C Batteries
FailThe average product has 50,863 reviews to catch up to, so C Batteries is a Fail.
- Flapen Score
- 42 / 100Ranks 845 of 1,488 Electronics & Photo niches · −2 vs the category median of 4442
- Market size
- £1.5M/yr701K searches / yr
- 90-day growth
- -21.3%search demand this quarter
- Competition
- 79%top-5 click share · 7 brands · 76 sellers
Flapen Score
C Batteries against its category
The dotted line is the Electronics & Photo average. Past it, C Batteries is stronger. Inside it, weaker.
Market
The C Batteries market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for C Batteries 701K times last year and spent an estimated £1.5M. The top 5 brands take 94% of clicks. Demand peaks in Jan–Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
25.1% of searches ended in a purchase last week.
Shoppers searched for this 701K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 25.1% of those searches ended in a purchase. Searches in the last 90 days moved -21.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.5M a year.
- Searches, last 12 months
- 701K
- Growth, 90 days vs prior 90
- -21.3%
- Conversion, latest week
- 25.1%
- Market size, estimated
- £1.5Ma year
- Peak month
- December3.8× the quietest month
- Top search term
- c batteries278K searches a year
02 · Price
A sale here is worth £8.37.
Listings sell for £8.37 on average, from £2.26 to £13.09. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 8,000 to 10,000 of them. At £8.37 that is £67K to £84K a year per listing.
- Average price
- £8.37under the $15 to $100 sweet spot
- Price range
- £2.26–£13.09
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 8,000–10,000
- Revenue per listing a year
- £67K–£84K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #57 within Household Batteries, Chargers & Accessories. It carries 50,863 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 75%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #57in Household Batteries, Chargers & Accessories
- Average rating
- 4.61 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 50,863per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 73 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 73 months
Products
Top C Batteries products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Duracell Plus C Batteries (6 Pack) - Alkaline 1.5V - 100% Life Guaranteed - Reliability For Everyday Devices - 0% Plastic Packaging - 10-Year Storage - MN1400
- Price
- £7.82
- Rating
- 4.7/5
- Reviews
- 25,627
- Age
- 4y ago

Duracell Plus C Batteries (4 Pack) - Alkaline 1.5V - 100% Life Guaranteed - Reliability For Everyday Devices - 0% Plastic Packaging - 10-Year Storage - MN1400
- Price
- £6.51
- Rating
- 4.7/5
- Reviews
- 43,563
- Age
- 5y ago

Amazon Basics 12-Pack C Cell All-Purpose Alkaline Batteries 1.5 Volt 5-Year Shelf Life
- Price
- £8.50
- Rating
- 4.6/5
- Reviews
- 169,238
- Age
- 11y ago

JCB Super Alkaline Batteries C Size 1.5V LR14 MN1400 Pack of 4
- Price
- £5.09
- Rating
- 4.6/5
- Reviews
- 1,572
- Age
- 3y ago
![Energizer Alkaline Power - C Batteries (8 Pack) - 1.5V Battery - Long Lasting Power - Toys Radios Torches - 100% Recyclable Plastic Free Packaging - 7 Year Shelf Life [Amazon Exclusive]](https://m.media-amazon.com/images/I/51klPk1l4tL.jpg)
Energizer Alkaline Power - C Batteries (8 Pack) - 1.5V Battery - Long Lasting Power - Toys Radios Torches - 100% Recyclable Plastic Free Packaging - 7 Year Shelf Life [Amazon Exclusive]
- Price
- £10.00
- Rating
- 4.7/5
- Reviews
- 2,404
- Age
- 4y ago
Trending
90-day click momentum
Q-Connect Size C Battery (2 Pack)
- Price
- £2.26
- Rating
- 4.3/5
- Reviews
- 79
- Age
- 19y ago

Duracell Plus C Batteries (4 Pack) - Alkaline 1.5V - 100% Life Guaranteed - Reliability For Everyday Devices - 0% Plastic Packaging - 10-Year Storage - MN1400
- Price
- £6.51
- Rating
- 4.7/5
- Reviews
- 43,563
- Age
- 5y ago
![Energizer Alkaline Power - C Batteries (8 Pack) - 1.5V Battery - Long Lasting Power - Toys Radios Torches - 100% Recyclable Plastic Free Packaging - 7 Year Shelf Life [Amazon Exclusive]](https://m.media-amazon.com/images/I/51klPk1l4tL.jpg)
Energizer Alkaline Power - C Batteries (8 Pack) - 1.5V Battery - Long Lasting Power - Toys Radios Torches - 100% Recyclable Plastic Free Packaging - 7 Year Shelf Life [Amazon Exclusive]
- Price
- £10.00
- Rating
- 4.7/5
- Reviews
- 2,404
- Age
- 4y ago

Amazon Basics 12-Pack C Cell All-Purpose Alkaline Batteries 1.5 Volt 5-Year Shelf Life
- Price
- £8.50
- Rating
- 4.6/5
- Reviews
- 169,238
- Age
- 11y ago

Duracell Plus C Batteries (6 Pack) - Alkaline 1.5V - 100% Life Guaranteed - Reliability For Everyday Devices - 0% Plastic Packaging - 10-Year Storage - MN1400
- Price
- £7.82
- Rating
- 4.7/5
- Reviews
- 25,627
- Age
- 4y ago
Newest
by launch date
Philips Ultra C Alkaline Batteries LR14 - Powerful for Flashlights and Toys Pack of 20
- Price
- £13.09
- Rating
- 4.7/5
- Reviews
- 407
- Age
- 1y ago

JCB Super Alkaline Batteries C Size 1.5V LR14 MN1400 Pack of 4
- Price
- £5.09
- Rating
- 4.6/5
- Reviews
- 1,572
- Age
- 3y ago

Amazon Basics 8-Pack C Cell All-Purpose Alkaline Batteries 1.5 Volt 5-Year Shelf Life
- Price
- £7.44
- Rating
- 4.6/5
- Reviews
- 169,238
- Age
- 3y ago
![Energizer Alkaline Power - C Batteries (8 Pack) - 1.5V Battery - Long Lasting Power - Toys Radios Torches - 100% Recyclable Plastic Free Packaging - 7 Year Shelf Life [Amazon Exclusive]](https://m.media-amazon.com/images/I/51klPk1l4tL.jpg)
Energizer Alkaline Power - C Batteries (8 Pack) - 1.5V Battery - Long Lasting Power - Toys Radios Torches - 100% Recyclable Plastic Free Packaging - 7 Year Shelf Life [Amazon Exclusive]
- Price
- £10.00
- Rating
- 4.7/5
- Reviews
- 2,404
- Age
- 4y ago

Duracell Plus C Batteries (6 Pack) - Alkaline 1.5V - 100% Life Guaranteed - Reliability For Everyday Devices - 0% Plastic Packaging - 10-Year Storage - MN1400
- Price
- £7.82
- Rating
- 4.7/5
- Reviews
- 25,627
- Age
- 4y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
76
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
2%
- Duracell42%
- Amazon Basics25%
- JCB12%
- Energizer11%
- Q-Connect4%
- ALLMAX BATTERY4%
- Open — no brand owns it (1 brand, 2%)
Demand
C Batteries search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 3.8×
Search terms
Top C Batteries search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- c batteries278K/yr
- c batteries 4 pack71K/yr
- lr14 batteries41K/yr
- batteries c size49K/yr
- c battery37K/yr
- batteries c25K/yr
- c cell batteries23K/yr
- type c batteries30K/yr
- lr14 batteries 1.5v size c19K/yr
- size c batteries18K/yr
Reviews and returns
What reviews say buyers love and hate about C Batteries
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
I started getting low battery warnings
Batteries dont last
Battery life is not the best
Lasted a matter of weeks
Didn't even last a week
Do not last as long as some
This is not acceptable from such a highly regarded brand
Not very good
Absolute rubbish
Wrong size
Does not work
So basic they don't work
Love
Good value for money
Good Value
Great value
Good battery
Long battery life
As described, great Battery life,
Reliable make
Good quality
Build quality seems fine on the surface
As advertised
Just what we needed
Exactly what I expected
Very durable
Good performance and long lasting depending on usage
They Last well
Return
0.8% Return rate 79% Fixable by listing
Wrong size
Does not work
So basic they don't work
I started getting low battery warnings
Batteries dont last
Battery life is not the best
Zero charge in them
They are advertised as suitable for general use and high performance, yet they simply do not hold their charge long enough to be practical
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common C Batteries questions
Answered from the same tracked data.









