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Wooden Door Stop

Maybe

Returns run at only 0.7% of orders. But prices span $2.75–$10.31, mostly outside the sweet spot, so Wooden Door Stop is a Maybe.

Flapen Score
60
60 / 100
Top 7% of 2,225 DIY & Tools niches · +11 vs the category median of 49
Market size
£33K/yr51K searches / yr
90-day growth
+64.6%search demand this quarter
Competition
55%top-5 click share · 24 brands · 33 sellers

Flapen Score

Wooden Door Stop against its category

The dotted line is the DIY & Tools average. Past it, Wooden Door Stop is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wooden Door Stop market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Wooden Door Stop 51K times last year and spent an estimated £33K. The top 5 brands take 56% of clicks. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

11.6% of searches ended in a purchase last week.

Shoppers searched for this 51K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.6% of those searches ended in a purchase. Searches in the last 90 days moved +64.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £33K a year.

Searches, last 12 months
51K
Growth, 90 days vs prior 90
+64.6%
Conversion, latest week
11.6%
Market size, estimated
£33Ka year
Top search term
wooden door stop24K searches a year

02 · Price

A sale here is worth £5.68.

Listings sell for £5.68 on average, from £2.75 to £10.31. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £5.68 that is £568 to £1K a year per listing.

Average price
£5.68under the $15 to $100 sweet spot
Price range
£2.75–£10.31
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£568–£1K
Returns
0.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #497 within Door Hardware & Locks. It carries 414 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
100%
Out of stock, average day
7.2%
Average rank
#497in Door Hardware & Locks
Average rating
4.21 starsAmazon United Kingdom average 4.36 stars
Average reviews
414per listing
Listings tracked
26

04 · Newcomers

Amazon counts 1 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
1Amazon's first-year sales bar
Average brand age
38 months

Products

Top Wooden Door Stop products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£3K£5K£7K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 falling

Sellers

33

Top-5 brand share

56%

Top 20: 95%

Top-5 click share

55%

Top 20: 93%

Open market

38%

  • Generic20%
  • READAEER13%
  • BAM BOO BOX9%
  • AFFIXERS9%
  • Merriway6%
  • AD TheBest5%

Search terms

Top Wooden Door Stop search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wooden door stop24K/yr
  • wooden door wedge11K/yr
  • door stop wooden10K/yr
  • door wedges wooden3K/yr
  • wood door stop4K/yr

FAQ

Common Wooden Door Stop questions

Answered from the same tracked data.