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White Cable Ties

Fail

Prices span $2.26–$12.82, mostly outside the sweet spot, so White Cable Ties is a Fail.

Flapen Score
44
44 / 100
Ranks 1,524 of 2,225 DIY & Tools niches · −5 vs the category median of 49
Market size
£131K/yr127K searches / yr
90-day growth
+26.5%search demand this quarter
Competition
74%top-5 click share · 12 brands · 22 sellers

Flapen Score

White Cable Ties against its category

The dotted line is the DIY & Tools average. Past it, White Cable Ties is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The White Cable Ties market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for White Cable Ties 127K times last year and spent an estimated £131K. The top 5 brands take 85% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

23.7% of searches ended in a purchase last week.

Shoppers searched for this 127K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 23.7% of those searches ended in a purchase. Searches in the last 90 days moved +26.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £131K a year.

Searches, last 12 months
127K
Growth, 90 days vs prior 90
+26.5%
Conversion, latest week
23.7%
Market size, estimated
£131Ka year
Peak month
December2.6× the quietest month
Top search term
white cable ties36K searches a year

02 · Price

A sale here is worth £4.37.

Listings sell for £4.37 on average, from £2.26 to £12.82. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,500 to 2,000 of them. At £4.37 that is £7K to £9K a year per listing.

Average price
£4.37under the $15 to $100 sweet spot
Price range
£2.26–£12.82
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
25K–30K
Units per listing a year
1,500–2,000
Revenue per listing a year
£7K–£9K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #31 within Electrical. It carries 3,195 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#31in Electrical
Average rating
4.61 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,195per listing
Listings tracked
16

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top White Cable Ties products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

£0£13K£26K£39K£53K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

22

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

12%

  • Oksdown40%
  • KAXIMON18%
  • zui zhan10%
  • Wild Polar8%
  • D.A.Y. Republic8%
  • Amyu3%
  • Open — no brand owns it (6 brands, 12%)

Demand

White Cable Ties search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KBlack Friday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.6×

Search terms

Top White Cable Ties search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • white cable ties36K/yr
  • clear cable ties30K/yr
  • cable ties white21K/yr
  • cable ties clear16K/yr
  • white zip ties8K/yr
  • clear zip ties7K/yr
  • zip ties clear5K/yr
  • zip ties white4K/yr

Reviews and returns

What reviews say buyers love and hate about White Cable Ties

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall36%−0.20

Very cheap quality

Poor quality item

Rubbish

Strength14%0.00

brittle to work with

Advertised Vs Actual Product14%+0.67

92 pcs not 100 as advertised

Thickness7%−0.10

Thin

Value For Money7%+1.00

Expensive for what they are

Expensive

Love

Advertised Vs Actual Product25%+0.67

As Described

Exactly what I wanted

Product does exactly as advertised

Value For Money16%+1.00

Good value

Great value

Good value for money

Quality-Overall15%−0.20

Good quality tabs

These white cable ties are good quality

Good quality

Ease Of Use12%0.00

Easy to use

So handy to have

Very handy

Strength10%0.00

Good and strong

Good strong small cables ties great for chicken coups

Strong ties and I use them around the house when needed

Return

0.4% Return rate 57% Fixable by listing

Size-Overall54%▆▇▅█▆▆

Overall I am happy with the work the size was a little small for this particular job

Strength12%▁▁█▁▄▇

brittle to work with

Value For Money9%▁▇█▁█▇

Expensive for what they are

Expensive

Quality-Overall7%█▃▁▁▁▄

Very cheap quality

Poor quality item

Rubbish

Thin4%▁▁▁█▃▁

FAQ

Common White Cable Ties questions

Answered from the same tracked data.