White Stones for Garden
MaybeReturns run at only 0.8% of orders. But shoppers spend only $69K a year here, so White Stones for Garden is a Maybe.
- Flapen Score
- 60 / 100Top 7% of 2,225 DIY & Tools niches · +11 vs the category median of 4960
- Market size
- £69K/yr191K searches / yr
- 90-day growth
- +86.2%search demand this quarter
- Competition
- 40%top-5 click share · 18 brands · 21 sellers
Flapen Score
White Stones for Garden against its category
The dotted line is the DIY & Tools average. Past it, White Stones for Garden is stronger. Inside it, weaker.
Market
The White Stones for Garden market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for White Stones for Garden 191K times last year and spent an estimated £69K. The top 5 brands take 81% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
3.1% of searches ended in a purchase last week.
Shoppers searched for this 191K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +86.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £69K a year.
- Searches, last 12 months
- 191K
- Growth, 90 days vs prior 90
- +86.2%
- Conversion, latest week
- 3.1%
- Market size, estimated
- £69Ka year
- Peak month
- May6.8× the quietest month
- Top search term
- white stones for garden48K searches a year
02 · Price
A sale here is worth £11.62.
Listings sell for £11.62 on average, from £3.31 to £28.95. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £11.62 that is £1K to £3K a year per listing.
- Average price
- £11.62under the $15 to $100 sweet spot
- Price range
- £3.31–£28.95
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #27 within Building Supplies. It carries 1,299 reviews at 4.22 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 60%
- Out of stock, average day
- 6.7%
- Average rank
- #27in Building Supplies
- Average rating
- 4.22 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,299per listing
- Listings tracked
- 35
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top White Stones for Garden products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Suregreen White Pebbles | 20mm - 40mm | 20kg | Decorative Aggregates for Outside and Indoor Garden Driveway Rocks Gravel for Garden Stones for Plant Pots
- Price
- £13.21
- Rating
- 4.5/5
- Reviews
- 253
- Age
- 5y ago

FANTIAN 2lbs Natural White Gravel Pebbles for Garden 6-9 mm White Stones for Garden Fish Tank Gravel Aquarium Succulent Cactus Vase Landscaping and Outdoor Decorative Stones
- Price
- £6.85
- Rating
- 4.3/5
- Reviews
- 1,543
- Age
- 3y ago

Carrara Decorative Natural Marble SNOW WHITE 20-40mm 20 kg Pure White Pebbles Stones Gravel Chippings Landscape Garden Home (10 Kilograms)
- Price
- £11.45
- Rating
- 4.2/5
- Reviews
- 190
- Age
- 2y ago

Suregreen Polar White Chippings 811mm | 20kg Bag of Decorative Gravel Garden Stones & Pebbles Ideal for Driveways Paths Borders Landscaping & Outdoor Features
- Price
- £12.42
- Rating
- 4.5/5
- Reviews
- 182
- Age
- 5y ago

FANTIAN 4lbs White Stones for Garden 6-9 mm White Pebbles for Plant Decorative Rocks for Plant Pots Vases and Outdoor Garden Rocks
- Price
- £11.09
- Rating
- 4.3/5
- Reviews
- 1,543
- Age
- 3y ago
Trending
90-day click momentum
FANTIAN 10 lbs White Stones for Garden 6-9 mm Pea Gravel. Decorative White Pebbles for Plants Pots Aquarium Vase Succulents Terrariums and Outdoor Yard Rock
- Price
- £18.83
- Rating
- 4.3/5
- Reviews
- 1,543
- Age
- 3y ago

SHIZWU 0.9kg White Pebble for Garden 20-40mm Decorative Stones for Plant Pots
- Price
- £7.11
- Rating
- 4.1/5
- Reviews
- 310
- Age
- 4y ago

TRANS-PAL Decorative Marble Extra White 20-40mm 20kg Pebbles Gravel Chippings
- Price
- £21.25
- Rating
- 4.5/5
- Reviews
- 296
- Age
- 6y ago

FANTIAN 4 lbs White Pebbles for Plant Pots 30-50 mm White Stones for Garden Potted Plants Landscaping Fish Tank Fountain Vase Fillers and Outdoor Garden River Stones
- Price
- £10.87
- Rating
- 4.2/5
- Reviews
- 767
- Age
- 3y ago

FANTIAN 4lbs White Stones for Garden 6-9 mm White Pebbles for Plant Decorative Rocks for Plant Pots Vases and Outdoor Garden Rocks
- Price
- £11.09
- Rating
- 4.3/5
- Reviews
- 1,543
- Age
- 3y ago
Newest
by launch date
FANTIAN 0.9 kg White Pebbles for Plant Pots 6-9 mm Decorative White Stone for Garden Vases and Aquarium
- Price
- £6.57
- Rating
- 4.5/5
- Reviews
- 114
- Age
- 1y ago

Carrara Decorative Natural Marble SNOW WHITE 20-40mm 20 kg Pure White Pebbles Stones Gravel Chippings Landscape Garden Home (10 Kilograms)
- Price
- £11.45
- Rating
- 4.2/5
- Reviews
- 190
- Age
- 2y ago

Carrara Decorative Natural Marble SNOW WHITE 20-40mm 20 kg Pure White Pebbles Stones Gravel Chippings Landscape Garden Home (20 Kilograms)
- Price
- £20.20
- Rating
- 4.2/5
- Reviews
- 190
- Age
- 2y ago

SHIZWU White Gravel 0.9kg 6-9mm Decorative Stones Natural Garden Gravel for Plant Pots Landscaping Vase Fillers Succulents and Cactus Aquarium
- Price
- £7.16
- Rating
- 4.1/5
- Reviews
- 327
- Age
- 2y ago

UNIQUE HOME LIVING UHL Decorative Stone Chippings Rock Slate Garden Patio Gravel Aggregates for Driveway Paths Landscape Flower Bed Natural Stone Pebbles for Plant Pots Vases CLASSIC WHITE 10-20mm
- Price
- £13.28
- Rating
- 4.5/5
- Reviews
- 173
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 40% of clicks. An open shelf where new products get seen.
Brands
18 falling
Sellers
21
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
40%
Top 20: 87%
Open market
16%
- FANTIAN29%
- Suregreen20%
- TRANS - PAL13%
- Hisredsun10%
- SHIZWU9%
- GLOCARNIVAL3%
- Open — no brand owns it (12 brands, 16%)
Demand
White Stones for Garden search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 6.8×
Search terms
Top White Stones for Garden search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- white stones for garden48K/yr
- white pebbles for garden21K/yr
- white garden stones18K/yr
- white stones19K/yr
- white pebbles17K/yr
- white gravel for garden11K/yr
- white garden pebbles9K/yr
- white stones for plant pots13K/yr
- white gravel10K/yr
- white pebbles for plant pots11K/yr
Reviews and returns
What reviews say buyers love and hate about White Stones for Garden
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Not the cheapest purchase considering the amount
not much for your money
Ridiculous for the price
very small bags
Tiny bag
Very small
doesn't glow in the dark
Disappointing 'glow'
still dont glow
however these are not white as advertised in the photo
it becomes yellow
wrong colour
Looks awful
Dont bother - poor quality
Rubbish
Love
Good quality pebbles
I was surprised at the quality of the stones they are great
Excellent quality
Price was great
reasonable price
Good value for money
Does the job
As advertised
Exactly as expected
Good size
bag size great
they are perfect size not too big
Absolutely brilliant colour
Nice and white that stays white a year later
Nice and white
Return
0.8% Return rate 85% Fixable by listing
very small bags
Tiny bag
Very small
Not the cheapest purchase considering the amount
not much for your money
Ridiculous for the price
Not as described
however these are not white as advertised in the photo
it becomes yellow
wrong colour
doesn't glow in the dark
Disappointing 'glow'
still dont glow
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common White Stones for Garden questions
Answered from the same tracked data.








