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Bose Qc35 Ii Replacement Earpads

Fail

The top 5 products take 82% of clicks, so Bose Qc35 Ii Replacement Earpads is a Fail.

Flapen Score
37
37 / 100
Ranks 1,159 of 1,488 Electronics & Photo niches · −7 vs the category median of 44
Market size
£69K/yr37K searches / yr
90-day growth
-0.5%search demand this quarter
Competition
82%top-5 click share · 7 brands · 9 sellers

Flapen Score

Bose Qc35 Ii Replacement Earpads against its category

The dotted line is the Electronics & Photo average. Past it, Bose Qc35 Ii Replacement Earpads is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bose Qc35 Ii Replacement Earpads market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Bose Qc35 Ii Replacement Earpads 37K times last year and spent an estimated £69K. The top 5 brands take 93% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 16.4% of those searches ended in a purchase.

Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 16.4% of those searches ended in a purchase. Searches in the last 90 days moved -0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £69K a year.

Searches, last 12 months
37K
Growth, 90 days vs prior 90
-0.5%
Conversion, latest week
16.4%
Market size, estimated
£69Ka year
Peak month
September1.6× the quietest month
Top search term
bose qc35 replacement earpads20K searches a year

02 · Price

A sale here is worth £11.24.

Listings sell for £11.24 on average, from £4.68 to £22.34. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £11.24 that is £3K to £6K a year per listing.

Average price
£11.24under the $15 to $100 sweet spot
Price range
£4.68–£22.34
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
£3K–£6K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #95 within Headphones, Earphones & Accessories. It carries 10,349 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
1.3%
Average rank
#95in Headphones, Earphones & Accessories
Average rating
4.58 starsAmazon United Kingdom average 4.36 stars
Average reviews
10,349per listing
Listings tracked
10

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Bose Qc35 Ii Replacement Earpads products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 31, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 82% of clicks. A locked shelf that new listings rarely crack.

£0£10K£21K£31K£41K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 flat

Sellers

9

Est. top-5 brand share

93%

Top 20: 100%

Est. top-5 click share

82%

Top 20: 100%

Open market

3%

  • SoloWIT61%
  • Link Dream18%
  • WC5%
  • YOCOWOCO5%
  • GEVO5%
  • SOULWIT4%
  • Open — no brand owns it (1 brand, 3%)

Demand

Bose Qc35 Ii Replacement Earpads search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 1.6×

Search terms

Top Bose Qc35 Ii Replacement Earpads search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • bose qc35 replacement earpads20K/yr
  • bose quiet comfort 35 replacement earpads9K/yr
  • bose qc35 ii replacement earpads6K/yr
  • bose quietcomfort 35 ii replacement ear pads3K/yr

Reviews and returns

What reviews say buyers love and hate about Bose Qc35 Ii Replacement Earpads

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Size-Overall”
22%of negative reviews mention “Size-Overall”
1.3%of orders come back
“One pad does not fit”
A buyer, on “Size-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Bose Qc35 Ii Replacement Earpads questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data