Vision 24H Parking Mode Voice Control Emergency Lock Loop Recording
- Price
- £97.87
- Rating
- 4.4/5
- Reviews
- 109
- Age
- 3mo ago
Dash Cam Front and Rear 4K+1080P 5GHz WiFi Dual Dashcam with 64GB Card App Control G-Sensor Emergency Recording Loop Recording 24H Parking Mode Supports Dash Camera for Cars
- Price
- £38.48
- Rating
- 4.4/5
- Reviews
- 285
- Age
- 6mo ago
3 Channel 1080P Dash Cam with APP Control 5GHz WiFi Card Included 32GB SD 170 Wide Angle Loop Recording G-Sensor 24H Parking Mode
- Price
- £39.66
- Rating
- 4.5/5
- Reviews
- 17,256
- Age
- 8mo ago
4K Dash Cam Front and Rear 5GHz WiFi Dashcam with 64GB SD Card 4K+1080P Dual Car Dash Camera Full HD Dash Cam with APP Control G-Sensor WDR Loop Recording Easy Setup
- Price
- £87.81
- Rating
- 4.3/5
- Reviews
- 54
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 falling
Sellers
31
Top-5 brand share
67%
Top 20: 100%
Top-5 click share
54%
Top 20: 90%
Open market
29%
- WOOLAACOO18%
- iZEEKER16%
- GKU14%
- TINAZEOK11%
- 70mai7%
- Cievie5%
Demand
Dash Cam search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 1.9×
Search terms
Top Dash Cam search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dash cam2.1M/yr
- dash cam front and rear1.2M/yr
- dashcam606K/yr
- dashcam front and rear camera244K/yr
- wireless dash cams for cars306K/yr
- car camera dash cam193K/yr
- dash cam front and rear wireless197K/yr
- car dash cam147K/yr
- dash cam front175K/yr
- car camera89K/yr
Reviews and returns
What reviews say buyers love and hate about Dash Cam
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Connection issues
Unable to connect
Kept failing to connect
Broke
Does not last
Failed after a few months
DOESNT WORK
Stopped working
Never worked
quality is shocking
Shoddy build quality
Inadequate Quality
when opening it i discovered there was no front camera
Poor quality camera
camera stopped working
Love
Excellent LITTLE camera -
Camera is clear
Camera is good
affordable price
fair price
Good value for money
Brilliant quality
The build quality feels solid
it feels like a high-quality piece of kit
Easy to assemble
Easy Installation
Easy to mount
App is great
The app works great
App is very user friendly
Return
3.9% Return rate 14% Fixable by listing
Connection issues
Unable to connect
Kept failing to connect
DOESNT WORK
Stopped working
Never worked
Small
Very complicated to fit, sent back
Too big
quality is shocking
Shoddy build quality
Inadequate Quality
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dash Cam questions
Answered from the same tracked data.