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c batteries 12 pack

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 19Growth 16Conversion 100Competition 11Returns 97Price range 4Avg price 36Brand share 0Review moat 12Quality gap 23

Conversion

Incredible31.2%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.7%

return rate — above 5% kills the launch gate

Avg price

Okay£10.35

avg listing price — sweet spot $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad£76K

£76K/yr · 23K searches

Growth

Bad-17.5%

90-day search growth — must beat 0% to launch

Review moat

Bad28,029.5

avg incumbent reviews — the moat a new listing must climb

Competition

Bad87%

top-5 click share — a locked-up shelf

Price range

Bad£7.82–£15.27

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, c batteries 12 pack is a £76K/yr Amazon United Kingdom market (23K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 31/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

c batteries 12 pack market data

Units sold / yr
6K–8K
avg 500–750/product
Revenue / yr
£62K–£83K
units × avg price
Conversion rate
31.2%
Avg BSR
#149
Page quality
0%
Prime
100%
Sponsored
50%
Out of stock
0.0%
Avg brand age
81 months
Avg seller age
188 days

Competition & brand share

The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 falling

Sellers

59

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

0%

  • Energizer35%
  • Amazon Basics33%
  • Duracell22%
  • Energizer Max5%
  • ALLMAX BATTERY5%

Demand & seasonality

Weekly Amazon search volume, last 98 weeks — -17.5% search growth over the last 90 days.
1K750Holiday '24Spike '25Prime Day '25Holiday '25DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.3×

Top c batteries 12 pack products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£8K20%£15K30%£23K40%£30K1001K10K100K1.0M Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 8 tracked products in this niche — three views at once, no toggling.

What buyers say about c batteries 12 pack

What buyers praise and complain about, mined from review topics.

What buyers love

Battery Life30%

“Long battery life”

Value For Money26%

“Good Value”

Quality-Overall19%

“IDEAL PERFORMANCE: This Duracell C battery brings back that dependable power for all your everyday devices”

Durability8%

“Reliable”

Advertised Vs Actual Product8%

“As advertised all great thanks”

Size-Overall3%

“Convenient pack size”

Charging1%

“Good charge”

Ease Of Use1%

“Very easy to use”

Strength1%

“Powerful”

Storage Capacity0%

“Maintains life in storage”

What buyers complain about

Durability29%

“not quite as long lasting as competitors”

Battery Life25%

“the batteries did not work”

Quality-Overall13%

“Rubbish”

Rusts/Corrodes8%

“Batteries have arrived rusty”

Size-Overall8%

“Wrong size”

Functionality-Overall4%

“Does not work”

Top return reasons

Size-Overall74%
Compatibility-Overall6%
Battery Life5%
Functionality-Overall3%
Rusts/Corrodes2%
Charging2%
Advertised Vs Actual Product2%
Durability1%
Defective Material/Parts1%
Product Condition1%

Common questions

Is c batteries 12 pack profitable to sell on Amazon United Kingdom?
The niche generates £76K/yr across 8 tracked products. 90-day search growth is -17.5%. Flapen's verdict: Skip it (31/100).
How competitive is the c batteries 12 pack niche?
5 brands and 59 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in c batteries 12 pack?
Top complaints mined from reviews: Durability, Battery Life, Quality-Overall. The return rate is 0.7%.
When does demand for c batteries 12 pack peak?
Demand peaks in Nov–Dec; the busiest month runs 4.3× the quietest.
What does it cost to enter the c batteries 12 pack niche?
Listings span £7.82–£15.27; the average listing price is £10.35 (sweet spot $15–$100). The average incumbent carries 28,030 reviews — the moat a new listing must climb.