Boys Watch

Shoppers searched for this 793K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +14.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £308K a year.

Searches, last 12 months

793K

Growth, 90 days vs prior 90

+14.0%

Conversion, latest week

2.9%

Market size, estimated

£308Ka year

Peak month

December3.3× the quietest month

Top search term

boys watch102K searches a year

Listings sell for £13.45 on average, from £4.13 to £96.79. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At £13.45 that is £1K to £3K a year per listing.

Average price

£13.45under the $15 to $100 sweet spot

Price range

£4.13–£96.79

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

1.5%of orders · Amazon United Kingdom median 0.6%

85% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #35 within Wearable Technology. It carries 1,511 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

98%

Out of stock, average day

3.5%

Average rank

#35in Wearable Technology

Average rating

4.28 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,511per listing

Listings tracked

40

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

49 months