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Aaa Rechargeable Batteries

Fail

The average product has 56,121 reviews to catch up to, so Aaa Rechargeable Batteries is a Fail.

Flapen Score
47
47 / 100
Top 35% of 1,488 Electronics & Photo niches · +3 vs the category median of 44
Market size
£1.1M/yr1.0M searches / yr
90-day growth
-24.2%search demand this quarter
Competition
62%top-5 click share · 10 brands · 110 sellers

Flapen Score

Aaa Rechargeable Batteries against its category

The dotted line is the Electronics & Photo average. Past it, Aaa Rechargeable Batteries is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Aaa Rechargeable Batteries market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Aaa Rechargeable Batteries 1.0M times last year and spent an estimated £1.1M. The top 5 brands take 87% of clicks. Demand peaks in Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

15.0% of searches ended in a purchase last week.

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 15.0% of those searches ended in a purchase. Searches in the last 90 days moved -24.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.1M a year.

Searches, last 12 months
1.0M
Growth, 90 days vs prior 90
-24.2%
Conversion, latest week
15.0%
Market size, estimated
£1.1Ma year
Peak month
December2.5× the quietest month
Top search term
aaa rechargeable batteries483K searches a year

02 · Price

A sale here is worth £7.55.

Listings sell for £7.55 on average, from £4.26 to £16.87. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 4,000 to 5,000 of them. At £7.55 that is £30K to £38K a year per listing.

Average price
£7.55under the $15 to $100 sweet spot
Price range
£4.26–£16.87
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
125K–150K
Units per listing a year
4,000–5,000
Revenue per listing a year
£30K–£38K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #15 within Household Batteries, Chargers & Accessories. It carries 56,121 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#15in Household Batteries, Chargers & Accessories
Average rating
4.57 starsAmazon United Kingdom average 4.36 stars
Average reviews
56,121per listing
Listings tracked
18

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 64 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
64 months

Products

Top Aaa Rechargeable Batteries products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

£0£115K£230K£344K£459K1001K10K100K1.0M Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

110

Top-5 brand share

87%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

9%

  • Amazon Basics51%
  • Duracell11%
  • Energizer10%
  • EBL9%
  • BEVIGOR6%
  • Granicell4%
  • Open — no brand owns it (4 brands, 9%)

Demand

Aaa Rechargeable Batteries search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.5×

Search terms

Top Aaa Rechargeable Batteries search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • aaa rechargeable batteries483K/yr
  • rechargeable battery aaa212K/yr
  • rechargeable aaa batteries80K/yr
  • aaa batteries rechargeable64K/yr
  • rechargeable batteries aaa42K/yr
  • triple aaa batteries rechargeable19K/yr
  • rechargeable aaa21K/yr
  • aaa rechargeable battery17K/yr
  • aaa rechargeable17K/yr
  • triple a rechargeable batteries7K/yr

Reviews and returns

What reviews say buyers love and hate about Aaa Rechargeable Batteries

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Charging40%−0.23

Charger not that good

difficult to charge

Doesn't hold charge

Battery Life23%+0.13

Terrible battery life

Batteries dont seem to last very long

Batteries dont work

Durability11%−0.03

had about 2 or 3 weeks out of them

1 failed after a few weeks

I am a bit disappointed because it's not lasting as long as I expected

Quality-Overall6%+0.70

Poor performance

two are showing a distinct decline in capacity pointing to quality control issues

Vey poor quality

Advertised Vs Actual Product2%+0.74

it's not what EBL advertised

Not as described

Received 2 packs of 4, 20% less product than what I paid for

Love

Value For Money25%+2.77

Excellent value

GOOD VALUE

Value for money

Battery Life23%+0.13

Great long lasting batteries

Good battery

Quality battery

Charging16%−0.23

Fast charging

Great charger

Holds its charge

Quality-Overall14%+0.70

Best quality

Functional and of Good Manafacturer Quality

Reliable and good performance

Advertised Vs Actual Product10%+0.74

Works as advertised

Exactly what I wanted

as described

Return

0.4% Return rate 32% Fixable by listing

Charging32%▅█▆▆▆▆

Charger not that good

difficult to charge

Doesn't hold charge

Size-Overall28%▆▁▄▅▇█

These do not fit my charger unlike previous versions of Amazon batteries

Imperfect size

Problem 1: they are slightly. a few tenths of a mm longer than standard

Battery Life9%▂▇█▄▁▅

Terrible battery life

Batteries dont seem to last very long

Batteries dont work

Functionality-Overall6%▃▆█▇▇▁
Value For Money6%██▃▆▁▄

Wast of money

Received 2 packs of 4, 20% less product than what I paid for

were not much more cost wise

FAQ

Common Aaa Rechargeable Batteries questions

Answered from the same tracked data.