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Aspire Gotek Pro

Fail

The top 5 brands take 100% of clicks, so Aspire Gotek Pro is a Fail.

Flapen Score
43
43 / 100
Ranks 776 of 1,488 Electronics & Photo niches · −1 vs the category median of 44
Market size
£64K/yr60K searches / yr
90-day growth
-8.2%search demand this quarter
Competition
76%top-5 click share · 3 brands · 20 sellers

Flapen Score

Aspire Gotek Pro against its category

The dotted line is the Electronics & Photo average. Past it, Aspire Gotek Pro is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Aspire Gotek Pro market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Aspire Gotek Pro 60K times last year and spent an estimated £64K. All 3 brands take every click. Flapen scores it 43 out of 100, a Fail.

01 · Demand

8.9% of searches ended in a purchase last week.

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.9% of those searches ended in a purchase. Searches in the last 90 days moved -8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £64K a year.

Searches, last 12 months
60K
Growth, 90 days vs prior 90
-8.2%
Conversion, latest week
8.9%
Market size, estimated
£64Ka year
Peak month
August1.3× the quietest month
Top search term
gotek pro38K searches a year

02 · Price

A sale here is worth £11.99.

Listings sell for £11.99 on average, from £7.14 to £14.14. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £11.99 that is £3K to £6K a year per listing.

Average price
£11.99under the $15 to $100 sweet spot
Price range
£7.14–£14.14
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
£3K–£6K
Returns
1.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #0 within E-Cigarettes, E-Shisha & Heat-Not-Burn. It carries 151 reviews at 3.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
100%
Out of stock, average day
10.6%
Average rank
#0in E-Cigarettes, E-Shisha & Heat-Not-Burn
Average rating
3.68 starsAmazon United Kingdom average 4.36 stars
Average reviews
151per listing
Listings tracked
10

04 · Newcomers

Amazon counts 0 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
23 months

Products

Top Aspire Gotek Pro products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

£0£6K£13K£19K£26K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 flat

Sellers

20

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

0%

  • aspire78%
  • SV Trading16%
  • MYP Trading6%

Demand

Aspire Gotek Pro search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.3×

Reviews and returns

What reviews say buyers love and hate about Aspire Gotek Pro

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall20%−0.19

Doesn't work

Item kept turning itself off on use so had to return it

neither worked

Leak-Proof17%

Didnt stop leaking

Leaky pods

Constantly leaks

Durability17%−0.23

Doesnt last long at all

after a month it stopped working properly

Only lasted a few weeks of use

Advertised Vs Actual Product13%−0.07

Very misleading

Misleading picture

Not quite as advertised

Charging13%−0.23

Wont charge

Now its not charging up

No battery charge indicator

Love

Value For Money36%+2.74

Good price

Worth the cost

Great value

Quality-Overall16%+0.75

Really good quality

Great product

Well made

Ease Of Use8%+0.20

Very easy to use

Its good and easy to use

Leak-Proof7%

No leakage

no leaking so definitely worth the very reasonable price

Non leaking 4.5ml pods - Great value

Efficiency6%+0.36

They work

Return

1.1% Return rate 9% Fixable by listing

Functionality-Overall37%▇▇▆▇█▇

Doesn't work

Item kept turning itself off on use so had to return it

neither worked

Charging22%▄▇▆█▆▅

Wont charge

Now its not charging up

No battery charge indicator

Defective Material/Parts13%▇█▃▆▆▅

Item had a fault

Size-Overall7%▁▃█▃▂▁
Battery Life5%█▃▄▁▄▆

Battery not the best in the world compared to others

Pain in **** Not sure whats going on Ive owned one of these for 2 years no issues brought this just incase the battery life had gone down

the battery has failed

FAQ

Common Aspire Gotek Pro questions

Answered from the same tracked data.