White Masonry Paint Exterior
White Masonry Paint Exterior shows low returns (0.8%), but brand-locked demand (top 5 brands take 90% of clicks) keeps it on the watch list.
Flapen Score
Is White Masonry Paint Exterior profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, White Masonry Paint Exterior is a £131K/yr Amazon United Kingdom market (96K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Mar–Apr–May–Jul–Aug. Verdict: Worth a look — 54/100.
White Masonry Paint Exterior: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +63.8% over the last 90 days and 9.7% of searches end in a purchase.
£131K
revenue / yr
Who owns the niche?
The top 5 brands hold 90% of demand, so 10% of the market is open.
10%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 20 products
Top White Masonry Paint Exterior products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Leyland Granocryl Smooth Masonry Paint - Brilliant White 2.5L
- Price
- £11.39
- Rating
- 4.6/5
- Reviews
- 2,089
- Age
- 14y ago

Leyland Granocryl Smooth Masonry Brilliant White 5L
- Price
- £16.33
- Rating
- 4.6/5
- Reviews
- 1,471
- Age
- 14y ago

RUSTINS Masonry Paint White 500 ml (Pack of 1)
- Price
- £7.35
- Rating
- 4.5/5
- Reviews
- 2,486
- Age
- 10y ago

Johnstones Exterior Smooth Masonry Paint - Brilliant White | Brick Concrete Patio & Outdoor Walls |15 Years Protection Weather & Dirt Resistant | 30m Coverage Per Tin Dry in 1-2 Hours | 2.5 L
- Price
- £14.33
- Rating
- 4.6/5
- Reviews
- 262
- Age
- 2y ago

Johnstones Exterior Smooth Masonry Paint Brilliant White Up to 15 Years Protection Weather & Dirt Resistant 60m Coverage Per Tin Dry in 1-2 Hours 5L
- Price
- £16.76
- Rating
- 4.7/5
- Reviews
- 348
- Age
- 2y ago
Trending
90-day click momentum
Johnstones Exterior Smooth Masonry Paint Brilliant White Up to 15 Years Protection Weather & Dirt Resistant 60m Coverage Per Tin Dry in 1-2 Hours 5L
- Price
- £16.76
- Rating
- 4.7/5
- Reviews
- 348
- Age
- 2y ago

Johnstones Exterior Smooth Masonry Paint Antique White Up to 15 Years Protection Weather & Dirt Resistant 60m Coverage Per Tin Dry in 1-2 Hours 5L
- Price
- £20.02
- Rating
- 4.7/5
- Reviews
- 100
- Age
- 2y ago

Sandtex Smooth Masonry Paint - Pure Brilliant White - 1L | Ultra Smooth Finish for Exterior Walls Brick and Concrete | Long-Lasting Dirt-Resistant & Weatherproof Masonry Coating |
- Price
- £11.63
- Rating
- 4.7/5
- Reviews
- 20
- Age
- 1y ago

5LTR - JOHNSTONES JONMAT CONTRACT MATT EMULSION BRILLIANT WHITE
- Price
- £8.37
- Rating
- 3.9/5
- Reviews
- 1,746
- Age
- 14y ago

Johnstones Exterior Smooth Masonry Paint - Antique White | Brick Concrete Patio & Outdoor Walls |15 Years Protection Weather & Dirt Resistant | 12m Coverage Per Litre Dry in 1-2 Hours |225 ml
- Price
- £5.51
- Rating
- 4.5/5
- Reviews
- 71
- Age
- 2y ago
Newest
by launch date
Sandtex Smooth Masonry Paint - Pure Brilliant White - 1L | Ultra Smooth Finish for Exterior Walls Brick and Concrete | Long-Lasting Dirt-Resistant & Weatherproof Masonry Coating |
- Price
- £11.63
- Rating
- 4.7/5
- Reviews
- 20
- Age
- 1y ago

SIRAMICO COATINGS | Masonry Paint | Smooth White | 500 ml |10 Year protection of Masonry surfaces | Washable Paint (White 500 ml)
- Price
- £12.35
- Rating
- 4.2/5
- Reviews
- 64
- Age
- 1y ago

Johnstones Exterior Smooth Masonry Paint - Brilliant White | Brick Concrete Patio & Outdoor Walls |15 Years Protection Weather & Dirt Resistant | 30m Coverage Per Tin Dry in 1-2 Hours | 2.5 L
- Price
- £14.33
- Rating
- 4.6/5
- Reviews
- 262
- Age
- 2y ago

Johnstones Exterior Smooth Masonry Paint Brilliant White Up to 15 Years Protection Weather & Dirt Resistant 60m Coverage Per Tin Dry in 1-2 Hours 5L
- Price
- £16.76
- Rating
- 4.7/5
- Reviews
- 348
- Age
- 2y ago

Johnstones Exterior Smooth Masonry Paint - Antique White | Brick Concrete Patio & Outdoor Walls |15 Years Protection Weather & Dirt Resistant | 12m Coverage Per Litre Dry in 1-2 Hours |225 ml
- Price
- £5.51
- Rating
- 4.5/5
- Reviews
- 71
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.
Brands
9 rising
Sellers
76
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
5%
- Johnstone's29%
- Leyland28%
- RUSTINS16%
- Sandtex11%
- Polar Specialist Coatings6%
- THE ONE4%
- Open — no brand owns it (3 brands, 5%)
White Masonry Paint Exterior demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Mar, Apr, May, Jul, Aug · busiest ÷ quietest = 8.3×
Top White Masonry Paint Exterior search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- white masonry paint exterior26K/yr
- white masonry paint28K/yr
- masonry paint white13K/yr
- white outdoor paint8K/yr
- white exterior paint6K/yr
- white masonry paint exterior 10l3K/yr
- outdoor white paint5K/yr
- white masonry paint exterior 5l3K/yr
- exterior white paint3K/yr
What reviews say buyers love and hate about White Masonry Paint Exterior
What buyers mention most, as a share of all reviews.
What buyers love
90% of reviews“Good paint for the price”
“Best quality”
“Worth the money”
“Covers well”
“Paint goes in smoothly”
What buyers complain about
92% of reviews“paint has leaked out”
“Not white”
“Arrived with a leak”
“not the best for coverage”
“POOR QUALITY CONTAINER”
White Masonry Paint Exterior return rate & reasons
Why buyers send it back, as a share of all return requests.
0.8%
Return rate
40%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common White Masonry Paint Exterior questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.








