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32 Inch Tv Smart 1080p Full Hd

Fail

The top 5 brands take 99% of clicks, so 32 Inch Tv Smart 1080p Full Hd is a Fail.

Flapen Score
46
46 / 100
Top 38% of 1,488 Electronics & Photo niches · +2 vs the category median of 44
Market size
£1.6M/yr426K searches / yr
90-day growth
-5.7%search demand this quarter
Competition
33%top-5 click share · 7 brands · 51 sellers

Flapen Score

32 Inch Tv Smart 1080p Full Hd against its category

The dotted line is the Electronics & Photo average. Past it, 32 Inch Tv Smart 1080p Full Hd is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The 32 Inch Tv Smart 1080p Full Hd market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for 32 Inch Tv Smart 1080p Full Hd 426K times last year and spent an estimated £1.6M. The top 5 brands take 99% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 426K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.6M a year.

Searches, last 12 months
426K
Growth, 90 days vs prior 90
-5.7%
Conversion, latest week
1.1%
Market size, estimated
£1.6Ma year
Peak month
December3.2× the quietest month
Top search term
tcl tv113K searches a year

02 · Price

A sale here is worth £330.80.

Listings sell for £330.80 on average, from £10.93 to £1439.68. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £330.80 that is £0 to £33K a year per listing.

Average price
£330.80above the $15 to $100 sweet spot
Price range
£10.93–£1439.68
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
£0–£33K
Returns
3.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 5.7% of listings are out of stock. The average listing ranks #309 within Home Cinema, TV & Video. It carries 579 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
88%
Out of stock, average day
5.7%
Average rank
#309in Home Cinema, TV & Video
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
579per listing
Listings tracked
56

04 · Newcomers

14 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 14 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
14Amazon's first-year sales bar
Average brand age
34 months

Products

Top 32 Inch Tv Smart 1080p Full Hd products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 33% of clicks, no more. An open shelf where new products get seen.

£0£31K£63K£94K£125K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

7 rising

Sellers

51

Est. top-5 brand share

99%

Top 20: 100%

Est. top-5 click share

33%

Top 20: 74%

Open market

0%

  • TCL71%
  • Samsung24%
  • XIAOMI2%
  • Hisense1%
  • HYE1%
  • Rock Off officially licensed products1%
  • Open — no brand owns it (1 brand, 0%)

Demand

32 Inch Tv Smart 1080p Full Hd search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.2×

Search terms

Top 32 Inch Tv Smart 1080p Full Hd search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • tcl tv113K/yr
  • tcl60K/yr
  • samsung 32 inch smart tv51K/yr
  • tlc21K/yr
  • tcl qm7k18K/yr
  • tcl 55qm6k16K/yr
  • tcl mini led tv10K/yr
  • tlc tv16K/yr
  • tcl 32 inch smart tv18K/yr
  • tcl qm6k13K/yr

Reviews and returns

What reviews say buyers love and hate about 32 Inch Tv Smart 1080p Full Hd

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Value For Money”
12%of negative reviews mention “Durability”
3.9%of orders come back
“Broken”
A buyer, on “Durability”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common 32 Inch Tv Smart 1080p Full Hd questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data