Baofeng

Shoppers searched for this 193K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £130K a year.

Searches, last 12 months

193K

Growth, 90 days vs prior 90

-16.9%

Conversion, latest week

1.3%

Market size, estimated

£130Ka year

Peak month

October1.5× the quietest month

Top search term

ham radio76K searches a year

Listings sell for £51.94 on average, from £15.54 to £314.91. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £51.94 that is £0 to £5K a year per listing.

Average price

£51.94inside the $15 to $100 sweet spot

Price range

£15.54–£314.91

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£5K

Returns

3.3%of orders · Amazon United Kingdom median 0.6%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.9% of listings are out of stock. The average listing ranks #68 within Radio Communication. It carries 379 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

8.9%

Average rank

#68in Radio Communication

Average rating

4.21 starsAmazon United Kingdom average 4.36 stars

Average reviews

379per listing

Listings tracked

28

6 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

2Amazon's first-year sales bar

Average brand age

43 months