Water Pump
PassWater Pump scores 73 out of 100, a Pass. Shoppers spend an estimated $579K a year here, search demand grew +88.6% this quarter, and an estimated 2.5% of orders come back.
- Flapen Score
- 73 / 100Top 1% of 2,225 DIY & Tools niches · +24 vs the category median of 4973
- Market size
- £579K/yr670K searches / yr
- 90-day growth
- +88.6%search demand this quarter
- Competition
- 31%top-5 click share · 28 brands · 66 sellers
Flapen Score
Water Pump against its category
The dotted line is the DIY & Tools average. Past it, Water Pump is stronger. Inside it, weaker.
Market
The Water Pump market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Water Pump 670K times last year and spent an estimated £579K. The top 5 brands take 60% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 73 out of 100, a Pass.
01 · Demand
An estimated 3.1% of those searches ended in a purchase.
Shoppers searched for this 670K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved +88.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £579K a year.
- Searches, last 12 months
- 670K
- Growth, 90 days vs prior 90
- +88.6%
- Conversion, latest week
- 3.1%
- Market size, estimated
- £579Ka year
- Peak month
- July2.7× the quietest month
- Top search term
- water pump255K searches a year
02 · Price
A sale here is worth £28.16.
Listings sell for £28.16 on average, from £5.59 to £96.25. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £28.16 that is £7K to £14K a year per listing.
- Average price
- £28.16inside the $15 to $100 sweet spot
- Price range
- £5.59–£96.25
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £7K–£14K
- Returns
- 2.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
85% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 4.2% of listings are out of stock. The average listing ranks #33 within Plumbing. It carries 1,300 reviews at 4.15 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 85%
- Prime listings
- 92%
- Out of stock, average day
- 4.2%
- Average rank
- #33in Plumbing
- Average rating
- 4.15 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,300per listing
- Listings tracked
- 48
04 · Newcomers
4 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Water Pump products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 22, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
KATSU 400W Portable Submersible Pump for Clean and Dirty Water for Garden Pond Pools and Ditches + Float Switch
- Price
- £29.25
- Rating
- 4.3/5
- Reviews
- 2,725
- Age
- 9y ago

Water Pump: DEKO Submersible Water Pump 400W 8000L/H Portable Water Sump Pump to Empty Pool Water Drainage Pump for Clean and Dirty Water for Garden Pond Pools and Ditches + Float Switch
- Price
- £25.74
- Rating
- 4.0/5
- Reviews
- 468
- Age
- 5y ago

Water Pump: DEKO Submersible Water Pump 400W 8000L/H Portable Water Sump Pump to Empty Pool Water Drainage Pump for Clean and Dirty Water for Garden Pond Pools and Ditches + Float Switch
- Price
- £24.27
- Rating
- 4.0/5
- Reviews
- 1,207
- Age
- 5y ago

Flintronic Submersible Water Pump(800L/H 16W) Ultra-Quiet Water Pump1.6m/5.2ft High Lift Fountain Pump with 1.4m/4.5ft Power Cord&2 Nozzles for Aquarium Fish Tank Statuary Hydroponics
- Price
- £8.81
- Rating
- 4.3/5
- Reviews
- 462
- Age
- 6y ago

CAROOTU 25W Submersible Water Pump 1200L/H High Flow Submersible Pumps Dry Burning Protection with Ultra Quiet Design for Fountains Fish Tank Hydroponics Ponds Aquariums
- Price
- £14.25
- Rating
- 3.8/5
- Reviews
- 141
- Age
- 3y ago
Trending
estimated 90-day click momentum
Submersible Water Pump(1500L/H 25W) 230V Black Water Pressure Pump with 1.5M Power Cord 4 Nozzles Sizes for Fish Tank Pond Aquarium Hydroponics
- Price
- £15.13
- Rating
- 4.0/5
- Reviews
- 27
- Age
- 7mo ago

5m Hidom Submersible Water Pump DP-2000 to DP-4500. High-Performance Ultra-Quiet Pond & Aquarium Pump Fresh & Marine Water Compatible 5m Cable (1800L/H to 3800L/H) (DP-2000 (1800l/h))
- Price
- £18.84
- Rating
- 4.2/5
- Reviews
- 13
- Age
- 3mo ago

KATSU Tools 400W Portable Submersible Water Pump for Clean and Dirty Water + Float Switch + Quick Connector + 10M Cable Electric Sump Pump for Garden Pond Pools and Ditches
- Price
- £26.16
- Rating
- 4.2/5
- Reviews
- 29
- Age
- 1y ago

Einhell Garden Water Pump 650W Suitable for Sprinklers Irrigation Fountains and General Water Drainage 3.6 Bar Pressure 3 800 l/h Flow Rate 8m Max. Suction Height GC-GP 6538
- Price
- £54.92
- Rating
- 4.4/5
- Reviews
- 11,206
- Age
- 11y ago

KATSU 400W Portable Submersible Pump for Clean and Dirty Water for Garden Pond Pools and Ditches + Float Switch
- Price
- £29.25
- Rating
- 4.3/5
- Reviews
- 2,725
- Age
- 9y ago
Newest
by launch date
5m Hidom Submersible Water Pump DP-2000 to DP-4500. High-Performance Ultra-Quiet Pond & Aquarium Pump Fresh & Marine Water Compatible 5m Cable (1800L/H to 3800L/H) (DP-2000 (1800l/h))
- Price
- £18.84
- Rating
- 4.2/5
- Reviews
- 13
- Age
- 3mo ago

Submersible Water Pump(1500L/H 25W) 230V Black Water Pressure Pump with 1.5M Power Cord 4 Nozzles Sizes for Fish Tank Pond Aquarium Hydroponics
- Price
- £15.13
- Rating
- 4.0/5
- Reviews
- 27
- Age
- 7mo ago

KATSU Tools 400W Portable Submersible Water Pump for Clean and Dirty Water + Float Switch + Quick Connector + 10M Cable Electric Sump Pump for Garden Pond Pools and Ditches
- Price
- £26.16
- Rating
- 4.2/5
- Reviews
- 29
- Age
- 1y ago

FOTING 17000 L/H Submersible Water Pump with Float Switch 550W Electric Sump Pumps for Dirty/Clean Water Portable Water Pump for Garden Pond Pools Ditches
- Price
- £34.72
- Rating
- 4.4/5
- Reviews
- 45
- Age
- 1y ago

FOTING 200W Portable Submersible Pump Max Flow 4000 L/H Electric Sump Pump for Dirty/Clean Water Water Pump for Garden Pond Pools Ditches
- Price
- £29.20
- Rating
- 4.4/5
- Reviews
- 56
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 31% of clicks, no more. An open shelf where new products get seen.
Brands
28 falling
Sellers
66
Est. top-5 brand share
60%
Top 20: 95%
Est. top-5 click share
31%
Top 20: 74%
Open market
34%
- FOTING20%
- KATSU Tools16%
- DEKO13%
- flintronic7%
- Einhell6%
- Knifel5%
Demand
Water Pump search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 2.7×
Search terms
Top Water Pump search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- water pump255K/yr
- submersible water pump105K/yr
- water pump to empty pool46K/yr
- sump pump33K/yr
- submersible pump28K/yr
- submersible water pump with hose22K/yr
- small water pump27K/yr
- battery water pump20K/yr
- water transfer pump18K/yr
- electric water pump19K/yr
Reviews and returns
What reviews say buyers love and hate about Water Pump
We read the reviews and the return reasons for every product selling here.
“Poor durability”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Water Pump questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









