Water Pump Pliers

Shoppers searched for this 149K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.0% of those searches ended in a purchase. Searches in the last 90 days moved -22.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £171K a year.

Searches, last 12 months

149K

Growth, 90 days vs prior 90

-22.3%

Conversion, latest week

9.0%

Market size, estimated

£171Ka year

Peak month

February1.4× the quietest month

Top search term

water pump pliers68K searches a year

Listings sell for £12.73 on average, from £4.50 to £33.01. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £12.73 that is £3K to £6K a year per listing.

Average price

£12.73under the $15 to $100 sweet spot

Price range

£4.50–£33.01

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

250–500

Revenue per listing a year

£3K–£6K

Returns

1.0%of orders · Amazon United Kingdom median 0.6%

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #22 within Hand Tools. It carries 1,318 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

70%

Prime listings

100%

Out of stock, average day

4.6%

Average rank

#22in Hand Tools

Average rating

4.53 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,318per listing

Listings tracked

23

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

65 months