Airtag Holder
MaybeAn estimated 0.9% of orders come back. But products sell for $6.83 on average, outside the sweet spot, so Airtag Holder is a Maybe.
- Flapen Score
- 52 / 100Top 17% of 1,488 Electronics & Photo niches · +8 vs the category median of 4452
- Market size
- £522K/yr938K searches / yr
- 90-day growth
- -4.1%search demand this quarter
- Competition
- 48%top-5 click share · 16 brands · 46 sellers
Flapen Score
Airtag Holder against its category
The dotted line is the Electronics & Photo average. Past it, Airtag Holder is stronger. Inside it, weaker.
Market
The Airtag Holder market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Airtag Holder 938K times last year and spent an estimated £522K. The top 5 brands take 70% of clicks. Demand peaks in Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 8.2% of those searches ended in a purchase.
Shoppers searched for this 938K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 8.2% of those searches ended in a purchase. Searches in the last 90 days moved -4.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £522K a year.
- Searches, last 12 months
- 938K
- Growth, 90 days vs prior 90
- -4.1%
- Conversion, latest week
- 8.2%
- Market size, estimated
- £522Ka year
- Peak month
- December2.1× the quietest month
- Top search term
- airtag holder291K searches a year
02 · Price
A sale here is worth £6.83.
Listings sell for £6.83 on average, from £3.14 to £18.20. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,000 to 2,500 of them. At £6.83 that is £14K to £17K a year per listing.
- Average price
- £6.83under the $15 to $100 sweet spot
- Price range
- £3.14–£18.20
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- £14K–£17K
- Returns
- 0.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #37 within GPS, Finders & Accessories. It carries 5,563 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #37in GPS, Finders & Accessories
- Average rating
- 4.50 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 5,563per listing
- Listings tracked
- 28
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Airtag Holder products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 31, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
SCALLOP Airtag Holder with Wire Cable Durable-Resistant-Secure Airtag Keyring 360Protective AirTag Case Accessory for Keys Key Ring Luggage Compatible Apple Air tag
- Price
- £4.91
- Rating
- 4.3/5
- Reviews
- 1,596
- Age
- 2y ago

Belkin Apple AirTag Holder with Key Ring Secure Case for AirTag - Black
- Price
- £6.64
- Rating
- 4.6/5
- Reviews
- 35,820
- Age
- 5y ago

PESTON AirTag Holder Keyring IP67 Waterproof Case for Apple AirTag 1 & 2
- Price
- £3.33
- Rating
- 4.6/5
- Reviews
- 845
- Age
- 11mo ago

ONEONTA Air Tag Holder IP68 Waterproof Air Tag Keyring Hard TPU Air Tags Case 360 Full Protection Air Tag. Holder with Key Ring For Apple Air Tag Gps Tracker Devices
- Price
- £5.40
- Rating
- 4.5/5
- Reviews
- 976
- Age
- 3y ago

TNSNK for AirTag Holder Keyring 1 Pack Black
- Price
- £3.23
- Rating
- 4.5/5
- Reviews
- 1,133
- Age
- 1y ago
Trending
estimated 90-day click momentum
UNBREAKcable Holder for Apple AirTag (4 Pack) - TPU Protective Case with 304 Stainless Steel Twist Lock Carabiner Clip Anti-Lost Waterproof Snug Fit Anti-Scratch 4 Colours
- Price
- £13.79
- Rating
- 4.4/5
- Reviews
- 1,168
- Age
- 1y ago

oakxco for Airtag Keychain Silicone Airtag Holder with Key Ring Air Tag Cover Cute Accessories for Kids Luggage Car Dog Collar Car Compatible with Apple Airtag Case Waterproof Cream Stone
- Price
- £4.61
- Rating
- 4.6/5
- Reviews
- 1,009
- Age
- 2y ago

SCALLOP Airtag Holder with Wire Cable Durable-Resistant-Secure Airtag Keyring 360Protective AirTag Case Accessory for Keys Key Ring Luggage Compatible Apple Air tag
- Price
- £4.91
- Rating
- 4.3/5
- Reviews
- 1,596
- Age
- 2y ago

ONEONTA Air Tag Holder IP68 Waterproof Air Tag Keyring Hard TPU Air Tags Case 360 Full Protection Air Tag. Holder with Key Ring For Apple Air Tag Gps Tracker Devices
- Price
- £5.40
- Rating
- 4.5/5
- Reviews
- 976
- Age
- 3y ago

ONEONTA 2 PACK Air Tag Holder IP68 Waterproof Air Tag Keyring Hard TPU Air Tags case 360Full Protection Air Tag. Holder with Key Ring For Apple Air Tag gps tracker devices
- Price
- £7.98
- Rating
- 4.5/5
- Reviews
- 976
- Age
- 3y ago
Newest
by launch date
Joremx for AirTag Holder Keyring for AirTag 2nd/1st 4 Pack
- Price
- £5.40
- Rating
- 4.6/5
- Reviews
- 300
- Age
- 6mo ago

PESTON AirTag Holder Keyring IP67 Waterproof Case for Apple AirTag 1 & 2
- Price
- £3.33
- Rating
- 4.6/5
- Reviews
- 845
- Age
- 11mo ago

AirTag Holder Keyring 4-Pack IP67 Waterproof Case for Apple AirTag 1 & 2
- Price
- £6.83
- Rating
- 4.5/5
- Reviews
- 1,470
- Age
- 11mo ago

TNSNK for AirTag Holder Keyring 1 Pack Black
- Price
- £3.23
- Rating
- 4.5/5
- Reviews
- 1,133
- Age
- 1y ago

UNBREAKcable Holder for Apple AirTag (4 Pack) - TPU Protective Case with 304 Stainless Steel Twist Lock Carabiner Clip Anti-Lost Waterproof Snug Fit Anti-Scratch 4 Colours
- Price
- £13.79
- Rating
- 4.4/5
- Reviews
- 1,168
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 48% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
46
Est. top-5 brand share
70%
Top 20: 100%
Est. top-5 click share
48%
Top 20: 93%
Open market
23%
- PESTON19%
- Belkin16%
- ONEONTA15%
- SCALLOP12%
- ColorCoral8%
- UNBREAKcable7%
Demand
Airtag Holder search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.1×
Search terms
Top Airtag Holder search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- airtag holder291K/yr
- airtag keyring156K/yr
- air tag holder80K/yr
- apple airtag holder58K/yr
- air tag. keyring54K/yr
- airtag case52K/yr
- air tag case36K/yr
- air tag keyring30K/yr
- apple tag holder26K/yr
- apple airtag keyring28K/yr
Reviews and returns
What reviews say buyers love and hate about Airtag Holder
We read the reviews and the return reasons for every product selling here.
“Fell apart after a week”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Airtag Holder questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









