Boltune

Shoppers searched for this 23K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £7K a year.

Searches, last 12 months

23K

Growth, 90 days vs prior 90

-5.9%

Conversion, latest week

1.7%

Market size, estimated

£7Ka year

Peak month

September1.8× the quietest month

Top search term

earphones for small ears5K searches a year

Listings sell for £18.24 on average, from £5.10 to £40.50. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £18.24 that is £0 to £2K a year per listing.

Average price

£18.24inside the $15 to $100 sweet spot

Price range

£5.10–£40.50

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

£0–£2K

Returns

1.9%of orders · Amazon United Kingdom median 0.6%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #132 within Headphones, Earphones & Accessories. It carries 22,727 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

9.1%

Average rank

#132in Headphones, Earphones & Accessories

Average rating

4.35 starsAmazon United Kingdom average 4.36 stars

Average reviews

22,727per listing

Listings tracked

21

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

18 months