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Cat Cam

Fail

The top 5 products take 100% of clicks, so Cat Cam is a Fail.

Flapen Score
36
36 / 100
Ranks 1,214 of 1,488 Electronics & Photo niches · −8 vs the category median of 44
Market size
£52K/yr44K searches / yr
90-day growth
+11.9%search demand this quarter
Competition
100%top-5 click share · 3 brands · 24 sellers

Flapen Score

Cat Cam against its category

The dotted line is the Electronics & Photo average. Past it, Cat Cam is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cat Cam market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cat Cam 44K times last year and spent an estimated £52K. All 3 brands take every click. Demand peaks in Mar. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 7.0% of those searches ended in a purchase.

Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £52K a year.

Searches, last 12 months
44K
Growth, 90 days vs prior 90
+11.9%
Conversion, latest week
7.0%
Market size, estimated
£52Ka year
Peak month
March19.9× the quietest month
Top search term
cat cam14K searches a year

02 · Price

A sale here is worth £16.90.

Listings sell for £16.90 on average, from £11.07 to £27.60. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At £16.90 that is £4K to £8K a year per listing.

Average price
£16.90inside the $15 to $100 sweet spot
Price range
£11.07–£27.60
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
£4K–£8K
Returns
2.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #9 within Camera & Photo. It carries 35,435 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
1.9%
Average rank
#9in Camera & Photo
Average rating
4.36 starsAmazon United Kingdom average 4.36 stars
Average reviews
35,435per listing
Listings tracked
5

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
23 months

Products

Top Cat Cam products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.

£0£10K£21K£31K£42K1K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

24

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

100%

Top 20: 100%

Open market

0%

  • blurams81%
  • Tapo12%
  • Cinnado7%

Demand

Cat Cam search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '25Prime Day '25Black Friday '25Holiday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar · busiest ÷ quietest = 19.9×

Search terms

Top Cat Cam search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • cat cam14K/yr
  • blurams pet camera7K/yr
  • cat camera for home with app8K/yr
  • blurams5K/yr
  • puppy camera with app for iphone5K/yr
  • blurams camera3K/yr
  • pet camera with speaker2K/yr
  • blurams security camera209/yr

Reviews and returns

What reviews say buyers love and hate about Cat Cam

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Camera Quality”
19%of negative reviews mention “Connectivity-Overall”
2.7%of orders come back
“it loses connection”
A buyer, on “Connectivity-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Cat Cam questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data