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Aaa Ni-mh 750mah Rechargeable Batteries for Bt Phone

Fail

The top 5 brands take 100% of clicks, so Aaa Ni-mh 750mah Rechargeable Batteries for Bt Phone is a Fail.

Flapen Score
33
33 / 100
Ranks 1,337 of 1,488 Electronics & Photo niches · −11 vs the category median of 44
Market size
£93K/yr60K searches / yr
90-day growth
-31.5%search demand this quarter
Competition
81%top-5 click share · 4 brands · 73 sellers

Flapen Score

Aaa Ni-mh 750mah Rechargeable Batteries for Bt Phone against its category

The dotted line is the Electronics & Photo average. Past it, Aaa Ni-mh 750mah Rechargeable Batteries for Bt Phone is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Aaa Ni-mh 750mah Rechargeable Batteries for Bt Phone market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Aaa Ni-mh 750mah Rechargeable Batteries for Bt Phone 60K times last year and spent an estimated £93K. All 4 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 33 out of 100, a Fail.

01 · Demand

16.3% of searches ended in a purchase last week.

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.3% of those searches ended in a purchase. Searches in the last 90 days moved -31.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £93K a year.

Searches, last 12 months
60K
Growth, 90 days vs prior 90
-31.5%
Conversion, latest week
16.3%
Market size, estimated
£93Ka year
Peak month
December2.1× the quietest month
Top search term
duracell aaa rechargeable batteries16K searches a year

02 · Price

A sale here is worth £9.55.

Listings sell for £9.55 on average, from £5.17 to £17.81. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At £9.55 that is £5K to £7K a year per listing.

Average price
£9.55under the $15 to $100 sweet spot
Price range
£5.17–£17.81
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
£5K–£7K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #52 within Household Batteries, Chargers & Accessories. It carries 13,937 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#52in Household Batteries, Chargers & Accessories
Average rating
4.62 starsAmazon United Kingdom average 4.36 stars
Average reviews
13,937per listing
Listings tracked
12

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
73 months

Products

Top Aaa Ni-mh 750mah Rechargeable Batteries for Bt Phone products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

£0£9K£19K£28K£37K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

73

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

0%

  • Duracell80%
  • Soluminate16%
  • Amazon Basics2%
  • pingju2%
  • Open — no brand owns it (0%)

Demand

Aaa Ni-mh 750mah Rechargeable Batteries for Bt Phone search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.1×

Search terms

Top Aaa Ni-mh 750mah Rechargeable Batteries for Bt Phone search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • duracell aaa rechargeable batteries16K/yr
  • duracell rechargeable batteries aaa13K/yr
  • bt cordless phone batteries3K/yr
  • aaa ni-mh 750mah rechargeable batteries for bt phone4K/yr
  • cordless phone batteries5K/yr
  • rechargeable phone batteries3K/yr
  • duracell batteries aaa rechargeable4K/yr
  • aaa rechargeable batteries duracell4K/yr
  • phone batteries4K/yr
  • bt phone batteries rechargeable3K/yr

Reviews and returns

What reviews say buyers love and hate about Aaa Ni-mh 750mah Rechargeable Batteries for Bt Phone

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Charging34%−0.13

do not hold charge

no charge in them at all

are unable to be charged at all

Battery Life30%−0.07

These batteries were completely dead

A really lousy battery choice

The worst batteries I've ever bought

Advertised Vs Actual Product6%+0.70

I think that this is understated in their marketing

Not as described

Quality-Overall6%+0.44

Poor performance

two are showing a distinct decline in capacity pointing to quality control issues

absolute garbage, do not hold charge, buy well know brands

Durability4%0.00

are dead inside 18 months

wish they lasted longer

Love

Value For Money27%+3.08

GOOD VALUE

Excellent value

value for money

Battery Life23%−0.07

Longer lasting batteries

Perfect battery life

Good batteries

Charging15%−0.13

Decent charger

They charge pretty fast

Holds charge well

Quality-Overall12%+0.44

Best quality

Reliable product

An Excellent product

Advertised Vs Actual Product9%+0.70

Works as advertised

As described

Does the job

Return

0.5% Return rate 33% Fixable by listing

Size-Overall29%▅▄▆▄▆█
Charging27%▇██▅▄▄

do not hold charge

no charge in them at all

are unable to be charged at all

Battery Life10%▃▅▄█▂▆

These batteries were completely dead

A really lousy battery choice

The worst batteries I've ever bought

Functionality-Overall9%▄▃▂██▃

Don't work

Compatibility-Overall8%▁▃▃▁▃█

Not for BT phone handsets

FAQ

Common Aaa Ni-mh 750mah Rechargeable Batteries for Bt Phone questions

Answered from the same tracked data.