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Wheelie Bin Lock

Maybe

The average product has only 71 reviews. But shoppers spend only $58K a year here, so Wheelie Bin Lock is a Maybe.

Flapen Score
55
55 / 100
Top 21% of 2,225 DIY & Tools niches · +6 vs the category median of 49
Market size
£58K/yr189K searches / yr
90-day growth
-12.7%search demand this quarter
Competition
43%top-5 click share · 26 brands · 28 sellers

Flapen Score

Wheelie Bin Lock against its category

The dotted line is the DIY & Tools average. Past it, Wheelie Bin Lock is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wheelie Bin Lock market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Wheelie Bin Lock 189K times last year and spent an estimated £58K. The top 5 brands take 51% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

2.6% of searches ended in a purchase last week.

Shoppers searched for this 189K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £58K a year.

Searches, last 12 months
189K
Growth, 90 days vs prior 90
-12.7%
Conversion, latest week
2.6%
Market size, estimated
£58Ka year
Peak month
August1.3× the quietest month
Top search term
wheelie bin lock65K searches a year

02 · Price

A sale here is worth £11.83.

Listings sell for £11.83 on average, from £5.79 to £24.16. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £11.83 that is £1K to £3K a year per listing.

Average price
£11.83under the $15 to $100 sweet spot
Price range
£5.79–£24.16
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
1.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 61% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #249 within Padlocks & Hasps. It carries 71 reviews at 4.03 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
61%
Out of stock, average day
5.4%
Average rank
#249in Padlocks & Hasps
Average rating
4.03 starsAmazon United Kingdom average 4.36 stars
Average reviews
71per listing
Listings tracked
36

04 · Newcomers

Amazon counts 1 of last year's 16 launches as successful.

16 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
16
Successful launches
1Amazon's first-year sales bar
Average brand age
25 months

Products

Top Wheelie Bin Lock products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£5K£7K£9K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

26 rising

Sellers

28

Top-5 brand share

51%

Top 20: 95%

Top-5 click share

43%

Top 20: 84%

Open market

43%

  • Tough19%
  • X11%
  • Zou.Rena8%
  • DAQUN7%
  • Generisch6%
  • Tough & Easy6%

Demand

Wheelie Bin Lock search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KHoliday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Wheelie Bin Lock search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wheelie bin lock65K/yr
  • wheelie bin locks38K/yr
  • bin lock26K/yr
  • bin locks wheelie20K/yr
  • bin locks9K/yr
  • wheelie bin locks uk8K/yr
  • bin straps wheelie bin7K/yr
  • wheelie bin straps5K/yr
  • wheelie bin straps set of 34K/yr
  • wheelie bin strap6K/yr

Reviews and returns

What reviews say buyers love and hate about Wheelie Bin Lock

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall12%−0.06

Not fitted yet

Much bigger than expected

Bit small

Locking Mechanism11%−0.20

So I had no way of using the lock

Not reliable padlock

Only one lock worked

Strength9%−0.18

Flimsy

Very flimsy

Not sturdy

Value For Money7%+0.47

Bit overpriced

Too expensive

It is also a little over a third of the price

Rusts/Corrodes7%−0.13

The first became rusted

Rusted quick

Not made for being outside in rain if rusty after 1 month

Love

Ease Of Use16%+1.05

Ease of use

easy to remove

Easily adjustable

Quality-Overall14%+0.64

Excellent product

Extremely well made

build quality seems reasonably solid etc

Locking Mechanism12%−0.20

The best lock in system

Great handy locks

Great lock and super easy to install

Advertised Vs Actual Product9%+0.71

Does the product work/perform as advertised: Yes

Has worked as hoped

Just what I need

Size-Overall9%−0.06

It's pretty straightforward to fit

Great Fit

Easy to fit

Return

1.4% Return rate 59% Fixable by listing

Size-Overall53%▄▇▆███

Not fitted yet

Much bigger than expected

Bit small

Locking Mechanism11%█▆▆█▇▇

So I had no way of using the lock

Not reliable padlock

Only one lock worked

Bin Capacity6%▁▅▃▄█▆
Functionality-Overall4%▆▃█▇▂▂
Defective Material/Parts3%▁▃█▂▁▇

FAQ

Common Wheelie Bin Lock questions

Answered from the same tracked data.