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C Batteries 4 Pack

Fail

The average product has 51,477 reviews to catch up to, so C Batteries 4 Pack is a Fail.

Flapen Score
33
33 / 100
Ranks 1,337 of 1,488 Electronics & Photo niches · −11 vs the category median of 44
Market size
£193K/yr100K searches / yr
90-day growth
-26.8%search demand this quarter
Competition
92%top-5 click share · 6 brands · 73 sellers

Flapen Score

C Batteries 4 Pack against its category

The dotted line is the Electronics & Photo average. Past it, C Batteries 4 Pack is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The C Batteries 4 Pack market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for C Batteries 4 Pack 100K times last year and spent an estimated £193K. The top 5 brands take 98% of clicks. Demand peaks in Jan–Dec. Flapen scores it 33 out of 100, a Fail.

01 · Demand

29.2% of searches ended in a purchase last week.

Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 29.2% of those searches ended in a purchase. Searches in the last 90 days moved -26.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £193K a year.

Searches, last 12 months
100K
Growth, 90 days vs prior 90
-26.8%
Conversion, latest week
29.2%
Market size, estimated
£193Ka year
Peak month
December3.9× the quietest month
Top search term
c batteries 4 pack71K searches a year

02 · Price

A sale here is worth £6.60.

Listings sell for £6.60 on average, from £2.26 to £10.00. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At £6.60 that is £10K to £13K a year per listing.

Average price
£6.60under the $15 to $100 sweet spot
Price range
£2.26–£10.00
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
1,500–2,000
Revenue per listing a year
£10K–£13K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #126 within Household Batteries, Chargers & Accessories. It carries 51,477 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#126in Household Batteries, Chargers & Accessories
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
51,477per listing
Listings tracked
8

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 84 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
84 months

Products

Top C Batteries 4 Pack products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 92% of clicks. A locked shelf that new listings rarely crack.

£0£29K£58K£87K£116K101001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 rising

Sellers

73

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

92%

Top 20: 100%

Open market

0%

  • Duracell49%
  • JCB20%
  • Amazon Basics18%
  • Energizer8%
  • Q-Connect3%
  • Polaroid2%

Demand

C Batteries 4 Pack search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KHoliday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 3.9×

Search terms

Top C Batteries 4 Pack search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • c batteries 4 pack71K/yr
  • c cell batteries 4 pack7K/yr
  • c battery 4 pack6K/yr
  • type c batteries 4 pack4K/yr
  • 15v battery3K/yr
  • c size batteries 4 pack3K/yr
  • 4 c batteries2K/yr
  • size c batteries 4 pack3K/yr

Reviews and returns

What reviews say buyers love and hate about C Batteries 4 Pack

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Battery Life39%−0.09

I started getting low battery warnings

Batteries dont last

Not great battery life, cheap

Durability28%−0.11

Didn't even last a week

Do not last as long as some

Lasted a matter of weeks

Quality-Overall11%+0.23

This is not acceptable from such a highly regarded brand

Not very good

Rubbish

Charging3%−0.02

Zero charge in them

They are advertised as suitable for general use and high performance, yet they simply do not hold their charge long enough to be practical

Natural Resource Wastage3%−0.01

Waste of money

Love

Value For Money38%+3.20

Good value for money

Good Value

Great value

Battery Life19%−0.09

Good battery

Long battery life

Top quality batteries

Quality-Overall18%+0.23

Reliable make

Build quality seems fine on the surface

Good quality

Advertised Vs Actual Product12%+0.97

As advertised

did the job

As described

Durability5%−0.11

They Last well

These are perfect quality and long lasting

Good performance and long lasting depending on usage

Return

0.8% Return rate 78% Fixable by listing

Size-Overall76%▇▇▇█▇▇
Functionality-Overall6%██▅▄▅▆
Compatibility-Overall4%▃▆█▁▄▄
Battery Life3%█▃▄▃▆▄

I started getting low battery warnings

Batteries dont last

Not great battery life, cheap

Charging2%▁▅█▁▃█

Zero charge in them

They are advertised as suitable for general use and high performance, yet they simply do not hold their charge long enough to be practical

FAQ

Common C Batteries 4 Pack questions

Answered from the same tracked data.