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Wide Masking Tape

Fail

Prices span $1.42–$10.58, mostly outside the sweet spot, so Wide Masking Tape is a Fail.

Flapen Score
42
42 / 100
Ranks 1,704 of 2,225 DIY & Tools niches · −7 vs the category median of 49
Market size
£76K/yr54K searches / yr
90-day growth
-19.8%search demand this quarter
Competition
69%top-5 click share · 12 brands · 23 sellers

Flapen Score

Wide Masking Tape against its category

The dotted line is the DIY & Tools average. Past it, Wide Masking Tape is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wide Masking Tape market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Wide Masking Tape 54K times last year and spent an estimated £76K. The top 5 brands take 76% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 20.5% of those searches ended in a purchase.

Shoppers searched for this 54K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 20.5% of those searches ended in a purchase. Searches in the last 90 days moved -19.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £76K a year.

Searches, last 12 months
54K
Growth, 90 days vs prior 90
-19.8%
Conversion, latest week
20.5%
Market size, estimated
£76Ka year
Peak month
October1.8× the quietest month
Top search term
wide masking tape24K searches a year

02 · Price

A sale here is worth £6.76.

Listings sell for £6.76 on average, from £1.42 to £10.58. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £6.76 that is £2K to £3K a year per listing.

Average price
£6.76under the $15 to $100 sweet spot
Price range
£1.42–£10.58
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£2K–£3K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #50 within Adhesives & Sealers. It carries 1,161 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
88%
Out of stock, average day
2.3%
Average rank
#50in Adhesives & Sealers
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,161per listing
Listings tracked
16

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
47 months

Products

Top Wide Masking Tape products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.

£0£8K£15K£23K£30K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

23

Est. top-5 brand share

76%

Top 20: 100%

Est. top-5 click share

69%

Top 20: 100%

Open market

19%

  • Status32%
  • ProDec16%
  • Point One Products15%
  • ARVO7%
  • Fyguard6%
  • CORAL6%

Demand

Wide Masking Tape search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Prime Day '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.8×

Search terms

Top Wide Masking Tape search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • wide masking tape24K/yr
  • masking tape wide9K/yr
  • thick masking tape7K/yr
  • wide masking tape for painting7K/yr
  • 75mm masking tape4K/yr
  • extra wide masking tape3K/yr

Reviews and returns

What reviews say buyers love and hate about Wide Masking Tape

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Adhesion/Stickiness”
51%of negative reviews mention “Adhesion/Stickiness”
0.2%of orders come back
“Not sticky”
A buyer, on “Adhesion/Stickiness”51% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Wide Masking Tape questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data