1.5v batteries
Skip itPrices mostly outside the sweet spot ($2.45–$10.00) — this niche doesn't clear our bar today.
Conversion
Incredible21.3%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Market size
Okay£231K£231K/yr · 187K searches
Competition
Okay64%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad92%top-5 brand share — brand-locked demand
Growth
Bad-17.2%90-day search growth — must beat 0% to launch
Avg price
Bad£5.82avg listing price — sweet spot $15–$100
Review moat
Bad28,207.6avg incumbent reviews — the moat a new listing must climb
Price range
Bad£2.45–£10.00cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, 1.5v batteries is a £231K/yr Amazon United Kingdom market (187K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jan–Feb–Aug–Sep–Oct. Verdict: Skip it — 39/100.
Data updated Jul 22, 2026 · scored weekly · How we score niches
1.5v batteries market data
- Units sold / yr
- 30K–40K
- avg 1,500–2,000/product
- Revenue / yr
- £175K–£233K
- units × avg price
- Conversion rate
- 21.3%
- Avg BSR
- #157
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 67%
- Out of stock
- 0.0%
- Avg brand age
- 71 months
- Avg seller age
- 178 days
Competition & brand share
The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.Brands
8 falling
Sellers
100
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
64%
Top 20: 100%
Open market
5%
- Duracell59%
- PoundMax15%
- JCB8%
- GP6%
- Amazon Basics5%
- MSTJRY3%
- Open — no brand owns it (2 brands, 5%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -17.2% search growth over the last 90 days.Peak months: Jan, Feb, Aug, Sep, Oct · busiest ÷ quietest = 6.4×
Top 1.5v batteries search terms
- 1.5v batteries63K/yr
- lr1 battery38K/yr
- n batteries11K/yr
- 1.5v battery12K/yr
- n battery5K/yr
- lr1 1.5v battery6K/yr
- lr15K/yr
- lr1 batteries6K/yr
- clock battery5K/yr
- 1.5 volt batteries5K/yr
Top 1.5v batteries products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Duracell Specialty N Alkaline Battery 1 5V pack of 2 (E90 / LR1) designed for use in flashlights calculators and bike lights
Duracell£2.744.7★128,404 rev
5 X PoundMax 910A LR1 N Type MN9100 1.5V Alkaline Batteries
PoundMax£2.894.6★3,456 rev
JCB Super Alkaline Batteries C Size 1.5V LR14 MN1400 Pack of 4
JCB£5.094.6★1,572 rev
Duracell Plus D Batteries (4 Pack) - Alkaline 1.5V - 100% Life Guaranteed - Reliability For Everyday Devices - 0% Plastic Packaging - 10-Year Storage - LR20 MN1300
Duracell£6.874.7★43,563 rev
4X Duracell N/LR1 E90 (2 Blister Packs of 2 Batteries) 4 Batteries
Duracell£4.784.7★686 rev
Newest
by launch date
ABSINA LR1 AM5 Size N 1.5V battery - E90 N batteries Alkaline
ABSINA£5.73399 rev
4X Duracell N/LR1 E90 (2 Blister Packs of 2 Batteries) 4 Batteries
Duracell£4.78686 rev
10 x Duracell N/LR1 E90 (5 Blister Packs of 2 Batteries) 10 Batteries
Duracell£9.18372 rev
JCB Super Alkaline Batteries C Size 1.5V LR14 MN1400 Pack of 4
JCB£5.091,572 rev
![Energizer Alkaline Power - C Batteries (8 Pack) - 1.5V Battery - Long Lasting Power - Toys Radios Torches - 100% Recyclable Plastic Free Packaging - 7 Year Shelf Life [Amazon Exclusive]](https://m.media-amazon.com/images/I/51klPk1l4tL.jpg)
Energizer Alkaline Power - C Batteries (8 Pack) - 1.5V Battery - Long Lasting Power - Toys Radios Torches - 100% Recyclable Plastic Free Packaging - 7 Year Shelf Life [Amazon Exclusive]
Energizer£10.002,404 rev
Trending
90-day click momentumABSINA LR1 AM5 Size N 1.5V battery - E90 N batteries Alkaline
ABSINA£5.734.6★
Duracell Plus C Batteries (4 Pack) - Alkaline 1.5V - 100% Life Guaranteed - Reliability For Everyday Devices - 0% Plastic Packaging - 10-Year Storage - MN1400
Duracell£6.514.7★
Duracell Specialty N Alkaline Battery 1 5V pack of 2 (E90 / LR1) designed for use in flashlights calculators and bike lights
Duracell£2.744.7★
5 X PoundMax 910A LR1 N Type MN9100 1.5V Alkaline Batteries
PoundMax£2.894.6★
2 X 910A LR1 N Type MN9100 1.5V PoundMax Alkaline Batteries
PoundMax£2.454.6★
What buyers say about 1.5v batteries
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent value for money”
“Long battery life”
“Good quality”
“As advertised”
“They Last well”
“Convenient pack size”
“It is effective in the right hands”
“Very easy to use”
“Good charge”
“Great value and last well for camera”
What buyers complain about
“not quite as long lasting as competitors”
“Batteries dont last”
“Way expensive”
“This is not acceptable from such a highly regarded brand”
“Wrong size”
“Batteries arrive corroded”
“Poor capacity”
Top return reasons
Common questions
- Is 1.5v batteries profitable to sell on Amazon United Kingdom?
- The niche generates £231K/yr across 15 tracked products. 90-day search growth is -17.2%. Flapen's verdict: Skip it (39/100).
- How competitive is the 1.5v batteries niche?
- 8 brands and 100 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 92% of demand.
- What do buyers complain about in 1.5v batteries?
- Top complaints mined from reviews: Durability, Battery Life, Value For Money. The return rate is 0.7%.
- When does demand for 1.5v batteries peak?
- Demand peaks in Jan–Feb–Aug–Sep–Oct; the busiest month runs 6.4× the quietest.
- What does it cost to enter the 1.5v batteries niche?
- Listings span £2.45–£10.00; the average listing price is £5.82 (sweet spot $15–$100). The average incumbent carries 28,208 reviews — the moat a new listing must climb.