Bluetooth Speaker

Shoppers searched for this 9.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +29.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £10.6M a year.

Searches, last 12 months

9.1M

Growth, 90 days vs prior 90

+29.0%

Conversion, latest week

2.5%

Market size, estimated

£10.6Ma year

Peak month

December1.8× the quietest month

Top search term

bluetooth speaker3.0M searches a year

Listings sell for £46.89 on average, from £10.22 to £239.09. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 5,000 to 6,000 of them. At £46.89 that is £234K to £281K a year per listing.

Average price

£46.89inside the $15 to $100 sweet spot

Price range

£10.22–£239.09

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

200K–250K

Units per listing a year

5,000–6,000

Revenue per listing a year

£234K–£281K

Returns

1.5%of orders · Amazon United Kingdom median 0.6%

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #28 within Portable Sound & Video. It carries 20,885 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

100%

Out of stock, average day

5.6%

Average rank

#28in Portable Sound & Video

Average rating

4.65 starsAmazon United Kingdom average 4.36 stars

Average reviews

20,885per listing

Listings tracked

30

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

6Amazon's first-year sales bar

Average brand age

43 months